Robertet
Senior Marketing Manager
Robertet, New York, New York, us, 10261
COMPANY OVERVIEW:
Robertet is the world's leading source of natural, sustainable, and organic ingredients and is one of the oldest fragrance and flavor companies in the world. Robertet is a world-renowned innovator in scent and taste with a global reach represented in over 50 countries, 14 manufacturing sites on 3 continents, 3 R&D innovation centers and 12 creative centers.
Robertet is the only fragrance, flavor and ingredient company fully integrated at each step of the creation process, from the source ingredient to the final fragrance and flavor. Founded in 1850 in Grasse, France, Robertet continues to be privately owned and managed by the fourth generation of family members. With a passion for and unparalleled understanding of naturals, together with boundless creativity and market insight, allows Robertet to provide their customers with world class innovation in scent and taste.
SUMMARY:
Join the Robertet Team as a Senior Marketing Manager for our expanding US Fine Fragrance and Specialty Fragrance business. In this role, you'll be instrumental in helping drive divisional growth by crafting marketing strategies and deliverables that align with the evolving needs of our clients and their consumers. Your passion for the fragrance and beauty industry, along with your deep understanding of product and consumer trends, will be essential in shaping Robertet's fragrance innovation pipeline and enhancing client engagement strategies.
This position will have on direct report and will be responsible for their talent development and performance management goal setting.
ESSENTIAL DUTIES & RESPONSIBILITIES: Lead discovery and analysis of product, category, and cultural trends to inspire and support new fragrance opportunities and concept development Create impactful and engaging presentations that showcase cross-category trends and deliver actionable insights and solutions to support both proactive marketing initiatives and client requests Partner with Sales, Creative & Consumer Insights teams to develop and execute client engagement opportunities inclusive of annual marketing initiatives and bespoke client experiences Identify client brands' white space opportunities and ideate new concept directions inclusive of concept positioning statements and visuals, concept rationale, concept executional tactics and olfactive recommendations supported by a clear point of view from the consumers' perspective. Monitor the global marketplace and conduct all category assessments and analyses necessary to identify trends and insights relevant to the fragrance industry Collaborate with Robertet affiliates around the world for regional and global marketing initiatives. Be the marketing lead for NYC-based client events and experiences including ideation, development and event management and execution. COMPETENCIES:
Passion for the fragrance industry and for understanding market, product, and consumer trends related to the categories we play in Proactive thinker with strong ability to multi-task and shift gears between projects daily Outstanding communication and storytelling skills - both written and oral Team player that can interact with all internal functional groups and external clients Energetic and upbeat personality Strong olfactive knowledge from on-the-job training and regular smelling sessions Ability to identify trends in the market using the tools we have at Robertet as well as tracking the market via ongoing internet, industry and/or store visit research QUALIFICATIONS:
Required:
High School Diploma, 8+ years' experience in marketing Preferred:
4-year College Degree Fragrance industry experience WORK ENVIRONMENT:
Office environment / Work from Home Minimal out-of-state travel required for key client visits
PHYSICAL DEMANDS:
Limited amount of carrying product to and from meetings and presentations
Reasonable accommodation may be provided to qualified individuals with disabilities in order to perform the Essential Duties & Responsibilities of the position so long as it does not impose significant difficulty or expense on the company.
Robertet is the world's leading source of natural, sustainable, and organic ingredients and is one of the oldest fragrance and flavor companies in the world. Robertet is a world-renowned innovator in scent and taste with a global reach represented in over 50 countries, 14 manufacturing sites on 3 continents, 3 R&D innovation centers and 12 creative centers.
Robertet is the only fragrance, flavor and ingredient company fully integrated at each step of the creation process, from the source ingredient to the final fragrance and flavor. Founded in 1850 in Grasse, France, Robertet continues to be privately owned and managed by the fourth generation of family members. With a passion for and unparalleled understanding of naturals, together with boundless creativity and market insight, allows Robertet to provide their customers with world class innovation in scent and taste.
SUMMARY:
Join the Robertet Team as a Senior Marketing Manager for our expanding US Fine Fragrance and Specialty Fragrance business. In this role, you'll be instrumental in helping drive divisional growth by crafting marketing strategies and deliverables that align with the evolving needs of our clients and their consumers. Your passion for the fragrance and beauty industry, along with your deep understanding of product and consumer trends, will be essential in shaping Robertet's fragrance innovation pipeline and enhancing client engagement strategies.
This position will have on direct report and will be responsible for their talent development and performance management goal setting.
ESSENTIAL DUTIES & RESPONSIBILITIES: Lead discovery and analysis of product, category, and cultural trends to inspire and support new fragrance opportunities and concept development Create impactful and engaging presentations that showcase cross-category trends and deliver actionable insights and solutions to support both proactive marketing initiatives and client requests Partner with Sales, Creative & Consumer Insights teams to develop and execute client engagement opportunities inclusive of annual marketing initiatives and bespoke client experiences Identify client brands' white space opportunities and ideate new concept directions inclusive of concept positioning statements and visuals, concept rationale, concept executional tactics and olfactive recommendations supported by a clear point of view from the consumers' perspective. Monitor the global marketplace and conduct all category assessments and analyses necessary to identify trends and insights relevant to the fragrance industry Collaborate with Robertet affiliates around the world for regional and global marketing initiatives. Be the marketing lead for NYC-based client events and experiences including ideation, development and event management and execution. COMPETENCIES:
Passion for the fragrance industry and for understanding market, product, and consumer trends related to the categories we play in Proactive thinker with strong ability to multi-task and shift gears between projects daily Outstanding communication and storytelling skills - both written and oral Team player that can interact with all internal functional groups and external clients Energetic and upbeat personality Strong olfactive knowledge from on-the-job training and regular smelling sessions Ability to identify trends in the market using the tools we have at Robertet as well as tracking the market via ongoing internet, industry and/or store visit research QUALIFICATIONS:
Required:
High School Diploma, 8+ years' experience in marketing Preferred:
4-year College Degree Fragrance industry experience WORK ENVIRONMENT:
Office environment / Work from Home Minimal out-of-state travel required for key client visits
PHYSICAL DEMANDS:
Limited amount of carrying product to and from meetings and presentations
Reasonable accommodation may be provided to qualified individuals with disabilities in order to perform the Essential Duties & Responsibilities of the position so long as it does not impose significant difficulty or expense on the company.