Platform Specialist

A bit about us

GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand's advertising.

Learn more at groundtruth.com.

We believe that innovative technology starts with the best talent and have been ranked one of Ad Age's Best Places to Work in 2021, 2022, & 2023. Learn more about the perks of joining our team here.

A bit about you

We're seeking a Platform Specialist (Account Manager) with 2-3 years experience in Ad Tech / Digital advertising to join our Platform team. The Platform Specialist is primarily responsible for providing technical solutions for streamlining operations, managing omni channel campaigns, and establishing successful and long-lasting relationships with our customer base. A successful candidate will demonstrate meticulous attention to detail and have a winning attitude. If you're a passionate advertising technology, and a digital advertising enthusiast with relevant account management experience, analytical skills, and a great people person, we invite you to talk to us about our Platform Specialist team at GroundTruth.

You will

• Be responsible for a book of business and will be assigned individual goals
• Put the customer's lens on when explaining the location landscape and advantages of Ads Manager platform
• Own customer relationships from post account creation to maturity, and help with education, campaign setup, optimizations, and reporting
• Leverage cross-industry and platform expertise to provide consultative recommendations / upsell for your clients
• Share best practices both externally and internally to elevate the ability of you and your teammates
• Track, measure, and analyze the performance of multiple mobile advertising campaigns simultaneously
• Be the first point of partner contact for any technical guidance, campaign set up and training requests
• Provide excellent customer service to internal and external stakeholders with clear communication, attention to detail and a positive drive for results
• Specialize in collecting, organizing, and analyzing data from various systems
• Provide Ad Hoc solutions for automating and streamlining internal process
• Confident in giving training and demos to external clients
• Execute with input from Director and Team Lead
• Partner with peers & sales staff to manage accounts, grow business & overcome daily hurdles

You have

This is our ideal wish list, but most people don't check every box on every job description. So, if you meet most of the criteria below and are excited about the opportunity, and willing to learn, we'd love to hear from you.

• Bachelor's degree in Advertising, Marketing or other related Business field and/or equivalent in education and experience
• 2 to 4 years of relevant experience in a digital media, performance marketing agency, social agency, account management, or media sales role (4 years of relevant experience without a degree)
• Experience in client-facing roles, including conducting product demos, delivering training sessions, facilitating QBRs, and managing a portfolio of client accounts.
• Experience operating technical platforms like Twitter, Facebook, AdWords, DSPs, etc.
• Mobile advertising knowledge required
• A passion for technology and a deep understanding of the mobile space across search, social, advertising networks, rich media vendors, mobile payments, etc.
• Excellent presentation and communication skills, both in person and over the phone
• Strong organizational and planning skills, an attention to detail, and an appreciation of deadlines and goals
• Proficiency in Office Suite, Excel Powerpoint or Keynote, and Salesforce
• Technical aptitude: you're not afraid of new technologies and eager to learn

You are

• A fast learner and creative problem solver that loves to seek out solutions and doesn't wait for answers
• Organized, detail-oriented and adept at prioritizing and managing multiple tasks at one time
• Driven by your clients' success and believe you play a direct role in your client's ability to succeed
• Dynamic, hard-working, and able to pivot direction quickly to keep up with business demand
• A strong communicator, written and oral, and are comfortable in engaging conversation with any level
• Able to think strategically, courteously and responds swiftly to customer requests
• Able to hit and exceed quarterly performance expectations
• Able to handle high-stress and high-volume workloads
• Technically competent (understand software, hardware, networks, etc.)
• Motivated, goal orientated, and persistent, open to learning new skills and software
• Responsible and responsive: can work with minimal direction
• A team player and not afraid to roll up your sleeves and help when needed
• Self-sufficient and not afraid to take the lead and manage tasks independently
• Coachable and open to feedback
• Respectful: we treat each other with respect and assume the best of one another

Not afraid to have fun!

What we offer

At GroundTruth, we want our employees to be comfortable with their benefits so they can focus on doing the work they love

• Remote-first philosophy, subject to each manager's discretion depending on the needs of the role
• Flexible vacation
• Daily lunch credit when working in-office
• Fully stocked snacks and beverages
• 401(k) employer match
• Fully-paid medical premiums for employees
• Generous parental leave
• Active DEIB Committee with regular initiatives
• Inclusion Academy seminars
• Wellness and gym reimbursement
• Family and pet expense reimbursement
• Education and coaching reimbursement program
• Option for mobile phone reimbursement or separate company phone
• Equity analysis to ensure fair pay

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at [redacted].

The base pay offered may vary depending on geographic region, internal equity, job-related knowledge, skills, and experience among other factors. Our compensation package also includes a comprehensive benefits platform offering and a company bonus. The salary range for this position is listed below.

Salary Range

$82,000-$100,000 USD

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.