L'Oreal USA, Inc
Assistant Manager, Global Social Media & Content, Kiehl's DMI
L'Oreal USA, Inc, New York, New York, us, 10261
Job Title
Assistant Manager, Kiehl's Global Social Media Content
Division:
L'Oreal LUXE
Location:
New York, NY (435 Hudson St)
Reports To:
Assistant Vice President, Global Social Media
Who We Are:For more than a century, L'Oreal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.In This Role You Will...
Help to shape the Kiehl's image across all social platformsWork at the speed of culture to disrupt the social landscapeBe creatively driven and demonstrate a clear creative visionBe ahead of the game when it comes to social trendsHelp to inspire new social content opportunities cross-functionallyYour Primary Responsibilities Will Include:
Content Strategy & ManagementSupport the Social Director of Content to define and contribute to the strategy for Always On (inclusive of TikTok assets), Efficacy, Creator Squad and Disruptive fast to market contentWork collaboratively and build strong partnerships with cross functional partners - creative, PD, Marketing, Sustainability etc.Build strong relationships with agencies, freelancers and creators to serve as your little black book of production go-tosEnsure brand codes are consistent across all social content createdUnderstand the content and social nuances between East and West to help produce globally relevant contentContent Execution & DeliverablesExecute strategy and develop social content for Always On evergreen monthly campaigns.
Deliver Always On packages once a month (inclusive of TikTok assets)Deliver Tier C aligning release within Monthly Always On Packages (In line with Drive Timings)
Manage and contract monthly Content Squad deliverables with creator agency
Deliver Content Squad deliverables within Always On packages once a month
Identify, contract/negotiate fast to marketcontent to 'disrupt' the social media landscape. Content should challenge conventions and spark conversations
Deliver at least x1 'Disruptive' content once a monthDistribute disruptive content to global markets and support localized execution as neededWork with the Social Innovation and Analytics team to track performance of 'Disruptive' content to share learnings
Create and continually test content formats that push efficacy and reinforce our authority in skincare (Science Demos, Infographics, Torture Tests, Lab Shoots etc.)Content Analyze & InsightsContinually analyze and digest consumer behavior and social trends, communities and competitors to develop best in class content that drives awareness and makes impact for the brand across socialWork with key market partners to better understand their needs and fulfill those requests based on performanceWork cross-functionally with Social Analytics and Innovation team to request social listening data and trend spotting insights to feed into content ideation.Stay current on new social media content trends and best practices, share with the wider social and brand engagement team to spark new ideasAgency ManagementWith support to the Social Media Content Director, manage communication with agencies in regard to the content squad programBudget ManagementAlongside PM, track and oversee spend of budgets across: Always On, TikTok, Disruptive Content & Content Squad workstreamsWhen required, assist in opening of POs and SOWs as instructed by Social Media Content Director and PMJob Requirements:
Required Qualifications:Bachelor's degree required; 2-4 years of relevant experienceBackground in Marketing, Digital, Business, and/or AdvertisingExperience with Microsoft Excel, PowerPointExperience in social media editing + video editingExperience in leading and/or coordinating social content shootsAble to work in a fast-paced, dynamic environment, both independently and as part of a cross-functional team.Self-motivated, results-oriented, and a strategic thinker with strong time management and prioritization skillsAble to prioritize and manage time effectively, and to balance competing demands, and priorities in a very fast-paced environmentCuriosity about social media trends, new platforms, the creator economy, and the future of digital advertisingStrong familiarity with social media and understanding of effective content creationPreferred Qualifications:Communicates and interacts effectively (written and oral) - listens with intent, actively networksActs with Human Sensitivity - demonstrates respect (i.e. adapts behavior to respect different personalities), enriches team dynamicDemonstrates Entrepreneurship and agility- takes initiative, focuses on customers (i.ePrioritization & Organizational SkillsWhat's In It For You?
Salary Range : $90,700 - $102,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)Employee Resource Groups (Think Tanks and Innovation Squads)Access to Mental Health & Wellness ProgramsAs an integral part of our culture at L'Oreal, wellness is at our core. We not only offer a generous Benefits Package(Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oreal products as well as VIP Access to L'Oreal's Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.Don't meet every single requirement?
At L'Oreal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!We are an
Equal Opportunity Employer
and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [emailprotected]. If you need assistance to accommodate a disability, you may request an accommodation at any time.Our Safe Together Plan:
Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other's health & safety in mind.
Assistant Manager, Kiehl's Global Social Media Content
Division:
L'Oreal LUXE
Location:
New York, NY (435 Hudson St)
Reports To:
Assistant Vice President, Global Social Media
Who We Are:For more than a century, L'Oreal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.In This Role You Will...
Help to shape the Kiehl's image across all social platformsWork at the speed of culture to disrupt the social landscapeBe creatively driven and demonstrate a clear creative visionBe ahead of the game when it comes to social trendsHelp to inspire new social content opportunities cross-functionallyYour Primary Responsibilities Will Include:
Content Strategy & ManagementSupport the Social Director of Content to define and contribute to the strategy for Always On (inclusive of TikTok assets), Efficacy, Creator Squad and Disruptive fast to market contentWork collaboratively and build strong partnerships with cross functional partners - creative, PD, Marketing, Sustainability etc.Build strong relationships with agencies, freelancers and creators to serve as your little black book of production go-tosEnsure brand codes are consistent across all social content createdUnderstand the content and social nuances between East and West to help produce globally relevant contentContent Execution & DeliverablesExecute strategy and develop social content for Always On evergreen monthly campaigns.
Deliver Always On packages once a month (inclusive of TikTok assets)Deliver Tier C aligning release within Monthly Always On Packages (In line with Drive Timings)
Manage and contract monthly Content Squad deliverables with creator agency
Deliver Content Squad deliverables within Always On packages once a month
Identify, contract/negotiate fast to marketcontent to 'disrupt' the social media landscape. Content should challenge conventions and spark conversations
Deliver at least x1 'Disruptive' content once a monthDistribute disruptive content to global markets and support localized execution as neededWork with the Social Innovation and Analytics team to track performance of 'Disruptive' content to share learnings
Create and continually test content formats that push efficacy and reinforce our authority in skincare (Science Demos, Infographics, Torture Tests, Lab Shoots etc.)Content Analyze & InsightsContinually analyze and digest consumer behavior and social trends, communities and competitors to develop best in class content that drives awareness and makes impact for the brand across socialWork with key market partners to better understand their needs and fulfill those requests based on performanceWork cross-functionally with Social Analytics and Innovation team to request social listening data and trend spotting insights to feed into content ideation.Stay current on new social media content trends and best practices, share with the wider social and brand engagement team to spark new ideasAgency ManagementWith support to the Social Media Content Director, manage communication with agencies in regard to the content squad programBudget ManagementAlongside PM, track and oversee spend of budgets across: Always On, TikTok, Disruptive Content & Content Squad workstreamsWhen required, assist in opening of POs and SOWs as instructed by Social Media Content Director and PMJob Requirements:
Required Qualifications:Bachelor's degree required; 2-4 years of relevant experienceBackground in Marketing, Digital, Business, and/or AdvertisingExperience with Microsoft Excel, PowerPointExperience in social media editing + video editingExperience in leading and/or coordinating social content shootsAble to work in a fast-paced, dynamic environment, both independently and as part of a cross-functional team.Self-motivated, results-oriented, and a strategic thinker with strong time management and prioritization skillsAble to prioritize and manage time effectively, and to balance competing demands, and priorities in a very fast-paced environmentCuriosity about social media trends, new platforms, the creator economy, and the future of digital advertisingStrong familiarity with social media and understanding of effective content creationPreferred Qualifications:Communicates and interacts effectively (written and oral) - listens with intent, actively networksActs with Human Sensitivity - demonstrates respect (i.e. adapts behavior to respect different personalities), enriches team dynamicDemonstrates Entrepreneurship and agility- takes initiative, focuses on customers (i.ePrioritization & Organizational SkillsWhat's In It For You?
Salary Range : $90,700 - $102,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)Employee Resource Groups (Think Tanks and Innovation Squads)Access to Mental Health & Wellness ProgramsAs an integral part of our culture at L'Oreal, wellness is at our core. We not only offer a generous Benefits Package(Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oreal products as well as VIP Access to L'Oreal's Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.Don't meet every single requirement?
At L'Oreal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!We are an
Equal Opportunity Employer
and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [emailprotected]. If you need assistance to accommodate a disability, you may request an accommodation at any time.Our Safe Together Plan:
Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other's health & safety in mind.