Insticator
Sales Director, Agency Sales
Insticator, New York, NY
About the COOL company
At the COOL company, we believe in creating a win-win environment where everyone benefits. We are committed to ensuring users, publishers, franchisees, and advertisers all have a better experience and achieve more than they ever thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. Our every move, expansion, acquisition, and upgrade is done to provide that better experience for an ever-growing list of satisfied clients and users all over the world.
Brands under the COOL company include ADventori, a data-driven, creative ad server capable of personalizing, automating, measuring, and optimizing digital ads and placements for advertisers; Balihoo, a complete advertising management platform for franchise and network businesses; COOL Media, a managed service solution for agencies and brands to reach and measure audiences; Insticator, a premier SSP and engagement platform for publishers; and OKO Digital, delivering website and app publishers everything they need to maximize their ad revenue.
Collectively, the COOL company reaches over 350 million consumers monthly across their network of premium publishers and advertisers, including Disney, Hyundai, Air France, Kohler, Suzuki, Acer, Pearle Vision, Trek, Brita, Viking Cruises, MLB, Playmaker, Blitz, Evolve Media, and more. Under the former umbrella of Insticator, the COOL company is a proud 7x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.
This role will work specifically with the COOL Media subsidiary. COOL Media is a top managed-service media solutions provider in the CTV/OTT space. This acquisition partners with the region's largest independent media agencies to deliver impressive results for some of the biggest names in the industry.
COOL Media's CTV Attribution Dashboard solves one of the biggest challenges facing the CTV industry today, by providing clients access to real performance metrics. This dashboard shows the true value their CTV advertising is driving for their business.
Beyond the tangible ROI from working with Insticator, COOL Media provides a talented team of media experts who excel at helping clients navigate the complexities of the rapidly evolving CTV marketplace. The first-party data collected helps publishers better understand audience behavior and facilitate surgical targeting for the brands they represent.
Our Core Values
At the COOL company, we believe in being C.O.O.L.:
Creative Optimistic Open-Minded Leaders
We creatively integrate new elements in innovative combinations, fueled by our optimism to drive success. Our open-mindedness allows us to embrace new ideas and approaches, empowering us to lead our industry through bold initiatives. That's the attitude we bring to work with us every day, and it's what we expect from everyone who works here.
That's just part of the values that drive us to greatness. We also believe in this trio of truths that inform every decision we make and everything we do:
About the Role
COOL Media is seeking a well-connected digital media superstar to introduce our highly successful digital media solutions to agencies and brands across LA, San Diego and San Francisco. We are seeking candidates with very strong contacts and relationships within Media Agencies of all sizes. These candidates are to be considered innovators, strategic thinkers and trustworthy sellers to their agency contacts and clients.
Over the past several years, COOL Media has built multi-year partnerships with the largest independent media agencies in APAC, helping them advance their digital strategies while driving continuous, measurable results for end clients such as ACER, Viking Cruises and Suzuki. Following our successful US launch and acquisition of ADventori in Q3 2024, we are seeking a dynamic seller to build a similar success story on the West Coast region based in LA.
As a successful seller of managed service media, you are fluent in all programmatic media channels from Brand CTV, DOOH, Display, OLV and performance media such as DCO retargeting. If you believe all media should be accountable & Measurable in driving performance and excited by the opportunity to sell COOL Media's new omni-channel attribution capabilities & dashboard as well as being part of a Cool Company with a great culture, please get in touch.
Responsibilities and Duties
Qualifications & Experience
Cultural Competencies
Benefits
At the COOL company, we believe in creating a win-win environment where everyone benefits. We are committed to ensuring users, publishers, franchisees, and advertisers all have a better experience and achieve more than they ever thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. Our every move, expansion, acquisition, and upgrade is done to provide that better experience for an ever-growing list of satisfied clients and users all over the world.
Brands under the COOL company include ADventori, a data-driven, creative ad server capable of personalizing, automating, measuring, and optimizing digital ads and placements for advertisers; Balihoo, a complete advertising management platform for franchise and network businesses; COOL Media, a managed service solution for agencies and brands to reach and measure audiences; Insticator, a premier SSP and engagement platform for publishers; and OKO Digital, delivering website and app publishers everything they need to maximize their ad revenue.
Collectively, the COOL company reaches over 350 million consumers monthly across their network of premium publishers and advertisers, including Disney, Hyundai, Air France, Kohler, Suzuki, Acer, Pearle Vision, Trek, Brita, Viking Cruises, MLB, Playmaker, Blitz, Evolve Media, and more. Under the former umbrella of Insticator, the COOL company is a proud 7x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.
This role will work specifically with the COOL Media subsidiary. COOL Media is a top managed-service media solutions provider in the CTV/OTT space. This acquisition partners with the region's largest independent media agencies to deliver impressive results for some of the biggest names in the industry.
COOL Media's CTV Attribution Dashboard solves one of the biggest challenges facing the CTV industry today, by providing clients access to real performance metrics. This dashboard shows the true value their CTV advertising is driving for their business.
Beyond the tangible ROI from working with Insticator, COOL Media provides a talented team of media experts who excel at helping clients navigate the complexities of the rapidly evolving CTV marketplace. The first-party data collected helps publishers better understand audience behavior and facilitate surgical targeting for the brands they represent.
Our Core Values
At the COOL company, we believe in being C.O.O.L.:
Creative Optimistic Open-Minded Leaders
We creatively integrate new elements in innovative combinations, fueled by our optimism to drive success. Our open-mindedness allows us to embrace new ideas and approaches, empowering us to lead our industry through bold initiatives. That's the attitude we bring to work with us every day, and it's what we expect from everyone who works here.
That's just part of the values that drive us to greatness. We also believe in this trio of truths that inform every decision we make and everything we do:
- Sleeves Up: At the COOL company, we provide you with the autonomy and creativity needed to own your role. We encourage iteration where necessary so that you can drive massive impact.
- 100% Viewability: the COOL company is passionate about open feedback at all levels of the company. This allows us to fail fast, create in real-time, and build an open company culture.
- Be Defiantly Great: We're defiant, and that's in our blood. Challenging the status quo is a central part of who we are. We're capable of much more than what others deem impossible.
About the Role
COOL Media is seeking a well-connected digital media superstar to introduce our highly successful digital media solutions to agencies and brands across LA, San Diego and San Francisco. We are seeking candidates with very strong contacts and relationships within Media Agencies of all sizes. These candidates are to be considered innovators, strategic thinkers and trustworthy sellers to their agency contacts and clients.
Over the past several years, COOL Media has built multi-year partnerships with the largest independent media agencies in APAC, helping them advance their digital strategies while driving continuous, measurable results for end clients such as ACER, Viking Cruises and Suzuki. Following our successful US launch and acquisition of ADventori in Q3 2024, we are seeking a dynamic seller to build a similar success story on the West Coast region based in LA.
As a successful seller of managed service media, you are fluent in all programmatic media channels from Brand CTV, DOOH, Display, OLV and performance media such as DCO retargeting. If you believe all media should be accountable & Measurable in driving performance and excited by the opportunity to sell COOL Media's new omni-channel attribution capabilities & dashboard as well as being part of a Cool Company with a great culture, please get in touch.
Responsibilities and Duties
- Meet and exceed revenue targets by building and growing your agency & client book of business across all client verticals in your targeted region
- Sell COOL Media's Managed service media & DCO creative solutions to agencies & brands alike
- Leverage your network, relationships & experience to build new agency partners and long-term customers
- Identify opportunities to increase order value and improve client results by packaging DCO with managed service media with attribution measurement solutions
- Design solutions for clients that drive positive ROAS and solve client business needs by leveraging the COOL Company's full range of products and services
- Consistently showcase COOL Media's value to your clients by providing a consultative sales approach
- Work collaboratively with your Client Services team to deliver successful media campaigns and best in class customer service
- Maintain accurate revenue forecast and pipeline
- Maintain a healthy pipeline of new business prospects
Qualifications & Experience
- 8+ years Digital Media sales experience working with Independent & Holding Company Agencies alike
- Experience selling both brand and performance digital media solutions
- Successful track record selling to agencies in LA and the surrounding region
- Must be ambitious, hungry and self-motivated
- Strong relationships and contacts within the region
- Consultative selling approach
- Passion for Digital Media and Technology
Cultural Competencies
- Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET
- Must have a player/coach mentality, willing to both execute and lead
- Ability to juggle multiple projects concurrently and set and meet deadlines
- Skilled at receiving and providing direct feedback
- Collaborative mindset and great teamwork skills
- Entrepreneurial & adaptable; great learning skills
- Curious, research-minded, data-informed
- Able to search for possible solutions and apply them
- Creative confidence
- Proactive communicator
- A sense of humor and a love of online culture
- Thrives in a start-up culture
Benefits
- Competitive Salary
- Health, Dental and Vision Insurance
- Paid Time Off
- Company Holidays
- Flexible work schedule
- 401k account via Guideline