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Lamar Advertising Company

Outdoor Senior Sales Account Executive

Lamar Advertising Company, East Providence, Rhode Island, us, 02914


Are you a dynamic sales rep interested in helping local businesses with innovative outdoor advertising campaigns?

We need someone who truly appreciates the connection between marketing and sales, someone who genuinely gets excited with each and every sale - big or small. Our Lamar office in East Providence, Rhode Island, is now hiring a new Account Executive (salary + commission) to help us bring outdoor advertising campaigns to life for brands in East Providence, RI, and the surrounding areas.

What you can expect from us:

A Monday - Friday, 8 am - 5 pm work schedule

This is a commission-based position with an annual base salary of

$35,000 , with a first-year earning potential of

$125,000 - $175,000

including commissions.

120 hours of paid time off (PTO) that increases with tenure

12 paid company holidays, including President's day and Juneteenth

A comprehensive training program

Career advancement opportunities

Ongoing professional development and internal leadership programs to maximize your career potential

Multiple medical plan options and health savings account

Hospital and Critical Illness coverage

Short & long-term disability and paid parental leave

Employee Stock purchase plan

401k plan with company match

Wellness program incentives such as medical plan premium holidays and HSA contributions

What we are looking for in YOU:

Ability to cold call businesses both over the phone and in person

Ability to make oral presentations to provide information or explain policies and procedures

Skill in speaking with persons of various social, cultural, economic, and educational backgrounds

Working knowledge of personal computers, including Microsoft Office Suite on Surface Pros

Ability to adapt to new technology

Ability to explain the outdoor advertising business to customers and account executives from installation and product standpoints

Skill in writing grammatically correct routine business correspondence

Ability to perform effectively under fluctuating workloads

Skill in selling or promoting outdoor advertisements

Skill in establishing rapport and gaining the trust of others

Ability to establish and maintain cooperative working relationships

Ability to meet a sales quota

Working knowledge of general sales techniques

Ability to be intrinsically motivated to succeed and withstand rejection

Skill in working independently and following through on assignments with minimal direction

Education and experience:

Established book of business

Current and Valid Driver’s License

College Degree preferred

CRM experience preferred

5 years of sales experience is required, preferably in outdoor advertising

Or equivalent combination of education & experience

A day in the life:

Meet and exceed sales targets and monitor personal sales data and reports

Target businesses within the assigned territory/account list and visit each established Lamar client and our competitors’ clients within the specified time frame

Identify potential growth areas, open new accounts and increase Lamar’s market share by selling all products – Posters, Bulletins, and Transit (where applicable)

Become proficient in the use of Lamar computer tools to locate Co-op prospects, follow up on Hot Leads, prepare proposals, and research

Prepare written presentations, reports and proposals

Become an active team member of Lamar and the advertising community

Develop presentation skills utilizing computer tools and present to clients on a regular basis

Maintain accounts receivable

Continually develop new product knowledge and acquire better selling skills

Keep abreast of competition – particularly newspaper, radio, TV, cable, and online advertising

Actively participate in sales meetings, regional meetings, seminars and trade shows

Self-Organization:

Create and maintain daily, weekly, and monthly sales plan a month in advance

Maintain the appearance of a professional salesperson

Use sales tools and complete daily planner/sales program after each call and at the end of the day

Maintain organized up-to-date records of clients and sales activity

Time Management:

Minimize travel time and maximize time in the field with clients

Travel overnight when necessary

Use the Lamar Sales Support Center and the Multi-Market Coordinators to sell multi-Lamar markets

Cluster accounts to work them geographically and manage your time effectively

Administrative:

Maintain client profiles and be prepared to submit daily planners/call reports, sales plans, forecasts and expense reports on a timely basis

Follow up on all client production orders and ensure campaigns begin and end as the client requested. If any problems arise, AE will communicate immediately with the client and manager to find a solution

Agree to check lights etc. on a regular basis when called upon

Operate within your expense budget

Physical Demands and Work Environment:

The primary work environment for this position is an office.

The physical demands for this position include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.

Nights spent away from home traveling are less than 10%.

Lamar is an EOE/AA: Minorities/Females/Disabled/Protected Veterans or any other State or Federally protected characteristic

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