Publicis Groupe
Associate Director, Point of Care
Publicis Groupe, New York, New York, us, 10261
Company Description
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful health media firsts for our clients, and to do it all with #phmlove.
Overview
The Associate Director, Point of Care oversees and executes media programs for clients within the Point of Care (POC) space. You will manage daily team operations, building and maintaining relationships with POC media partners, and ensuring adherence to PHM's planning processes. The Associate Director will collaborate with mid-level clients, the Strategy team, and direct reports, playing an important role in project coordination and staff development.
Reporting to the Director of Point of Care, this position supports client initiatives within the marketplace and strengthens PHM's partnerships in the POC sector.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Responsibilities
You will have a strong understanding of how the agency works and how jobs flow
throughout
You will have a strong understanding of client's business and goals
You will an understanding how client business objectives translate into Point of Care
marketplace strategies
You will have a strong understanding of the Point of Care marketplace and
partner landscape
You will understand Point of Care partnership opportunities, deals and
terms
You will develop a knowledge PHM's Terms + Conditions and Point of Care partner
contracting process
You will be responsible for:
Create Point of Care tactical recommendation
Owning & presenting POC recommendation
Own the business rules and parameters of the point of care engagement
Develop HCP Target list business rules that outline key requirements for individual brands, prioritization across franchises, and overlap strategy
Develop cross franchise strategy
You will prepare HCP target list for dissemination to partners
You will oversee Monthly & Quarterly validation and verification of each partner.
Responsible for managing the delivery of Point of Care team projects and tasks
Responsible for Point of Care Marketplace updates
Internal + External Relationship Responsibilities:
You are responsible for developing talent, delegating, and ensuring teams are operating smoothly
You will deliver constructive, actionable feedback to team
You will lead as the point of contact for Point of Care media partners
You will begin to oversee client relationships
Qualifications
5+ years of media planning and/or buying for with preference in Point of Care, Out of Home, or HCP
1+ years recent HCP media experience
1-2+ years people management experience
2+ years expert MS excel (can maintain & manipulate complex spreadsheets)
#LI-Hybrid
Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com .
All your information will be kept confidential according to EEO guidelines.
Compensation: $93,500 - $115,500. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and we reserve the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/25/2024.
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful health media firsts for our clients, and to do it all with #phmlove.
Overview
The Associate Director, Point of Care oversees and executes media programs for clients within the Point of Care (POC) space. You will manage daily team operations, building and maintaining relationships with POC media partners, and ensuring adherence to PHM's planning processes. The Associate Director will collaborate with mid-level clients, the Strategy team, and direct reports, playing an important role in project coordination and staff development.
Reporting to the Director of Point of Care, this position supports client initiatives within the marketplace and strengthens PHM's partnerships in the POC sector.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Responsibilities
You will have a strong understanding of how the agency works and how jobs flow
throughout
You will have a strong understanding of client's business and goals
You will an understanding how client business objectives translate into Point of Care
marketplace strategies
You will have a strong understanding of the Point of Care marketplace and
partner landscape
You will understand Point of Care partnership opportunities, deals and
terms
You will develop a knowledge PHM's Terms + Conditions and Point of Care partner
contracting process
You will be responsible for:
Create Point of Care tactical recommendation
Owning & presenting POC recommendation
Own the business rules and parameters of the point of care engagement
Develop HCP Target list business rules that outline key requirements for individual brands, prioritization across franchises, and overlap strategy
Develop cross franchise strategy
You will prepare HCP target list for dissemination to partners
You will oversee Monthly & Quarterly validation and verification of each partner.
Responsible for managing the delivery of Point of Care team projects and tasks
Responsible for Point of Care Marketplace updates
Internal + External Relationship Responsibilities:
You are responsible for developing talent, delegating, and ensuring teams are operating smoothly
You will deliver constructive, actionable feedback to team
You will lead as the point of contact for Point of Care media partners
You will begin to oversee client relationships
Qualifications
5+ years of media planning and/or buying for with preference in Point of Care, Out of Home, or HCP
1+ years recent HCP media experience
1-2+ years people management experience
2+ years expert MS excel (can maintain & manipulate complex spreadsheets)
#LI-Hybrid
Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com .
All your information will be kept confidential according to EEO guidelines.
Compensation: $93,500 - $115,500. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and we reserve the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/25/2024.