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NextAfter

Marketing & Fundraising Data Analyst 2

NextAfter, Plano, TX, United States


At NextAfter, data analysts are a key part of the engine that powers results for the nonprofits that we serve. This position applies the skills and knowledge areas generally associated with business analysis and marketing analytics. In this role, you must be able to spot trends no one else sees and tell compelling stories with data to answer the most challenging questions.

Because NextAfter works solely with nonprofits to help them raise money and awareness for their causes, it’s also essential that every member on our team desires to positively impact the world around them and cares about the people they’re serving alongside and those at the organizations we help.

The Data Analyst supports NextAfter’s efforts to identify and communicate insights obtained from the analysis of data in a way that is enlightening to both technical and non-technical people.

Essential Duties and Responsibilities include the followingOther duties may be assigned.

  • Analyze client data to identify key trends, patterns, and actionable insights to optimize fundraising campaigns.
  • Collaborate with the client services team to develop data-driven strategies for clients.
  • Build and maintain dashboards, reports, and data visualizations to track performance and key metrics.
  • Conduct predictive modeling to forecast fundraising outcomes and donor behavior.
  • Collaborate with internal teams and assist in training and upskilling the data team on new methodologies, tools, and best practices.
  • Work closely with the Data Engineer to ensure seamless data integration and pipeline efficiency.
  • Present findings and recommendations to both internal teams and clients.
  • Support ad-hoc data requests and analysis to answer specific client questions or test new strategies.

Qualifications and Skills:

  • Knowledge of financial analysis (or at least 3 years of similar analytics experience)
  • Understanding of CRM and donor management platforms (Salesforce, Blackbaud, etc.) is a bonus.
  • Experience with web analytics like Google Analytics and advertising data from platforms like Facebook, Google Ad, and Bing (email marketing data experience is a plus)
  • Advanced proficiency in analysis tools including SQL, Python/R
  • Proficiency with spreadsheets, PowerPoint, and dashboards (like Google Data Studio, Tableau, or Qlik)
  • Proven experience managing projects and multiple competing priorities (consulting or agency experience is a plus)
  • Demonstrably strong communication skills
  • Strong passion to identify and solve real business problems using data
  • Experience working with marketing data (campaign performance, customer segmentation, A/B testing) is a plus.
  • Experience analyzing nonprofit donor data is a plus

Education and Experience

Bachelor’s degree in computer science, Mathematics, Information Systems, Data Science, or a related field.

3-5 years of experience in a related role

*This role is not eligible for visa sponsorship at this time.