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Bank of Montreal

Director, Business Development (Media)

Bank of Montreal, Saint Paul, Minnesota, United States,


Director, Business Development (Media)

Location: Toronto, ON, CANTime Type: Full timePosted on: 4 Days AgoApplication Deadline: 11/14/2024Address: 250 Yonge StreetJob Family Group: Customer SolutionsThe AIR MILES Reward Program is one of Canada’s most recognized loyalty programs, with over 10 million active collector accounts, representing more than half of all Canadian households. AIR MILES collectors earn Reward Miles at more than 300 leading Canadian, global and online brands and at thousands of retail and service locations across the country. AIR MILES is a wholly owned subsidiary of the Bank of Montreal (BMO). BMO is Canada’s oldest bank and the 8th largest in North America with more than 12 million customers globally.Position Overview:AIR MILES is growing and changing the loyalty landscape in Canada! Over the past year, we have onboarded dozens of new brands, expanded our Card-Linked Offer platform, enabled Miles-earning through receipt-scan, launched a new Retail Media Network (AMP Media), and much more! To continue to drive growth of the AIR MILES Reward Program, the Business Development team is charged with creating new partnership models and leading the full sales cycle for new Partners.The Director, Business Development (Media) is a leader who will drive the growth of our in-house Media Network (MN), AMP Media, and other Digital services such as AIR MILES Receipts. These new services and solutions are a top strategic priority for the AIR MILES Reward Program, already demonstrating value to participating Partners and poised for scalable growth over the next 3 years.We’re looking for a hungry business development leader with an entrepreneurial mindset who will be a sales lead in a fun and fast-paced environment. You will play a key role in driving new business growth for the organization within our highly visible strategic solutions. This is a player/coach role with opportunity to build and expand your own team based on growing business needs. Successful candidates will bring a strong functional skill base, a track record of delivering results, and good interpersonal and organizational skill sets.Responsibilities:StrategyDevelop, evolve, and refine a strong Media go-to-market value proposition and solution positioning for AMP Media in a compelling, positive, and on-brand way.Assess target industries and brands to develop market intelligence, estimate the potential value, and ensure solutions are aligned with partner objectives.Develop an ongoing Lead Generation strategy aimed at driving top-of-funnel activities to establish an ongoing pipeline of prospects.Contribute to the 5-year vision and annual plan to obtain EC alignment on the direction and secure investment and resource requirements.Stay current on industry trends and personnel moves among prospect organizations.Contribute to the ongoing ad product strategy and technology evolution through the identification of growth opportunities based on the needs of the Media industry.Support additional/organic growth opportunities by providing subject matter expertise to the Business Development and Client Success and Partnerships teams.SalesCreate and manage a pipeline of prospects ranked by financial and strategic value and prioritize outreach efforts accordingly.Lead brand-level selling activities across Canada for key prospects across brands and agencies, mostly new first-time participants.Effectively communicate key value proposition to inspire Partners to pursue new ad product offerings (e.g., on site display, video, social, email).Design pitches tailored to client needs, objectives, and pain points (including pricing structure, audience segments, creative suggestions).Develop, implement, and continue to evolve a robust sales management process.Manage a sales pipeline to ensure forecasting accuracy and delivery of quarterly goals.Achieve assigned revenue targets across assigned portfolio with targets set on a quarterly basis.Build successful commercial relationships that drive scale and effectiveness.Convene senior leaders across the business to participate in the sales process as required, aligned to the overarching narrative developed.Foster relationships and bring opportunities to closure by negotiating contracts and supporting renewals/transitions from pilot, as required.OperationsOversee the development of sales-related content, including but not limited to sales pitches, B2B site content and B2B marketing initiatives.Work collaboratively with cross-functional teams, including Finance, Analytics, Product and Partner Onboarding to identify areas of process efficiency.Ensure partnership objectives, strategies and commitments are well communicated and understood by all stakeholders.Oversee partner/solution implementation efforts in partnership with the Partner Onboarding team, as required.Collaborate with the Partner Onboarding team to effectively transition new clients to our Client Success and Partnerships team, as required.Stay abreast of Program tracking and measurement efforts post-launch, ensuring that any remedial strategies are tabled and implemented in a timely manner.Team ManagementBuild and lead a new team within the business, hiring strong talent and evolving the team structure as the business matures.Manage, coach, and develop a high-performing team that scales based on demand.Qualifications:Eight-plus years of experience in a digital media/digital advertising role, with revenue targets.Experience in retail, e-commerce, and CPG industries; previous experience with a retail media network preferred.Experience in proactively selling or buying cross-platform digital marketing solutions such as display advertising, search, and programmatic capabilities.Expertise in both new sales and account management and strategy roles within professional services/technology companies/consulting firms, global CPG companies and/or digital agencies.Proven sales record for selling Media, Data, Consulting and Loyalty programs.Experience reaching and exceeding sales revenue goals.Expert at mapping accounts, research, and creating plans for agency, mid-market, and tier 1+2 enterprises.Very strong experience with sophisticated, multi-product environments.Proven success building and leading people teams, as well as building/running sophisticated business processes across multiple internal teams, in a high growth environment.Working knowledge of ad technology stacks and programmatic implementation processes.Strong knowledge of marketing technologies and tools (web analytics, tag management, ad servers, attribution).Demonstrable knowledge of the online advertising, retail/ecommerce and CPG industries.Ability to prioritize, work in coordination with and collaborate with cross-functional teams in a fast-paced environment to produce positive results.Success at balancing speed needed in a start-up with the collaboration required in large cross-functional organization.Possess superior interpersonal, verbal and written communication skills with experience in facilitation and influencing at executive leadership levels through building relationships.Self-driven and highly motivated to provide outstanding service and optimal performance of campaigns for all clients.Demonstrated strategic and analytical sales approach, with the ability to navigate ambiguity and manage multiple priorities.Ability to build and execute against a long-term sales strategy.Takes charge and capitalizes on opportunities.Salary:

$113,900.00 - $211,800.00Pay Type:

SalariedThe above represents AIR MILES’ pay range and type. Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents AIR MILES’ expected target for the first year in this position.AIR MILES’ total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. AIR MILES also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit:

https://jobs.bmo.com/global/en/Total-Rewards .Diversity, Equity and InclusionAIR MILES is for everyone. We are committed to our zero barriers to inclusion strategy – supporting equity, equal access to opportunities and growth for our colleagues, customers and communities facing systemic barriers. We believe inclusion is not only a strength but a competitive advantage for AIR MILES, and we focus on building a culture of inclusion that enables us to perform, innovate and be ourselves.If you are excited about the role, but don’t meet every single requirement outlined in the job description, we encourage you to apply anyway. You never know, you might just be the right candidate for this role, or others!In your application, please feel free to advise if you require accommodation for the interview process. We also welcome you to note which pronouns you use. Please know interviews are conducted remotely, via phone or video call. We look forward to ‘virtually’ meeting you!

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