Google Ads and Meta Campaign Manager

One Nest is a fast-growing leader in the tech industry, specializing in innovative health and wellness solutions. We are on a mission to create impactful digital experiences and connect with audiences who can benefit from our life-changing products. We're looking for a skilled Paid Social Campaign Manager to join our marketing team and drive our digital advertising efforts across multiple company ad accounts. Role Overview: As the Google Ads and Meta Campaign Manager , you'll be responsible for developing, implementing, and optimizing paid search and social campaigns to support our growth objectives. You will have a proven track record in maximizing ROI, a deep understanding of audience segmentation, and a creative eye for campaign optimization. Your expertise will help shape our online presence and drive customer acquisition and retention. Key Responsibilities: Campaign Strategy & Planning: Develop and execute paid campaigns across Google Ads (Search, Display, YouTube) and Meta (Facebook, Instagram, WhatsApp). Audience Segmentation: Identify and segment target audiences for precise targeting, working closely with data analytics to refine audiences over time. Optimization & Testing: Continuously optimize campaigns to improve performance metrics, such as CTR, CPC, CPA, and ROAS, using A/B testing, creative rotation, and bid strategy adjustments. Budget Management: Manage and allocate monthly budgets, ensuring efficient use of resources to achieve campaign goals. Creative Development: Collaborate with the creative team to design ads that align with brand guidelines and resonate with target audiences. Performance Tracking & Reporting: Track, analyze, and report on campaign performance, providing actionable insights and recommendations. Cross-Functional Collaboration: Work closely with other teams (e.g., content, design, analytics, product) to ensure cohesive messaging and brand alignment across channels. Trend Analysis: Stay updated on trends, algorithm changes, and new advertising features across Google Ads and Meta to leverage opportunities for our campaigns. Requirements: Bachelor's degree in Marketing, Business, or a related field. 3 years of experience in Google Ads and Meta Ads campaign management, with a strong portfolio of successful campaigns. Proficiency in Google Ads, Google Analytics, and Meta Ads Manager. Hands-on experience with Google Display Network, Google Shopping, YouTube Ads, and Meta audience targeting. Strong analytical skills and experience with A/B testing, conversion rate optimization, and data-driven decision-making. Excellent verbal and written communication skills. Ability to manage multiple campaigns simultaneously in a fast-paced environment. Familiarity with digital marketing tools like [insert relevant tools, e.g., SEMrush, Hootsuite, HubSpot]. Preferred Skills: Certification in Google Ads and/or Meta Blueprint. Experience in a growth-stage startup or tech industry. Knowledge of SEO best practices. Benefits: Competitive salary Health Insurance Dental Insurance MedPass app access for yourself and your loved one Paid holidays PTO hours Eligible to earn bonuses after 90 days, tied to successful campaign performance Type: Full-Time, Hybrid Why Join OneNest? At OneNest, we foster a culture of innovation, inclusivity, and professional growth. As part of our team, you will have the opportunity to make a meaningful impact within our startup and grow your career in a dynamic and supportive setting. OneNest's Commitment to Diversity and Inclusion OneNest is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability status, or any other characteristic protected by law. JOB CODE: 1000038