Ferguson Enterprises
Marketing Manager - Lighting Group Portfolio
Ferguson Enterprises, Atlanta, Georgia, United States, 30383
Job Posting:
Since 1953, Ferguson has been a source of quality supplies for a variety of industries. Together We Build Better infrastructure, better homes and better businesses. We exist to make our customers’ complex projects simple, successful, and sustainable. We proactively solve problems, adapt and grow to continuously serve our customers, communities and each other. Ferguson is proud to provide best-in-class products, service and capabilities across the following industries: Commercial/Mechanical, Facilities Supply, Fire and Fabrication, HVAC, Industrial, Residential Trade, Residential Building and Remodel, Waterworks and Residential Digital Commerce. Ferguson has approximately 36,000 associates across 1,700 locations. Ferguson is a community of proud associates who operate with the shared purpose of building something meaningful. You will build a career that you are proud of, at a company you can believe in.
The Marketing Manager for Our Brand Lighting, Minka Group, Millennium Lighting and RP Lighting, is responsible for developing and implementing strategic marketing initiatives to drive brand awareness, customer acquisition, and revenue growth for Our Brand Lighting. This role involves leading a team of marketing professionals and collaborating with cross-functional teams to achieve business objectives.
This is a Hybrid role based out of Corona, CA or Atlanta, GA or Charlotte, NC, in accordance with the Ferguson Flex schedule; 3 days office / 2 days remote
Primary Responsibilities
Develop and implement a comprehensive marketing strategy aligned with business goals.
Conduct market research to identify trends, opportunities, and driven threats.
Collaborate with executive leadership to align marketing efforts with overall company objectives.
Recruit, train, and lead an impactful marketing team.
Provide mentorship, guidance, and performance feedback to team members.
Cultivate a collaborative and innovative team culture.
Coordinate the planning, execution, and optimization of marketing campaigns across various channels (digital, traditional, social, etc.).
Supervise and analyze campaign performance metrics to ensure efficiency and return on investment.
Develop and maintain the organization's brand identity.
Ensure consistent messaging and brand representation across all channels.
Maintain relationships with external agencies as needed.
Develop and lead the marketing budget, prioritizing resources effectively.
Supervise expenses and ensure the cost-effectiveness of marketing initiatives.
Collaborate with sales, product, and other departments to ensure alignment of marketing efforts with overall business strategies.
Communicate marketing plans and results to key collaborators.
Apply data and analytics to measure and report on the efficiency of marketing strategies.
Make data-driven decisions to optimize campaigns and improve results.
Preferred Qualifications
Bachelor's or Master's in Marketing, Business, or a related field.
Proven experience (typically 8-10 years) in marketing with a track record of success.
Previous experience in a leadership or managerial role.
Strong understanding of various marketing channels and strategies.
Excellent communication, interpersonal, and leadership skills.
Analytical mentality with the ability to interpret sophisticated data.
Familiarity with marketing technologies and tools.
At Ferguson, we care for each other. We value our well-being just as much as our hard work. We are committed to a holistic approach towards benefits plans and programs that support the mental, physical and financial well-being of our associates. Our competitive offering not only includes benefits like health, dental, vision, paid time off, life insurance and a 401(k) with a company match, but our associates also enjoy additional meaningful and inclusive enhancements that are adaptable to their diverse situations and needs, including mental health coverage, gender affirming and family building benefits, paid parental leave, associate discounts, community involvement opportunities and more!
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Pay Range:
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$7,012.80 - $11,495.00
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Estimated Ranges displayed are Monthly for Salaried roles OR Hourly for all other roles.
-
This role is Bonus or Incentive Plan eligible.
-
Ferguson complies with all wage regulations. The starting wage may be higher in certain locations based on local or state wage requirements.
-
The Company is an equal opportunity employer as well as a government contractor that shall abide by the requirements of 41 CFR 60-300.5(a), which prohibits discrimination against qualified protected Veterans and the requirements of 41 CFR 60-741.5(A), which prohibits discrimination against qualified individuals on the basis of disability.
Ferguson Enterprises, LLC. is an equal employment employer F/M/Disability/Vet/Sexual Orientation/Gender Identity.
Equal Employment Opportunity and Reasonable Accommodation Information (https://www.ferguson.com/content/careers/reasonable-accommodation)
Since 1953, Ferguson has been a source of quality supplies for a variety of industries. Together We Build Better infrastructure, better homes and better businesses. We exist to make our customers’ complex projects simple, successful, and sustainable. We proactively solve problems, adapt and grow to continuously serve our customers, communities and each other. Ferguson is proud to provide best-in-class products, service and capabilities across the following industries: Commercial/Mechanical, Facilities Supply, Fire and Fabrication, HVAC, Industrial, Residential Trade, Residential Building and Remodel, Waterworks and Residential Digital Commerce. Ferguson has approximately 36,000 associates across 1,700 locations. Ferguson is a community of proud associates who operate with the shared purpose of building something meaningful. You will build a career that you are proud of, at a company you can believe in.
The Marketing Manager for Our Brand Lighting, Minka Group, Millennium Lighting and RP Lighting, is responsible for developing and implementing strategic marketing initiatives to drive brand awareness, customer acquisition, and revenue growth for Our Brand Lighting. This role involves leading a team of marketing professionals and collaborating with cross-functional teams to achieve business objectives.
This is a Hybrid role based out of Corona, CA or Atlanta, GA or Charlotte, NC, in accordance with the Ferguson Flex schedule; 3 days office / 2 days remote
Primary Responsibilities
Develop and implement a comprehensive marketing strategy aligned with business goals.
Conduct market research to identify trends, opportunities, and driven threats.
Collaborate with executive leadership to align marketing efforts with overall company objectives.
Recruit, train, and lead an impactful marketing team.
Provide mentorship, guidance, and performance feedback to team members.
Cultivate a collaborative and innovative team culture.
Coordinate the planning, execution, and optimization of marketing campaigns across various channels (digital, traditional, social, etc.).
Supervise and analyze campaign performance metrics to ensure efficiency and return on investment.
Develop and maintain the organization's brand identity.
Ensure consistent messaging and brand representation across all channels.
Maintain relationships with external agencies as needed.
Develop and lead the marketing budget, prioritizing resources effectively.
Supervise expenses and ensure the cost-effectiveness of marketing initiatives.
Collaborate with sales, product, and other departments to ensure alignment of marketing efforts with overall business strategies.
Communicate marketing plans and results to key collaborators.
Apply data and analytics to measure and report on the efficiency of marketing strategies.
Make data-driven decisions to optimize campaigns and improve results.
Preferred Qualifications
Bachelor's or Master's in Marketing, Business, or a related field.
Proven experience (typically 8-10 years) in marketing with a track record of success.
Previous experience in a leadership or managerial role.
Strong understanding of various marketing channels and strategies.
Excellent communication, interpersonal, and leadership skills.
Analytical mentality with the ability to interpret sophisticated data.
Familiarity with marketing technologies and tools.
At Ferguson, we care for each other. We value our well-being just as much as our hard work. We are committed to a holistic approach towards benefits plans and programs that support the mental, physical and financial well-being of our associates. Our competitive offering not only includes benefits like health, dental, vision, paid time off, life insurance and a 401(k) with a company match, but our associates also enjoy additional meaningful and inclusive enhancements that are adaptable to their diverse situations and needs, including mental health coverage, gender affirming and family building benefits, paid parental leave, associate discounts, community involvement opportunities and more!
-
Pay Range:
-
$7,012.80 - $11,495.00
-
Estimated Ranges displayed are Monthly for Salaried roles OR Hourly for all other roles.
-
This role is Bonus or Incentive Plan eligible.
-
Ferguson complies with all wage regulations. The starting wage may be higher in certain locations based on local or state wage requirements.
-
The Company is an equal opportunity employer as well as a government contractor that shall abide by the requirements of 41 CFR 60-300.5(a), which prohibits discrimination against qualified protected Veterans and the requirements of 41 CFR 60-741.5(A), which prohibits discrimination against qualified individuals on the basis of disability.
Ferguson Enterprises, LLC. is an equal employment employer F/M/Disability/Vet/Sexual Orientation/Gender Identity.
Equal Employment Opportunity and Reasonable Accommodation Information (https://www.ferguson.com/content/careers/reasonable-accommodation)