Prolacta Bioscience
Vice President, Global and Strategic Marketing
Prolacta Bioscience, California, Missouri, United States, 65018
Do you want to contribute to a larger purpose to save the lives of infants in the NICU? This is Prolacta Bioscience’s mission! Take a look at this opportunity with our Marketing team, which is seeking a passionate individual to fill the role of our Vice President, Global and Strategic Marketing. This role will continually identify and assess new markets, product and technology opportunities and ensure resources and processes are in place to drive marketing strategy and capitalize on opportunities.
Who Is Prolacta Bioscience?
We give babies a brighter future by unlocking the biological power of human milk. Established in 1999, Prolacta Bioscience is a privately held life sciences company that has touched the lives of more than 100,000 premature infants globally. Prolacta is the world’s leading hospital provider of 100% human milk–based nutritional products. Based in Southern California, we employ more than 300 people globally, many of whom have dedicated their lives to neonatal care.
For more information, please visit www.prolacta.com.
How you will contribute:
Provide leadership for the development of global strategic marketing plans including objectives and strategy for targeted markets.
Drive efforts with product and business development to define an overall product portfolio strategy that will drive the long-term growth of the organization.
Ensure the development of all strategic product roadmaps and corresponding marketing plans.
Lead the co-creation and execution of the strategic plan.
Lead the process for the continuous evaluation of trends and adjust strategy to capitalize on shifts in the marketplace, including the process of obtaining and disseminating competitive intelligence across all markets and product lines.
Analyze existing product and markets in terms of the ability to compete, gain market share, grow revenue, and sustain or grow profitability.
Monitor business metrics regarding revenues, profitability, market share and product portfolio mix. Communicate these metrics to the senior management team.
Collaborate with Sales and Business Development to define effective sales channels of all products.
Establish effective relationships with the sales force with leadership, training, pricing, and positioning expertise.
Establish metrics for the measurement of marketing program effectiveness.
Develop and manage the marketing budget.
Responsible (in collaboration with sales) for the development of the company’s revenue forecast.
Develop and provide leadership for a high performing global product and marketing management team, strategic marketing team and global marketing communications team to drive the execution of strategic marketing plans for meeting Prolacta’s overall business objectives.
Responsible for the overall management of the marketing team providing coaching, leadership and assistance with resources and strategy development.
Drive competency development of the marketing team to achieve the established functional vision.
What you bring to the role:
BA/BS Undergraduate degree in Marketing, Business, or related field.
10+ years sales & marketing experience in life sciences or medical device for a technology driven company.
5+ years in a leadership position.
Experience in strategic planning and collaboration with executive, sales, product development and key operational groups.
Proven record of leadership and managing a marketing organization with global responsibility and establishing long term strategic growth initiatives.
Proven success and track record as an individual contributor and manager who has grown top line results.
How Prolacta benefits you:
To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From up to 100% healthcare coverage starting on your first day, to discretionary stock options and 401(k) match, we value our employees’ health and financial wellbeing. We offer four weeks PTO during your first year of employment and support our new parents with a generous time-off program. We encourage employees to participate in our employee affinity groups, take volunteer time off, and provide access to different educational opportunities.
What else do you need to know:
Location: United States
Travel: 40%
FLSA: Exempt
Depending on your residential location certain laws might regulate the way Prolacta manages applicant data. California Residents, please review our Privacy Notice for California Employees and Job Applicants for further information, this can be found on Prolacta.com.
Physical Requirements:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to effectively communicate (e.g., talking/hearing), walk, sit, use hands and fingers to handle, feel and reach things. The employee is occasionally required to taste, smell, stoop, kneel, crouch or crawl. Specific vision abilities required by this job include close vision, color vision and ability to adjust focus.
Sedentary to light work; repetitive motions; pushing; pulling; visual acuity to prepare and analyze data and figures, transcribe, view a computer terminal.
EEO Statement:
“Prolacta Bioscience, Inc. is an Equal Employment Opportunity Employer.” Prolacta Bioscience, Inc. is committed to a proactive program of affirmative action and diversity development. The Company will continue to recruit, hire, train, and promote into all job levels without regard to race, religion, gender, marital status, familial status, national origin, age, mental or physical disability, sexual orientation, gender identity, source of income, or veteran status.
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Who Is Prolacta Bioscience?
We give babies a brighter future by unlocking the biological power of human milk. Established in 1999, Prolacta Bioscience is a privately held life sciences company that has touched the lives of more than 100,000 premature infants globally. Prolacta is the world’s leading hospital provider of 100% human milk–based nutritional products. Based in Southern California, we employ more than 300 people globally, many of whom have dedicated their lives to neonatal care.
For more information, please visit www.prolacta.com.
How you will contribute:
Provide leadership for the development of global strategic marketing plans including objectives and strategy for targeted markets.
Drive efforts with product and business development to define an overall product portfolio strategy that will drive the long-term growth of the organization.
Ensure the development of all strategic product roadmaps and corresponding marketing plans.
Lead the co-creation and execution of the strategic plan.
Lead the process for the continuous evaluation of trends and adjust strategy to capitalize on shifts in the marketplace, including the process of obtaining and disseminating competitive intelligence across all markets and product lines.
Analyze existing product and markets in terms of the ability to compete, gain market share, grow revenue, and sustain or grow profitability.
Monitor business metrics regarding revenues, profitability, market share and product portfolio mix. Communicate these metrics to the senior management team.
Collaborate with Sales and Business Development to define effective sales channels of all products.
Establish effective relationships with the sales force with leadership, training, pricing, and positioning expertise.
Establish metrics for the measurement of marketing program effectiveness.
Develop and manage the marketing budget.
Responsible (in collaboration with sales) for the development of the company’s revenue forecast.
Develop and provide leadership for a high performing global product and marketing management team, strategic marketing team and global marketing communications team to drive the execution of strategic marketing plans for meeting Prolacta’s overall business objectives.
Responsible for the overall management of the marketing team providing coaching, leadership and assistance with resources and strategy development.
Drive competency development of the marketing team to achieve the established functional vision.
What you bring to the role:
BA/BS Undergraduate degree in Marketing, Business, or related field.
10+ years sales & marketing experience in life sciences or medical device for a technology driven company.
5+ years in a leadership position.
Experience in strategic planning and collaboration with executive, sales, product development and key operational groups.
Proven record of leadership and managing a marketing organization with global responsibility and establishing long term strategic growth initiatives.
Proven success and track record as an individual contributor and manager who has grown top line results.
How Prolacta benefits you:
To drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From up to 100% healthcare coverage starting on your first day, to discretionary stock options and 401(k) match, we value our employees’ health and financial wellbeing. We offer four weeks PTO during your first year of employment and support our new parents with a generous time-off program. We encourage employees to participate in our employee affinity groups, take volunteer time off, and provide access to different educational opportunities.
What else do you need to know:
Location: United States
Travel: 40%
FLSA: Exempt
Depending on your residential location certain laws might regulate the way Prolacta manages applicant data. California Residents, please review our Privacy Notice for California Employees and Job Applicants for further information, this can be found on Prolacta.com.
Physical Requirements:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to effectively communicate (e.g., talking/hearing), walk, sit, use hands and fingers to handle, feel and reach things. The employee is occasionally required to taste, smell, stoop, kneel, crouch or crawl. Specific vision abilities required by this job include close vision, color vision and ability to adjust focus.
Sedentary to light work; repetitive motions; pushing; pulling; visual acuity to prepare and analyze data and figures, transcribe, view a computer terminal.
EEO Statement:
“Prolacta Bioscience, Inc. is an Equal Employment Opportunity Employer.” Prolacta Bioscience, Inc. is committed to a proactive program of affirmative action and diversity development. The Company will continue to recruit, hire, train, and promote into all job levels without regard to race, religion, gender, marital status, familial status, national origin, age, mental or physical disability, sexual orientation, gender identity, source of income, or veteran status.
#J-18808-Ljbffr