Mediabrands Worldwide, Inc.
Director, SEO
Mediabrands Worldwide, Inc., New York, New York, us, 10261
Mediabrands Worldwide, Inc. Director, SEO New York, New York Apply Now
Location: New York, New York, United StatesJob Function: SEOType of Contract: RegularBusiness OverviewKINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.Position SummaryYou will serve as the primary day-to-day client contact on a specific piece(s) of business. This role involves deep client vertical knowledge which leads to managing the account and developing and executing innovative search engine optimization (SEO) programs that address clients' strategic objectives. You will also be responsible for the development of strong SEO teams leading the execution of world-class SEO programs.ResponsibilitiesLead SEO engagements for a major account.Act as a relationship liaison between the client, partner agencies, and the search practice.See projects through to the end, turning actionable recommendations into verifiable client ROI.Ramp up new clients as they are brought onboard to enable smooth transitions.Work with client business partners to upsell SEO and increase scope during annual planning.Ensure SEO gets a seat at the table when it comes to digital agency of record (AOR) RFPs.Partner with operations and finance teams to ensure profitable engagements.Collaborate with directors in other cities to maintain a consistent level of service internationally.Required Skills & ExperienceExceptional experience in online marketing, analytics, web development, and content creation; candidates who do not possess at least some SEO experience will not be considered.Exceptional experience in growing, managing, and inspiring search teams with strong leadership abilities.Specific past experience with HTML is required.Strong grasp of Microsoft Outlook, Excel, PowerPoint, and Word.KINESSO does not require candidates to have a college degree.Desired Skills & ExperienceAbility to manage and prioritize multiple projects and tasks simultaneously.Proven ability to represent company philosophies and expertise to external parties.Continued enthusiasm towards the medium and the desire to constantly educate oneself.Consistent organizational skills, attention to detail, and accuracy when working with numbers.Understanding of the search industry including key players, vendors, and technologies.Talent for gleaning insights from web analytics platforms (e.g. Adobe Analytics, Google Analytics).Proven ability to collaborate with and persuade team leads from other departments.Attention to detail and the ability to convey technical concepts to non-technical audiences.We See YouAt IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.Wage and BenefitsWe offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.Salary Range$150,000 - $160,000 USDIt is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
#J-18808-Ljbffr
Location: New York, New York, United StatesJob Function: SEOType of Contract: RegularBusiness OverviewKINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.Position SummaryYou will serve as the primary day-to-day client contact on a specific piece(s) of business. This role involves deep client vertical knowledge which leads to managing the account and developing and executing innovative search engine optimization (SEO) programs that address clients' strategic objectives. You will also be responsible for the development of strong SEO teams leading the execution of world-class SEO programs.ResponsibilitiesLead SEO engagements for a major account.Act as a relationship liaison between the client, partner agencies, and the search practice.See projects through to the end, turning actionable recommendations into verifiable client ROI.Ramp up new clients as they are brought onboard to enable smooth transitions.Work with client business partners to upsell SEO and increase scope during annual planning.Ensure SEO gets a seat at the table when it comes to digital agency of record (AOR) RFPs.Partner with operations and finance teams to ensure profitable engagements.Collaborate with directors in other cities to maintain a consistent level of service internationally.Required Skills & ExperienceExceptional experience in online marketing, analytics, web development, and content creation; candidates who do not possess at least some SEO experience will not be considered.Exceptional experience in growing, managing, and inspiring search teams with strong leadership abilities.Specific past experience with HTML is required.Strong grasp of Microsoft Outlook, Excel, PowerPoint, and Word.KINESSO does not require candidates to have a college degree.Desired Skills & ExperienceAbility to manage and prioritize multiple projects and tasks simultaneously.Proven ability to represent company philosophies and expertise to external parties.Continued enthusiasm towards the medium and the desire to constantly educate oneself.Consistent organizational skills, attention to detail, and accuracy when working with numbers.Understanding of the search industry including key players, vendors, and technologies.Talent for gleaning insights from web analytics platforms (e.g. Adobe Analytics, Google Analytics).Proven ability to collaborate with and persuade team leads from other departments.Attention to detail and the ability to convey technical concepts to non-technical audiences.We See YouAt IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.Wage and BenefitsWe offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.Salary Range$150,000 - $160,000 USDIt is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
#J-18808-Ljbffr