Adobe Inc.
Senior Product Marketing Manager
Adobe Inc., San Jose, California, United States, 95199
Our Company
Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!The Opportunity
As a
Senior Product Marketing Manager , you will play a meaningful role in driving our business goals and go-to-market (GTM) strategies for Adobe Commerce. You will apply a deep understanding of customer needs and technology to help shape the product direction and drive sales, product adoption, and customer success.What you'll Do
Define GTM strategies for key Adobe Commerce product areas and initiatives to achieve business goals.Collaborate with product teams to develop and refine the product roadmap to address customer needs and new opportunities.Empower Adobe sellers and partners to demonstrate customer value and win deals with compelling sales strategies, resources, and enablement. Build presentations, demo scripts, videos, case studies, value proof points, business models, competitor battle cards, and more.Drive customer adoption and success by developing product resources, use case implementation guides, technical and practitioner tutorials and training, and in-depth customer examples.Evangelize Adobe Commerce through public speaking, analyst briefings, and thought leadership (blogs, articles, social media). Develop positioning and high-impact messaging that sets us apart in the market.Support deals and customer engagements as a subject matter authority and strategist.Lead cross-functional initiatives with marketing, pricing and packaging, finance, partner management, and sales to hit growth targets.What you need to succeed
4+ years in product marketing, preferably with enterprise software or SaaS services. Ideal candidate has previous Product Management experience and strong technical background.Excellent written and verbal skills, able to influence and communicate with business and technical audiences. Uses creative and innovative approaches to tell our story.Experience leading cross-functional teams to deliver complex initiatives. Highly collaborative team member and problem solver with shown success in dynamic and highly matrixed environments.Analytical orientation. Uses data for better decision making, to analyze business trends, and identify growth opportunities.Detail oriented with the ability to run multiple projects that have different timelines and team members.Previous experience with digital commerce and/or marketing automation and digital experience solutions a plus.Adobe is an equal opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other's employees.Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $117,900 -- $209,600 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.
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Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!The Opportunity
As a
Senior Product Marketing Manager , you will play a meaningful role in driving our business goals and go-to-market (GTM) strategies for Adobe Commerce. You will apply a deep understanding of customer needs and technology to help shape the product direction and drive sales, product adoption, and customer success.What you'll Do
Define GTM strategies for key Adobe Commerce product areas and initiatives to achieve business goals.Collaborate with product teams to develop and refine the product roadmap to address customer needs and new opportunities.Empower Adobe sellers and partners to demonstrate customer value and win deals with compelling sales strategies, resources, and enablement. Build presentations, demo scripts, videos, case studies, value proof points, business models, competitor battle cards, and more.Drive customer adoption and success by developing product resources, use case implementation guides, technical and practitioner tutorials and training, and in-depth customer examples.Evangelize Adobe Commerce through public speaking, analyst briefings, and thought leadership (blogs, articles, social media). Develop positioning and high-impact messaging that sets us apart in the market.Support deals and customer engagements as a subject matter authority and strategist.Lead cross-functional initiatives with marketing, pricing and packaging, finance, partner management, and sales to hit growth targets.What you need to succeed
4+ years in product marketing, preferably with enterprise software or SaaS services. Ideal candidate has previous Product Management experience and strong technical background.Excellent written and verbal skills, able to influence and communicate with business and technical audiences. Uses creative and innovative approaches to tell our story.Experience leading cross-functional teams to deliver complex initiatives. Highly collaborative team member and problem solver with shown success in dynamic and highly matrixed environments.Analytical orientation. Uses data for better decision making, to analyze business trends, and identify growth opportunities.Detail oriented with the ability to run multiple projects that have different timelines and team members.Previous experience with digital commerce and/or marketing automation and digital experience solutions a plus.Adobe is an equal opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other's employees.Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $117,900 -- $209,600 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.
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