Akraya
Lifecycle Marketing Specialist - Desktop CRM
Akraya, San Diego, California, United States, 92189
Primary Skills:Email Marketing-Expert, CRM Tools-Advanced, Campaign Management-Intermediate, Reporting-Basic, Cross-functional Collaboration-IntermediateContract Type: W2Duration:12 monthsLocation: Hybrid (San Diego and MTV) 2 daysPay Range:65-$70 Per Hour#LPJOB SUMMARY:We are seeking a Lifecycle Marketing Specialist to support and manage lifecycle marketing campaigns, particularly the Desktop CRM program for customers purchasing through retail channels. This role involves hands-on email marketing, collaboration with marketing managers, and stakeholder communication. The ideal candidate will own the Desktop CRM program and manage campaign calendars effectively.JOB RESPONSIBILITIES:
Support marketing managers with production tasks for lifecycle marketing campaigns.Own the Desktop CRM program targeting retail channel customers.Communicate effectively with stakeholders to align marketing strategies.Manage comprehensive campaign calendars to ensure timely and successful campaign execution.Report on email campaign performance and derive actionable insights for optimization.
JOB REQUIREMENTS:
Hands-on experience with email marketing and email production.Proficiency in CRM tools (e.g., Salesforce, MailChimp) and campaign setup.Ability to work collaboratively across multiple teams and manage reporting on campaign performance.
Industry Experience Required:Prior experience in a B2C email marketing role is required. FinTech industry experience is a bonus, but not mandatory.ABOUT AKRAYAAkraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!Industry Leaders in IT StaffingAs staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!Join Akraya Today!Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!
Support marketing managers with production tasks for lifecycle marketing campaigns.Own the Desktop CRM program targeting retail channel customers.Communicate effectively with stakeholders to align marketing strategies.Manage comprehensive campaign calendars to ensure timely and successful campaign execution.Report on email campaign performance and derive actionable insights for optimization.
JOB REQUIREMENTS:
Hands-on experience with email marketing and email production.Proficiency in CRM tools (e.g., Salesforce, MailChimp) and campaign setup.Ability to work collaboratively across multiple teams and manage reporting on campaign performance.
Industry Experience Required:Prior experience in a B2C email marketing role is required. FinTech industry experience is a bonus, but not mandatory.ABOUT AKRAYAAkraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!Industry Leaders in IT StaffingAs staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!Join Akraya Today!Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!