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University Of Florida

Director, Communications - College of Medicine

University Of Florida, Gainesville, Florida, us, 32635


Director, Communications - College of Medicine

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Job no:

533343Work type:

Staff Full-TimeLocation:

Main Campus (Gainesville, FL)Categories:

Communications/Public Relations/Marketing, Executive/Director/ManagementDepartment:

29012800 - MD-ADVANCEMENT COMMUNICATIONS

Classification Title:

Director, CommunicationsJob Description:The College of Medicine is seeking a

Director of Communications

to lead a dynamic, multi-channel communications program aimed at enhancing the college's reputation and increasing visibility across all missions. The Director will develop and execute strategies that inform and engage key audiences, highlighting advancements in health research, education, patient care, and community service. This role plays a key part in driving communication strategy, aligning messages, and providing counsel to ensure cohesion across the college's communications efforts.The Director will oversee a team of communications professionals, providing leadership, strategic vision, and staff development. They will leverage cutting-edge communications tools and techniques to manage internal and external communications. The role also serves as editor of major publications such as Florida Physician magazine, Dr. Gator newsletter, and the College of Medicine e-newsletter.In addition to overseeing content development for web, social media, philanthropic, and alumni initiatives, the Director will plan and execute communications strategies for major college events, including the Celebration of Research and Match Day. The position involves gathering data to inform strategies, establishing measurable goals, and tracking success through defined metrics.The Director will support executive communications, including writing speeches and announcements for the Dean and other senior leaders. They will regularly report results to leadership, keep the College of Medicine Dean and UF Health Chief Communications Officer informed of potential issues, and lead process improvements in a fast-paced, high-intensity environment.Join our team to contribute to shaping the voice of the College of Medicine and inspire key audiences with innovative communication strategies that advance our mission in healthcare, research, and education.About This RoleStrategic Communications and Reputation Management

Lead the development and implementation of cost-effective, research-based, measurable communications initiatives and campaigns to enhance the College of Medicine's reputation on a national level across its missions of research, education, patient care, and community service among various stakeholders.Serve as the project manager and executive editor for various print, digital, and multimedia publications, such as Florida Physician magazine, the Dr. Gator newsletter, and the college e-newsletter, utilizing innovative communication tools to craft engaging storytelling and producing effective materials, while ensuring consistent messaging and adherence to brand standards.Support executive communications by writing speeches and announcements on behalf of the Dean and other college leaders, while assigning, writing, and editing multimedia stories.Work closely with UF Health Communications’ Creative Services team to coordinate photography, videography, and design efforts, and manage project outsourcing to freelancers as needed.Multimedia Storytelling

Shape the UF College of Medicine narrative through creative multimedia approaches to achieve communications objectives.Lead the communications team in writing, editing, producing, and distributing content that highlights the college's accomplishments to internal and external audiences.Ensure compliance with editing, review, news distribution, and branding policies of UF Health and the university.Advancement Communications

Oversee and coordinate communications for Advancement and Alumni Affairs to support fundraising objectives for the College of Medicine and UF Health.Execute compelling documents, including presentations, stories, brochures, and correspondence to encourage philanthropic giving.Website & Social Media Management

Create and manage a compelling web presence for the College of Medicine, ensuring a strategic approach to web communications and content updates on the WordPress platform.Enhance existing content and develop new materials in partnership with the Dean and UF Health Communications Web Services team, adhering to UF and UF Health policies and accessibility standards.Implement best practices for SEO and ensure continuity in web efforts, using Google Analytics to analyze audience behavior and identify strategic opportunities for enhancing the college’s reputation and visibility.Guide social media strategy across various platforms working with the communications team to maintain editorial calendars and proactively identify content ideas.Monitor key metrics for social media effectiveness, regularly reviewing analytics and sharing reports to recommend opportunities for improved engagement.Communications Team Supervision

Supervise a team of communicators, promoting excellence and motivating staff while ensuring accountability for goals and objectives.Demonstrate strong team-building skills and the ability to work effectively in a high-demand environment.About COM's CommunicationThe UF College of Medicine's Communications team is dedicated to enhancing the college's visibility and reputation through strategic storytelling and innovative communication initiatives. This team focuses on delivering compelling content that informs and engages various audiences, including faculty, staff, students, alumni, donors, and the broader community.The mission of COM's Communications team is to support the college's goals by promoting its achievements in research, education, patient care, and community service. By leveraging diverse communication channels, including digital platforms, print publications, and social media, the team aims to foster a strong connection with stakeholders and elevate the overall impact of the College of Medicine.We Offer Exceptional BenefitsLow-cost State Health Plans: Medical, Dental, and Vision InsuranceLife and Disability InsuranceGenerous retirement options to secure your futureComprehensive Paid Time Off Package (including 11 paid holidays, as well as paid family, sick, and vacation leave)Exceptional Personal and Professional Development Opportunities (UF Training & Organization Development including leadership development, LinkedIn Learning, amongst other opportunities)Tuition Assistance (UF Employee Education Program)Public Service Loan Forgiveness (PSLF) Eligible EmployerMinimum Requirements:Master's degree in an appropriate area and six years of relevant experience; or a bachelor's degree in an appropriate area and eight years of relevant experience.

Valid state driver's license.Preferred Qualifications:The ideal candidate will possess:Strong Leadership and Communication SkillsExhibits exceptional writing, editing, proofreading, and oral presentation skills, effectively developing and producing content for various communication channels.Demonstrates a commitment to creativity, accuracy, and attention to detail, while maintaining a customer service-oriented attitude.Possesses significant supervisory experience, effectively managing, coaching, mentoring, and motivating team members to achieve well-defined goals within specified timelines.Works collaboratively and collegially with diverse teams in energetic, fast-paced environments, while managing multiple projects efficiently.Utilizes high levels of diplomacy and tact, with superior spelling, punctuation, and grammar skills.Communicates clearly and effectively with various constituencies, demonstrating self-motivation and the ability to work independently.Working knowledgeable in Associated Press style, Microsoft Word, Excel, and PowerPoint.Special Instructions to Applicants:To be considered, please upload the following documents with your application:ResumeContact information for three professional referencesWriting samplesIf an accommodation due to a disability is needed to apply for this position, please call 352-392-2477 or the Florida Relay System at 800-955-8771 (TDD).Application must be submitted by 11:55 p.m. (ET) of the posting end date.Advertised:

01 Oct 2024 Eastern Daylight TimeApplications close:

29 Oct 2024 Eastern Daylight Time

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