Martech Record, LLC
Sr. Manager, Affiliate Marketing
Martech Record, LLC, Minneapolis, Minnesota, United States, 55400
Ovative Group is the premier independent media and measurement firm in the United States. We help trailblazers in fast-growing, customer-centric organizations across industries reinvent their marketing and measurement programs. We leverage our media, measurement, and consulting capabilities to help brands like Domino’s, Facebook, The Home Depot, CVS, Disney, and UnitedHealth Group transform their media and marketing programs. Our proprietary approach to measuring and optimizing marketing investment decisions, Enterprise Marketing Return (EMR), is disrupting the industry and setting the gold standard for customer and marketing strategy, activation, and measurement.
Recognized eight consecutive years on Star Tribune’s list of Top 150 Workplaces and five years on Inc. 5000’s list of the fastest-growing private companies in America, we pride ourselves in always overdelivering for our clients, our teams, and our communities.
About the Role:
The Ovative Group Senior Manager, Affiliate Marketing position is an opportunity for an experienced candidate to take the next step in a leadership role at a fast-growing company that has the highest standards for talent, fun, and client success. The ideal candidate demonstrates phenomenal client management, inspiring team leadership, great critical thinking, and a sophisticated understanding of the digital media landscape. Their role will play a pivotal role in helping Ovative build and drive new capabilities toward measuring and optimizing paid media to the true enterprise impact, not solely ecommerce impacts.
Responsibilities of a Sr. Manager, Affiliate Marketing:
Affiliate strategy & thought leadership:
Act as a subject matter expert for Affiliate strategies by continually evolving Ovative’s approach to best practices, managing planning and execution tools, and staying on top of emerging trends. Develop and drive forward Affiliate strategies and roadmaps aligned with client program and enterprise level growth goals. Lead forward-thinking team strategies within the client mix in partnership with other team members. Support audit and acquisition efforts across the portfolio.
Performance media management & execution:
Lead day to day management and optimization of Affiliate marketing campaigns with exceptional execution including:
Planning, prioritization, and execution of campaign and roadmap tactics. Strategic partner identification, recruitment, activation, and optimization. Analyzing program performance, defining actionable insights and leading team on strategic next steps. Hold teams accountable to best practices when managing publisher agreements, billings, transaction inquiries, and compliance. Lead and Execute on testing roadmap ideation, planning, and management.
Partner with our in-house measurement team to develop industry-leading measurement capabilities. Create proactive communications and POVs for internal teams and clients regarding Affiliate opportunities and other digital media topics. Serve as key strategic partner to foster strategic relationships with key publishers and tools that pull the channel forward.
Client relationship management:
Own, manage and grow the overall relationship and performance of some of Ovative Group’s largest clients. Lead development and delivery of client-facing solutions, including:
Clearly defining program objectives, tactics and KPIs. Developing and delivering clear and strategic client communication. Build strategies for clients and lead tactical planning and execution. Working collaboratively with Client Services team to proactively identify and support key opportunities and challenges at the program and enterprise level.
Effectively manage & grow client relationship and establish trust and credibility. Effectively influence client stakeholders to evolve strategies and measurement approach to drive enterprise impact through the affiliate channel.
Team leadership and employee development:
Develop team members through trainings, SME development, and support. Support staffing strategy and help recruit, train and manage new Ovative team members. Foster a culture of open communication and 360-degree feedback. Inspire your team and direct reports to reach their quarterly, annual, and long-term goals.
Requirements: 6+ years of relevant experience within affiliate marketing. Proven track record of success driving strong positive results through affiliate marketing programs. 3+ years of experience and proven success record directly leading and supporting multiple team members. Strong communication and time management skills. The ability to tell a story with data. Direct responsibility for enterprise-level affiliate marketing programs. Strong digital agency experience or digital lead on the client-side. Subject matter expertise with affiliate marketing networks and tools. Strong knowledge set with attribution platforms and proven track record of converting data sets into actionable insights. Pay Transparency At Ovative, we offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact. Additional benefits information is provided below. For our Sr. Manager positions, our compensation ranges from $111,000 to $186,000, which is inclusive of a 25% bonus. Benefits Of Working At Ovative Group We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work. Culture Culture matters and we’ve been recognized as a Top Workplace eight-years running because of it. We demand trust and transparency from each other. We believe in doing the hard and complicated work others put off. We’re open in communication and floor plan. We’re flat – our interns sit next to VPs, our analysts work closely with senior leaders, and our CEO interacts with every single person daily. Put together, these elements help foster an environment where smart people can support each other in performing to their highest potential. Compensation And Insurance We strive to hire and retain the best talent. Paying fair, competitive compensation, with a large bonus incentive, and phenomenal health insurance is an important part of this mix. We’re rewarded fairly and when the company performs well, we all benefit. Tangible amenities we enjoy 401k match program. Sabbatical program. Charitable giving via our time and a financial match program. Working at Ovative won’t be easy, but if you like getting your hands dirty, driving results, and being surrounded by the best talent, it’ll be the most rewarding job you’ll ever have. If you think you can make us better, we want to hear from you!
#J-18808-Ljbffr
Act as a subject matter expert for Affiliate strategies by continually evolving Ovative’s approach to best practices, managing planning and execution tools, and staying on top of emerging trends. Develop and drive forward Affiliate strategies and roadmaps aligned with client program and enterprise level growth goals. Lead forward-thinking team strategies within the client mix in partnership with other team members. Support audit and acquisition efforts across the portfolio.
Performance media management & execution:
Lead day to day management and optimization of Affiliate marketing campaigns with exceptional execution including:
Planning, prioritization, and execution of campaign and roadmap tactics. Strategic partner identification, recruitment, activation, and optimization. Analyzing program performance, defining actionable insights and leading team on strategic next steps. Hold teams accountable to best practices when managing publisher agreements, billings, transaction inquiries, and compliance. Lead and Execute on testing roadmap ideation, planning, and management.
Partner with our in-house measurement team to develop industry-leading measurement capabilities. Create proactive communications and POVs for internal teams and clients regarding Affiliate opportunities and other digital media topics. Serve as key strategic partner to foster strategic relationships with key publishers and tools that pull the channel forward.
Client relationship management:
Own, manage and grow the overall relationship and performance of some of Ovative Group’s largest clients. Lead development and delivery of client-facing solutions, including:
Clearly defining program objectives, tactics and KPIs. Developing and delivering clear and strategic client communication. Build strategies for clients and lead tactical planning and execution. Working collaboratively with Client Services team to proactively identify and support key opportunities and challenges at the program and enterprise level.
Effectively manage & grow client relationship and establish trust and credibility. Effectively influence client stakeholders to evolve strategies and measurement approach to drive enterprise impact through the affiliate channel.
Team leadership and employee development:
Develop team members through trainings, SME development, and support. Support staffing strategy and help recruit, train and manage new Ovative team members. Foster a culture of open communication and 360-degree feedback. Inspire your team and direct reports to reach their quarterly, annual, and long-term goals.
Requirements: 6+ years of relevant experience within affiliate marketing. Proven track record of success driving strong positive results through affiliate marketing programs. 3+ years of experience and proven success record directly leading and supporting multiple team members. Strong communication and time management skills. The ability to tell a story with data. Direct responsibility for enterprise-level affiliate marketing programs. Strong digital agency experience or digital lead on the client-side. Subject matter expertise with affiliate marketing networks and tools. Strong knowledge set with attribution platforms and proven track record of converting data sets into actionable insights. Pay Transparency At Ovative, we offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact. Additional benefits information is provided below. For our Sr. Manager positions, our compensation ranges from $111,000 to $186,000, which is inclusive of a 25% bonus. Benefits Of Working At Ovative Group We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work. Culture Culture matters and we’ve been recognized as a Top Workplace eight-years running because of it. We demand trust and transparency from each other. We believe in doing the hard and complicated work others put off. We’re open in communication and floor plan. We’re flat – our interns sit next to VPs, our analysts work closely with senior leaders, and our CEO interacts with every single person daily. Put together, these elements help foster an environment where smart people can support each other in performing to their highest potential. Compensation And Insurance We strive to hire and retain the best talent. Paying fair, competitive compensation, with a large bonus incentive, and phenomenal health insurance is an important part of this mix. We’re rewarded fairly and when the company performs well, we all benefit. Tangible amenities we enjoy 401k match program. Sabbatical program. Charitable giving via our time and a financial match program. Working at Ovative won’t be easy, but if you like getting your hands dirty, driving results, and being surrounded by the best talent, it’ll be the most rewarding job you’ll ever have. If you think you can make us better, we want to hear from you!
#J-18808-Ljbffr