Senior Analyst, Product Marketing

Senior Analyst, Product Marketing at SitusAMC in Boise, Idaho, United States Job Description SitusAMC is where the best and most passionate people come to transform our client's businesses and their own careers. Whether you're a real estate veteran, a passionate technologist, or looking to get your start, join us as we work together to realize opportunities for everyone, we proudly serve. At SitusAMC, we are looking to match your unique experience with one of our amazing careers, so that we can help you realize your potential and career growth within the Real Estate Industry. If you are someone who can be yourself, advocate for others, stay nimble, dream big, own every outcome, and think global but act local - come join our team This role will work closely with the Head of Product Marketing to support marketing activities across our commercial and residential solutions portfolio. In this role, you will be responsible for executing strategic marketing plans that drive the growth and adoption of our various products and services. This role will have proven experience in product marketing, with a strong grasp of channel marketing, excellent communication and analytical skills, and a passion for developing and executing successful marketing campaigns. Essential Job Functions: + Work closely with head of product marketing, as well as business and sales teams to define, develop, and execute marketing strategies for residential and commercial real estate solutions + Collaborate with internal stakeholders to execute digital, social and traditional marketing tactics in support of prioritized growth opportunities + Work with head of product marketing and Content lead to create engaging external content including videos, case studies, articles, guides, white papers that promote our business solutions and teams + Develop and build out email nurture campaigns for prioritized growth areas + Track and measure the effectiveness and impact of all marketing activities (email, paid media, social, events, etc.), partnering with Head of Product Marketing to present monthly reporting to business line partners, sales leaders, and Head of Marketing + Update existing /create new business development materials and sales collateral (overview decks, one pagers, RFPs) as needed + Partner with operation and Salesforce admins to maintain audience/contact lists for all lines of business + Support events/conferences with communications (email and social), materials and logistics + Partner with Digital lead to ensure website is updated with accurate information, stats To view full details and how to apply, please login or create a Job Seeker account