Logo
Hy-Vee

Influencer Marketing Coordinator

Hy-Vee, West Des Moines, Iowa, United States, 50265


At Hy-Vee our people are our strength. We promise "a helpful smile in every aisle" and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.

Job Description:

Job Profile : Influencer Marketing Coordinator

Department:

Marketing

FLSA:

Exempt

Seeking a social media professional to manage and monitor the day-to-day tasks of influencer marketing. Ideal candidates are extremely organized, detail-driven, and possess the ability to quickly pivot and solve problems.

Reporting Relations:

Accountable and Reports to : Influencer Marketing Manager

Direct Reports : None

Primary Duties and Responsibilities :Uses software to discover influencers who align with Hy-Vee's brand.Reviews influencers and makes recommendations for campaigns.Assists with routing projects through approval processes.Maintains an up-to-date influencer contact list.Works with the store teams to communicate influencer plans as needed.Ensures content is posted on time and free of errors.Creates and monitors trackable links for contracted influencers.Maintains content calendar and status sheet for campaigns.Works in influencer software to streamline campaigns and organize details.Provides recommendations for influencers and content creators to the organic social team.Works cross-functionally with the social, Seasons, brand management, and RedMedia teams as needed.Assists with data collection for reporting.Secondary Duties and Responsibilities:

Helps support creator program and day-to-day activities.Prepare various reports as assigned.Performs other job-related duties and special projects as required.Knowledge, Skills, Abilities and Worker Characteristics:

Commitment to the Hy-Vee Mission and a willingness to promote the values of the company.Excellent verbal and written communication skillsExcellent interpersonal skills: ability to relate to and interact with other people in a friendly, professional manner.Excellent critical thinking and problem-solving skillsAbility to interact with advanced computer systems, including schedule management and presentation production applications, as well as job-specific programs.Education and Experience:

Bachelor's degree in Marketing, Social Media, Journalism, Public Relations, Communications, or related field.1-3 years previous related work experience preferred.Understanding of social media platforms is required.Physical Requirements:

Visual requirements include: ability to see detail at near and far range with or without correction, normal depth perceptions.Must be physically able to perform sedentary work: occasionally lifting or carrying objects of no more than 10 pounds, and occasionally standing or walking.Must be able to perform the following physical activities: stooping, kneeling, reaching, handling, grasping, talking, hearing, and repetitive motions.

Equipment Used to Perform Job:

Mobile phone/tablet, PC/Apple with Microsoft Office programs, Adobe Creative Cloud, Google Analytics, and other related software, calculator, telephone, copier, printer

Confidentiality:

Has access to confidential information including knowledge of advertising rates, pricing information, and store sales.

Are you ready to smile, apply today.