Danone
Senior/Manager, Omni Customer Enablement & Syndication
Danone, White Plains, New York, United States, 10606
Short Intro and About the Job
The Senior/Manager, Omni Customer Enablement & Syndication will report into the Director, Digital Shelf and be responsible for helping to build best in class syndication & content processes for our brands at various online retailers. This includes owning data governance, content readiness, content compliance, and customer execution across innovation and renovation products, as well as executing timely syndication of digital shelf content to key customer websites. This role requires strong working experience in Salsify, Syndigo, and 1WS. Given the complexity of the role, we anticipate needing agility to successfully deliver on various projects within the Digital Shelf team. This role has Strategic, Technical, and Tactical components and the expectation will be that this team leader can flex between these business needs, managing both high level conversations and low level details with concision and a strategic mindset.
This position is remote.
Responsibilities:
Content and GDSN Syndication & CompliancePrioritize and execute timely new item set up and syndication of GDSN product information and digital shelf content to key customersLeverage strong expertise in Salsify workflows and Syndigo to enable seamless digital shelf content publishing and auditingIdentify process improvement opportunities to drive efficiency in both GDSN and content syndication workflowsPartner closely with managed services partner to ensure flawless execution of customer syndicationAct as the central point of contact for the Sales team and eCommerce Managers to review GDSN submissions and digital shelf optimizations, supporting the team with prioritization as neededConduct regular customer audits and track compliance to ensure completeness of customer GDSN submissions and product pages, including root cause analysis for data or content quality issues working with the technical and business teams to identify, resolve, and implement solutions to prevent future data governance gapsUse project management tools to track ongoing syndication progressSyndication Strategy & Org Management
Define best practices for managing digital assets in Salsify for increasing usabilityLead the data gap audit process to ensure data integrity and of master data.Conduct regular content gap analyses, customer requirement reviews, and SKU prioritization to inform content production prioritiesHold teams accountable to product life cycle deadlines across stakeholders and ensure on-time syndication delivery of assets to meet launch timelinesLead integration between DAM system and Salsify, coordinating with stakeholders to ensure the secure and efficient transfer of our digital assetsGeneral Digital Shelf Team + Thought Leadership
Content Accessibility: Train team members on how to effectively use Salsify catalog, access assetsHost trainings to ensure team workflows have visibility and drive closer integration with cross-functional partners and stakeholdersTake on any other relevant duties as assigned, showcasing adaptability and readiness to support the Digital Shelf team's evolving needsScope:
Customer Readiness, Content Execution & ComplianceLead Data Governance SteerCo to ensure we fulfill all customer requirements, data gaps, attribute needs to successfully syndicateMain point of contact for sales to ensure we have the correct customer attribution and retailer requirementsBe a liaison between Syndication agency and internal teams to fulfill Data Synchronization gapsServe as key liaison between digital shelf content production and customer teams to ensure compliance across top customers - this includes product images, marketing tiles, written content, and enhanced contentSupport the Digital Shelf Content team in developing and executing industry-leading content strategies by defining asset naming and overseeing system architecture to automate content delivery
Omnichannel Syndication
Technical expert leading team with hands on keyboard for both GDSN + Digital Shelf (Salsify, Syndigo, 1WS, and other customer platforms/portals)Central point of contact for Syndication, including but not limited to supporting workstreams on Data Quality, Data Governance, and Data ManagementPartnering with Syndication agency on strategic syndication priorities for both GDSN and Digital ShelfSupport the Digital Shelf Content team in ensuring timely syndication of assets to key customer websites, on time, in accordance with product life cycle needs
Customer Strategy & Stakeholder Engagement
Own Syndication Strategy and Customer Syndication Matrix with the goal of prioritizing and optimizing GTM strategy and ways of workingOwn the relationship with the eCommerce Sales Managers + other Sales partners to ensure we are building connections, partnerships, and advocacy with our customers and sales counterpartsMaintain Syndication Process Mapping and lead optimizations for streamlined ways of working
Tech-Stack Integration
Ensure seamless and consistent GDSN and content publishing via Salsify, Syndigo, and 1WS, including standardization of asset management and product hierarchy architectureProvide technical and strategic expertise for integration recommendations, including defining WoW and connections between systems: GDSN, DAM and PIM platforms to automate and drive efficienciesPartner with the Global team and consult on data architecture opportunities across both GDSN and Digital Shelf
About You
Behaviors
Very strong attention to detailExcellent project management skills to balance multiple prioritiesCreative eye for what will drive consumer conversionAbility to balance analytical and creative storytelling mindsetStrong communication skills and very organizedEmbodies can-do and agile attitude and willing to roll up their sleevesPassion for creating processes and implementing new systemsBusiness development mindset and passion for discovering new opportunities to drive growthSelf-starting and proactive leadership style - takes initiative and can hit the ground runningFast learner with solution-oriented mindsetPassion for technology platforms and eCommerceSkills
Experience with people managementExpertise in GDSN syndication via Salsify and 1WSExpertise in managing end-to-end digital shelf content production and syndication via Salsify + SyndigoDeep knowledge of DAM/PIM workflowsExperience in customer portals such as Sysco, Amazon Vendor Central and Ads, Meijer VendorNet, Kroger VIP, Item360, BrandbankStrong working knowledge of metadata standards, taxonomy, SEO best practicesAbility to develop and execute effective content strategies tailored to business goalsStrong analytical skills to synthesize customer insights and requirementsExcellent written and verbal communication skillsAbility to influence stakeholders and drive resultsAbility to understand different needs and translate into one clearly defined goal/objectiveCreative approach to problem solvingEffective at managing multiple stakeholder needs and projectsQualifications
5+ years experience in digital shelf content management and syndicationProven hands on keyboard experience in Salsify, Syndigo and 1WSProficiency with DAM/PIM platformsAgency content production experience a plusBackground in eCommerce merchandising, digital marketing, master data or related fieldProficient in Microsoft Office (Excel, PowerPoint, Word)Experience with Profitero, Asana, and consumer insights a plus
The base compensation range for this position is $115,000 - $150,000 commensurate with experience. Danone North America additionally offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options. To give our employees flexibility, Danone is a hybrid work environment with opportunities to work both remotely and in office when desired.
About Us, We offer and What's next
At Danone North America, you'll work with some of the best-known food and beverage brands in the world like
Activia, Silk, Two Good, Oikos, evian, and Happy Family.
You'll be part of the largest Certified B Corp ™ in the world , working together to make sure our brands create real benefits for people, communities, and the planet. We have 6,000+ employees across the U.S. and Canada. Come join our movement for a healthier world:
One Planet. One Health BY YOU .
Danone North America doesn't just welcome what makes you unique, we value it. We're proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect.
http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf
#LI-NORAM
#LI-REMOTE
The Senior/Manager, Omni Customer Enablement & Syndication will report into the Director, Digital Shelf and be responsible for helping to build best in class syndication & content processes for our brands at various online retailers. This includes owning data governance, content readiness, content compliance, and customer execution across innovation and renovation products, as well as executing timely syndication of digital shelf content to key customer websites. This role requires strong working experience in Salsify, Syndigo, and 1WS. Given the complexity of the role, we anticipate needing agility to successfully deliver on various projects within the Digital Shelf team. This role has Strategic, Technical, and Tactical components and the expectation will be that this team leader can flex between these business needs, managing both high level conversations and low level details with concision and a strategic mindset.
This position is remote.
Responsibilities:
Content and GDSN Syndication & CompliancePrioritize and execute timely new item set up and syndication of GDSN product information and digital shelf content to key customersLeverage strong expertise in Salsify workflows and Syndigo to enable seamless digital shelf content publishing and auditingIdentify process improvement opportunities to drive efficiency in both GDSN and content syndication workflowsPartner closely with managed services partner to ensure flawless execution of customer syndicationAct as the central point of contact for the Sales team and eCommerce Managers to review GDSN submissions and digital shelf optimizations, supporting the team with prioritization as neededConduct regular customer audits and track compliance to ensure completeness of customer GDSN submissions and product pages, including root cause analysis for data or content quality issues working with the technical and business teams to identify, resolve, and implement solutions to prevent future data governance gapsUse project management tools to track ongoing syndication progressSyndication Strategy & Org Management
Define best practices for managing digital assets in Salsify for increasing usabilityLead the data gap audit process to ensure data integrity and of master data.Conduct regular content gap analyses, customer requirement reviews, and SKU prioritization to inform content production prioritiesHold teams accountable to product life cycle deadlines across stakeholders and ensure on-time syndication delivery of assets to meet launch timelinesLead integration between DAM system and Salsify, coordinating with stakeholders to ensure the secure and efficient transfer of our digital assetsGeneral Digital Shelf Team + Thought Leadership
Content Accessibility: Train team members on how to effectively use Salsify catalog, access assetsHost trainings to ensure team workflows have visibility and drive closer integration with cross-functional partners and stakeholdersTake on any other relevant duties as assigned, showcasing adaptability and readiness to support the Digital Shelf team's evolving needsScope:
Customer Readiness, Content Execution & ComplianceLead Data Governance SteerCo to ensure we fulfill all customer requirements, data gaps, attribute needs to successfully syndicateMain point of contact for sales to ensure we have the correct customer attribution and retailer requirementsBe a liaison between Syndication agency and internal teams to fulfill Data Synchronization gapsServe as key liaison between digital shelf content production and customer teams to ensure compliance across top customers - this includes product images, marketing tiles, written content, and enhanced contentSupport the Digital Shelf Content team in developing and executing industry-leading content strategies by defining asset naming and overseeing system architecture to automate content delivery
Omnichannel Syndication
Technical expert leading team with hands on keyboard for both GDSN + Digital Shelf (Salsify, Syndigo, 1WS, and other customer platforms/portals)Central point of contact for Syndication, including but not limited to supporting workstreams on Data Quality, Data Governance, and Data ManagementPartnering with Syndication agency on strategic syndication priorities for both GDSN and Digital ShelfSupport the Digital Shelf Content team in ensuring timely syndication of assets to key customer websites, on time, in accordance with product life cycle needs
Customer Strategy & Stakeholder Engagement
Own Syndication Strategy and Customer Syndication Matrix with the goal of prioritizing and optimizing GTM strategy and ways of workingOwn the relationship with the eCommerce Sales Managers + other Sales partners to ensure we are building connections, partnerships, and advocacy with our customers and sales counterpartsMaintain Syndication Process Mapping and lead optimizations for streamlined ways of working
Tech-Stack Integration
Ensure seamless and consistent GDSN and content publishing via Salsify, Syndigo, and 1WS, including standardization of asset management and product hierarchy architectureProvide technical and strategic expertise for integration recommendations, including defining WoW and connections between systems: GDSN, DAM and PIM platforms to automate and drive efficienciesPartner with the Global team and consult on data architecture opportunities across both GDSN and Digital Shelf
About You
Behaviors
Very strong attention to detailExcellent project management skills to balance multiple prioritiesCreative eye for what will drive consumer conversionAbility to balance analytical and creative storytelling mindsetStrong communication skills and very organizedEmbodies can-do and agile attitude and willing to roll up their sleevesPassion for creating processes and implementing new systemsBusiness development mindset and passion for discovering new opportunities to drive growthSelf-starting and proactive leadership style - takes initiative and can hit the ground runningFast learner with solution-oriented mindsetPassion for technology platforms and eCommerceSkills
Experience with people managementExpertise in GDSN syndication via Salsify and 1WSExpertise in managing end-to-end digital shelf content production and syndication via Salsify + SyndigoDeep knowledge of DAM/PIM workflowsExperience in customer portals such as Sysco, Amazon Vendor Central and Ads, Meijer VendorNet, Kroger VIP, Item360, BrandbankStrong working knowledge of metadata standards, taxonomy, SEO best practicesAbility to develop and execute effective content strategies tailored to business goalsStrong analytical skills to synthesize customer insights and requirementsExcellent written and verbal communication skillsAbility to influence stakeholders and drive resultsAbility to understand different needs and translate into one clearly defined goal/objectiveCreative approach to problem solvingEffective at managing multiple stakeholder needs and projectsQualifications
5+ years experience in digital shelf content management and syndicationProven hands on keyboard experience in Salsify, Syndigo and 1WSProficiency with DAM/PIM platformsAgency content production experience a plusBackground in eCommerce merchandising, digital marketing, master data or related fieldProficient in Microsoft Office (Excel, PowerPoint, Word)Experience with Profitero, Asana, and consumer insights a plus
The base compensation range for this position is $115,000 - $150,000 commensurate with experience. Danone North America additionally offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options. To give our employees flexibility, Danone is a hybrid work environment with opportunities to work both remotely and in office when desired.
About Us, We offer and What's next
At Danone North America, you'll work with some of the best-known food and beverage brands in the world like
Activia, Silk, Two Good, Oikos, evian, and Happy Family.
You'll be part of the largest Certified B Corp ™ in the world , working together to make sure our brands create real benefits for people, communities, and the planet. We have 6,000+ employees across the U.S. and Canada. Come join our movement for a healthier world:
One Planet. One Health BY YOU .
Danone North America doesn't just welcome what makes you unique, we value it. We're proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect.
http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf
#LI-NORAM
#LI-REMOTE