Logo
Fahlgren

Media Supervisor

Fahlgren, Columbus, Ohio, United States, 43224


The ideal candidate will:

Be passionate about media and have knowledge of media planning and buying disciplines and channels, both traditional and digital.Possess excellent analytical, multi-tasking, and decision-making abilities.Have a strong work ethic and enjoy working in a fast-paced environment.The

Media Supervisor

is responsible for leading the day-to-day management of media campaigns on key accounts. This person leads the Media Planning team in the planning, buying, campaign execution/optimizations, and budget management for traditional and digital media programs.

ESSENTIAL DUTIES & RESPONSIBILITIES

CAMPAIGN PLANNING & MANAGEMENT

Manage the planning and implementation of a wide variety of client campaigns.Develop cross-channel media strategies across traditional and digital channels to achieve client goals.Create media recommendations and supply substantiated backup information to justify recommendations.Leverage media planning and buying tools in the development of strategic media plans (eMarketer, MRI).Prepare and present media recommendations to clients.Oversee the day-to-day media campaign management of key accounts.Keep abreast of media trends, tools, and opportunities in the media landscape.CAMPAIGN STEWARDSHIP & EXECUTION

Manage client budgets and day-to-day media activities including digital campaign management and execution.Ensure 100% accuracy within plans, budgets, and reconciliations.Oversee media authorizations, flowcharts, buying guidelines, campaign workbooks, and budget tracking, as well as any activities tied to ensuring successful media campaigns.Monitor pacing and performance of digital campaigns.Utilize critical thinking to analyze performance data to develop clear, actionable and relevant media insights and optimizations.Ensure accurate billing and reporting of key accounts.Troubleshoot and coordinate with team to ensure trafficking and creative material deadlines are met.COMMUNICATION

Ensure a good working relationship with client engagement, creative and analytics teams to ensure strong campaign strategy, execution and performance.Be comfortable providing thoughtful input and feedback in internal meetings.Develop media points of view on media opportunities for internal teams and clients.Maintain a mature and professional acumen in personal and written communications.Develop and mentor junior media team members.Demonstrate ability to reliably support multiple clients while fostering/mentoring direct reports and contributing to the larger media team.COLLABORATION

Collaborate effectively with internal and external parties to ensure the buy-in and support of media campaigns.Develop strong relationships with internal teams, including client engagement, operations, finance, creative, and other functional teams as appropriate.REQUIRED EXPERIENCE, SKILLS & CHARACTERISTICS

5+ years of relevant professional experience with a focus on media and advertising.Working media planning/buying experience across traditional and digital media channels, primarily digital.Proven experience in developing results-based integrated media campaigns.Ability to...Think creatively and analyticallyMulti-task and prioritize assignmentsPossess strong organization skills and attention to detailKeep a positive attitude in a fast-paced work environmentProactively problem solveManage others with the skills required for effective communication and delegation of tasksComfort mining data for relevant analytical insightsQuickly adapt to changing needs of client/departmentExperience with media research and third-party ad-serving platform