Campaign Manager

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees! Job Overview This position is responsible for the development and execution of customer facing messaging within event-triggered communications. Also specifically responsible for timeliness, quality and accuracy of the communications plan and related outputs. Furthermore in scope is the identification of channel and process improvement to support production messaging efficiency & effectiveness. The Campaign Manager builds and manages the commuincations plan or program including: channels, test & learn plan, milestone management, QA/UAT of content and ensures timely handoffs to technology teams for execution. This role guides message planning including standards governance, creative development, workback schedules. Contributions to the project may include messaging recommendations, proposed message testing or learning agenda and technical QA planning. This role works cross functionally with key stakeholders, agencies, and other partners. The position requires experience (3+ years) with direct to consumer (D2C) channels, CRM, project management, direct marketing channels, digital marketing, reporting, stakeholder management. Job Responsibilities: Coordinating with multiple cross-functional teams in a fast-paced environment, often in remote setting. Manage direct marketing campaigns end-to-end to T-Mobile base customers through relevant channels (e.g. Direct Mail, Email, SMS, App, etc.) Builds communications plan including workback schedule to support the strategic goal provided by the business stakeholder. Drives message execution planning including: channel plan, test & learning plan, resource support plans and key milestone deliverables to ensure timely execution in line with the overall project. Partners with multiple internal and external functional teams to drive the initiative forward, provide status updates, ensure deliverables are met, provide impact assessments and recommendations and/or adjust schedule and plan as needs of the business shift. Ensures on time preparation of plan as well as consistency and accuracy of KPIs, reach, timing, and messaging. Directly lead key elements of assigned campaigns including CARE review & approval; confirming list delivery with audience team; QA/UAT of creative; milestone management; post-launch validation checks. Function as single point of contact for the project's messaging plan including ability to represent channel recommendations, basic channel capabilities and summarize back to channel or technology teams if there are requests for new capabilities. Plans, designs and leads communication projects impacting T-Mobile customers through relevant channels (e.g. Direct Mail, Outbound & Inbound Calls, Care, Retail, Email, SMS, on-device and web) including accountability for efficient execution on time. This includes consulting on the strategic direction & learning agenda with business partners and building out recommended messaging plans (the how and how often to contact customers) to support the strategic goal. Reviews concept briefings with requestors, manages content creation and aligns schedule and timelines across different stakeholder groups. Liaison between the internal stakeholders and the technology teams. Also responsible for other Duties/Projects as assigned by business management as needed. Education: Bachelor's Degree or equivalent experience Business or related field (Required) Work Experience: 1