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Tbwa Chiat/Day Inc

Senior Manager - Performance Marketing

Tbwa Chiat/Day Inc, Seattle, Washington, us, 98127


San Francisco, CA, New York, NY, Portland, OR, or Remote within Canada or United States Fast forward 101 years, Mercury is looking for a Performance Marketing leader to apply rigorous thinking and innovation to Mercury’s growth strategy. We are changing how businesses bank and in 2023, we grew transaction volume by 90% to $95B total. But we have even bigger ambitions. As a Senior Manager, Performance Marketing and part of the larger Growth Marketing team, you will be responsible for building upon our successful performance marketing program. You will lead a talented team of marketers and work closely with product, engineering, data science, and sales to achieve new user acquisition goals, bringing Mercury’s bank accounts and financial products to an increasing number of companies worldwide. Here are some of the things that you’ll do: Manage and develop a team of performance marketers (currently a team of 3) and agencies Set the strategy across all areas of performance marketing (paid search, paid social, direct mail, conversion rate optimization), with the ability to be hands-on when needed Champion a work environment where your team feels comfortable with taking calculated risks, continuously experiment, iterate, and execute with urgency Be extremely data-driven and an expert at defining, setting, and reporting on full-funnel KPIs (working with the Data Science and finance teams) Develop strong relationships with product, engineering, data science, and sales teams to collaborate on growth strategy across the company Be a critical voice of the Growth Marketing team, understanding how to hit revenue goals while staying true to the brand and putting the customer first Make strong, principled decisions and influence a broad cross-functional group to execute There are lots of paths that could lead you to be successful in a role like this; we think the strongest candidates will have some of this experience: 8+ years of experience in growth marketing / performance marketing, with at least 3+ years hiring and developing people Hands-on proficiency with at least one performance marketing channel: paid search, paid social, etc. Excellent technical and analytical skills with experience using tools like Looker, Hex, Metabase, or similar. Hands-on familiarity with SQL is a strong plus. Combined B2C and B2B SaaS experience is a strong plus. The total rewards package at Mercury includes base salary, equity (stock options), and benefits. Our target new hire base salary ranges for this role are the following: US employees in New York City, Los Angeles, Seattle, or the San Francisco Bay Area: $195,700 - $230,200 US employees outside of New York City, Los Angeles, Seattle, or the San Francisco Bay Area: $176,100 - $207,200 Canadian employees (any location): 178,100 - 209,500 *Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group, Column NA, and Evolve Bank & Trust, Members FDIC. Apply for this job

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