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VaynerMedia

Associate Director, Analytics

VaynerMedia, Los Angeles, California, United States, 90079


ABOUT VAYNERX

VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

ABOUT VAYNERMEDIA

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

In A Nutshell:

The Analytics team ensures the integrity and accuracy of Vayner's client offerings, an essential piece of delivering Vayner's core value proposition. Using diverse data sets, we create a holistic picture of media performance across advertising platforms, and collaborate with client team's shape that data into a larger story. We support the development of data-driven, actionable recommendations for our clients, with the speed, accuracy, and judgment required for success in today's dynamic media environment. This position would be required to work out of the Culver City office three days a week.

What You'd Do:Lead the development of a robust learning agenda in partnership with client brand teams as well as agency media & strategy teams that measures media plan successAdvise paid media teams on test setup & execution, ensuring that measurement ties back to learning agenda and client objectivesDemonstrate strong analytical and strategic skills to help solve clients' business problems.Aggregate signals gathered to provide client with success & improvement opportunities in media plans, based on learning agendaSupervise workstreams of junior analysts to ensure executional excellence for analytical workstreamsCoach & develop team members on technical skills and industry best practicesContribute to the development of agency best practices around media analytics: measurement, learning agenda development, reporting, etc.Identify opportunities for leveraging 1P data to inform paid media approach: leveraging resources available to gather data, designing studies, defining success, executing and reportingBuild and maintain deep client relationships, and collaborate with cross-functional teams within the agencyWhat You've Got:

A minimum 6-8 years of industry experience working within platforms, conducting analyses, and supervising junior resources, with entrepreneurial street cred and/or BA/BS degreeProject management experienceIdeal candidates will have consulting or similar experience advising senior leadershipUnderstanding of digital media channels, with knowledge of platform best practices and media capabilitiesExperience with analytics around Performance Marketing and/or Retail Media analytics in the CPG verticalThorough understanding of data modeling and Media Mix ModelsSelf-motivated and demonstrates initiative in identifying opportunities, discerning a clear path forward and acting upon them swiftlyStrong storytelling capabilities and deep experience with data visualization tools such as Tableau or equivalentUnsure if you meet the qualifications?

We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!

Exact compensation may vary based on skills, experience, and location.Employer-sponsored 401k with matchMedical, Dental, and vision coverageUnlimited PTOCaregiver (Parental) LeaveHealth and Wellness benefits

Base Salary

$110,000-$145,000 USD