Director, Image
ELC Beauty LLC - New York, New York, us, 10261
Work at ELC Beauty LLC
Overview
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Overview
DUTIES:
Bring creative innovation and excellence to global programs including 360 campaign development and brand initiatives inclusive of art direction, graphic design and language, including an eye for editorial typography and layout. Participate in Creative briefings, and partner closely with Creative Operations and Marketing partners to understand 360 campaign needs to support overall brand strategy and activation. Create thoughtful, strategic, channel-agnostic 360 campaigns, inclusive of campaign concept, graphic language, layout, and design direction spanning hands-on production and/or oversight. Work with the SVP, Global Creative Director and Executive Director, Image on the development of campaign and brand concepts to answer brand, business, demographic, and strategic objectives in concert with creative counterparts in Editorial, Store Design and Experiential, Digital, Packaging, Creative Strategy, Production, Post-Production and Creative Operations. Work through pre-production considerations and presentations to SVP, Global Creative Director as well as cross-functional Marketing, Regional and leadership teams. On-set art direction aligned to approved creative direction for 360 campaigns. Post-production workflows that produce aligned to approved creative direction to produce final 360 campaign assets including channel agnostic and channel-specific layout, graphic identity, supervision of retouching for still and video, video editing direction, etc. in concert with Production, Creative Operations and Post-Production internal and external creative partners. Conceptualize, own, and execute brand design initiatives to a high standard. Maintain brand strategy, identity, and consistency of the brand per SVP, Global Creative Director’s direction. Work closely with creative counterparts to maintain visual and conceptual consistency across all channels throughout concept, pre-and-post production; inclusive of in-store, experiential, digital, social and maintain awareness of future programs and initiatives and how they relate to overall creative strategy. Provide guidance and direction on regional adaptations while understanding need for local nuance with guidance (if applicable). Organize and coordinate a large volume of incoming creative requests by keeping track of deadlines and assets. REQUIREMENTS:
Bachelor’s degree in Design, Graphic Design or a related field or foreign equivalent and five years of progressively responsible experience as a Designer, Design Director or related occupation. Experience must include analyzing, designing and developing 360 program; Working with Adobe Creative Suite with a special emphasis on Adobe Illustrator, InDesign, Photoshop, Keynote, and PowerPoint; Planning and designing on-set Art Direction, pre- through post- production; Completing all facets of production including post-production for stills and video; Working with current fashion, beauty, and design trends; and working with Category, Adjacent Category and Creative Agency. Minimum Salary:
117,000
Maximum Salary:
202,100
Salary Unit:
Yearly
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