Zuora
Paid Social Media Specialist
Zuora, Redwood City, California, United States, 94061
The CompanyAt Zuora, we do
Modern Business . We’re helping people subscribe to new ways of doing business that are better for people, companies and ultimately the planet. It’s an approach resulting from the shift to the Subscription Economy that puts customers first by building recurring relationships instead of one-time product sales and focuses on sustainable growth. Through our leading expertise and multi-product suite, we are transforming all industries and working with the world’s most innovative companies to monetize new business models, nurture subscriber relationships and optimize their digital experiences.The Team & RoleJoin Zuora’s dynamic marketing team as a Paid Social Media Specialist, where you will have the opportunity to contribute to the success of our digital campaigns. Reporting to the Senior Digital Marketing Manager, you will play a key role in executing our LinkedIn advertising strategy.This is an excellent opportunity for someone looking to start their career in digital marketing and gain hands-on experience in managing paid social campaigns. You’ll work closely with our experienced marketing team, developing your skills while contributing to impactful campaigns that drive business results.Key ResponsibilitiesExecute paid social media campaigns based on strategic direction provided by the Senior Digital Marketing Manager.Create compelling ad copy and visual assets that resonate with our target audiences.Conduct iterative A/B testing to continuously refine ad copy and creative, optimizing campaign performance over time.Conduct daily monitoring of campaign spend and performance, recommending optimizations to copy, creative, audience targeting, and bids to ensure alignment with business goals and KPIs.Provide regular updates on campaign performance, highlighting key metrics, trends, and insights.Participate in quarterly planning and provide performance forecasts.Stay informed about the latest trends and best practices in paid search and digital marketing to contribute ideas for optimization.Manage administrative tasks related to paid media campaigns, including billing, process documentation, and other ad hoc duties as needed.Requirements:Experience:Bachelor's degree in Advertising, Marketing, Communications or related field.Previous internship or relevant experience in digital marketing, paid social media, or a related field is a plus, but not required.Technical Skills:Familiarity with major social media platforms, especially LinkedIn.Strong written and verbal communication skills, with the ability to effectively collaborate with team members.Comfortable using Google Workspace (Docs, Sheets, Slides).Experience with design platforms such as Adobe Creative Suite, Figma, or Canva is a plus.Additional Qualifications:A proactive attitude with a willingness to learn and take on new challenges.Ability to adapt to a fast-paced, ever-changing environment.A passion for social media and digital marketing.#ZEOLife at ZuoraAs an industry pioneer, our work is constantly evolving and challenging us in new ways that require us to think differently, iterate often and learn constantly—it’s exciting. Our people, whom we refer to as “ZEOs” are empowered to take on a mindset of ownership and make a bigger impact here. Our teams collaborate deeply, exchange different ideas openly and together we’re making what’s next possible for our customers, community and the world.As part of our commitment to building an inclusive, high-performance culture where ZEOs feel inspired, connected and valued, we support ZEOs with:Competitive compensation, corporate bonus program and performance rewards, company equity and retirement programs.Medical, dental and vision insurance.Generous, flexible time off.Paid holidays, “wellness” days and company-wide end of year break.6 months fully paid parental leave.Learning & Development stipend.Opportunities to volunteer and give back, including charitable donation match.Free resources and support for your mental wellbeing.Specific benefits offerings may vary by country and can be viewed in more detail during your interview process.The base pay details represent the annualized salary range for the posted position. While we share a comprehensive range, a candidate’s final base salary will fall within these guidelines and will be determined based on multiple factors including but not limited to: qualifications of the candidate, job related knowledge, prior related experience, specific and unique skills, the location of the role, internal equity and internal budget. Base pay is only one element of Zuora’s Total Rewards Package. Additional elements may also include bonus/variable compensation, equity and comprehensive benefits, more details found
here .Base Pay Details: $72,000 — $127,000 USD
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Modern Business . We’re helping people subscribe to new ways of doing business that are better for people, companies and ultimately the planet. It’s an approach resulting from the shift to the Subscription Economy that puts customers first by building recurring relationships instead of one-time product sales and focuses on sustainable growth. Through our leading expertise and multi-product suite, we are transforming all industries and working with the world’s most innovative companies to monetize new business models, nurture subscriber relationships and optimize their digital experiences.The Team & RoleJoin Zuora’s dynamic marketing team as a Paid Social Media Specialist, where you will have the opportunity to contribute to the success of our digital campaigns. Reporting to the Senior Digital Marketing Manager, you will play a key role in executing our LinkedIn advertising strategy.This is an excellent opportunity for someone looking to start their career in digital marketing and gain hands-on experience in managing paid social campaigns. You’ll work closely with our experienced marketing team, developing your skills while contributing to impactful campaigns that drive business results.Key ResponsibilitiesExecute paid social media campaigns based on strategic direction provided by the Senior Digital Marketing Manager.Create compelling ad copy and visual assets that resonate with our target audiences.Conduct iterative A/B testing to continuously refine ad copy and creative, optimizing campaign performance over time.Conduct daily monitoring of campaign spend and performance, recommending optimizations to copy, creative, audience targeting, and bids to ensure alignment with business goals and KPIs.Provide regular updates on campaign performance, highlighting key metrics, trends, and insights.Participate in quarterly planning and provide performance forecasts.Stay informed about the latest trends and best practices in paid search and digital marketing to contribute ideas for optimization.Manage administrative tasks related to paid media campaigns, including billing, process documentation, and other ad hoc duties as needed.Requirements:Experience:Bachelor's degree in Advertising, Marketing, Communications or related field.Previous internship or relevant experience in digital marketing, paid social media, or a related field is a plus, but not required.Technical Skills:Familiarity with major social media platforms, especially LinkedIn.Strong written and verbal communication skills, with the ability to effectively collaborate with team members.Comfortable using Google Workspace (Docs, Sheets, Slides).Experience with design platforms such as Adobe Creative Suite, Figma, or Canva is a plus.Additional Qualifications:A proactive attitude with a willingness to learn and take on new challenges.Ability to adapt to a fast-paced, ever-changing environment.A passion for social media and digital marketing.#ZEOLife at ZuoraAs an industry pioneer, our work is constantly evolving and challenging us in new ways that require us to think differently, iterate often and learn constantly—it’s exciting. Our people, whom we refer to as “ZEOs” are empowered to take on a mindset of ownership and make a bigger impact here. Our teams collaborate deeply, exchange different ideas openly and together we’re making what’s next possible for our customers, community and the world.As part of our commitment to building an inclusive, high-performance culture where ZEOs feel inspired, connected and valued, we support ZEOs with:Competitive compensation, corporate bonus program and performance rewards, company equity and retirement programs.Medical, dental and vision insurance.Generous, flexible time off.Paid holidays, “wellness” days and company-wide end of year break.6 months fully paid parental leave.Learning & Development stipend.Opportunities to volunteer and give back, including charitable donation match.Free resources and support for your mental wellbeing.Specific benefits offerings may vary by country and can be viewed in more detail during your interview process.The base pay details represent the annualized salary range for the posted position. While we share a comprehensive range, a candidate’s final base salary will fall within these guidelines and will be determined based on multiple factors including but not limited to: qualifications of the candidate, job related knowledge, prior related experience, specific and unique skills, the location of the role, internal equity and internal budget. Base pay is only one element of Zuora’s Total Rewards Package. Additional elements may also include bonus/variable compensation, equity and comprehensive benefits, more details found
here .Base Pay Details: $72,000 — $127,000 USD
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