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Column

New Business

Column, San Francisco, CA


About Column

For companies building financial technology and transforming the financial services space, the biggest bottleneck to their growth and innovation is often the underlying banks and infrastructure stack they rely on. We have spent our careers founding and scaling companies like Plaid, Square, SoFi, Blend, and Affirm, and have seen this problem firsthand - builders and developers needing to partner with traditional banks, and creating API and abstraction layers over the patchwork that is the bank, its core, and many other vendors. All of this results in a complex (and often expensive) banking supply chain involving a user, fintech, BaaS middleware provider, bank, core and the Federal Reserve.

At Column, we set out to simplify and fix this. We are a bank and a software company built from the ground up, offering builders and developers technology-forward banking solutions that cut out the hundreds of vendors, middleware providers, and abstraction layers. This means a safer, more transparent, and less costly banking supply chain. Come build with us!

The opportunity

As a New Business Representative, you'll represent Column externally to our prospective customers and the broader fintech community. You'll be in charge of engaging with companies interested in Column and you'll act as a trusted partner to prospects in the onset of their journey with Column. You'll work closely with Account Executives and leadership to develop strategies to attract and qualify prospects with the crucial goal of building pipeline to grow Column's customer base and revenue. You'll also own some end-to-end deal cycles for API business banking use cases.

Success in this role means finding creative ways to reach new customers, speaking confidently about Column's products and differentiation to prospects, and developing resources to help close deals. We're looking for someone who is capable of wearing many hats, and who can quickly learn to do new things well without much handholding. Column provides core technical infrastructure for many of our customers, we're looking for someone who can deeply understand an API-first product in a complex industry. We're small and scrappy, so it's crucial that you're able to think on your feet and easily pivot as priorities shift.

This is a critical role, not only because you'll be an early member of Column's sales team, but also because your success directly impacts the success of our business. Joining the team at this stage means you'll have the opportunity to get your hands dirty and launch yourself into a successful customer-centric career. This role reports to the Head of Go-to-Market will be expected to work along side our amazing team out of our San Francisco Presidio-based office 3+ days a week.

What you'll do:
  • Generate Sales pipeline by engaging with prospective customers, qualifying opportunities and partnering with Account Executives in early parts of the deal cycle.
  • Engage with prospects daily via phone, email, and other various forms of outreach, and maintain meticulous documentation in Salesforce.
  • Research and find new accounts and contacts through a combination of events, industry conferences , slack communities, and digital outreach.
  • Collaborate with Business and Sales stakeholders to develop and test compelling outbound campaigns and resources.
  • Drive key aspects of the go-to-market motion, including closing deals, for Column's API business banking use cases.
  • Stay on top of the latest industry trends and the competitive landscape.
  • Perform day-to-day activities consistent with safe and sound business practices and regulatory requirements.

What you'll need to be successful:
  • Bachelor's degree or equivalent professional training.
  • At least 2 years in Sales, Marketing or other business functions.
  • Experience in a fast-paced startup and/or SaaS environment is a plus.
  • Ability to learn a complex and technical subject matter.
  • Track record of scrappiness and running through walls to accomplish your goals.
  • Experience prospecting and proficiency using Salesforce, LinkedIn Sales Navigator, Outreach or similar tools.
  • Excellent written and verbal communication skills: you can easily develop a comfortable rapport with a variety of individuals, including executives.
  • Persistence: you see rejection as a learning opportunity and go the distance to exceed expectations
  • Strong attention to detail: you understand the importance of documentation and organization so nothing slips through the cracks.
  • Experience selling an API-first product and working with highly technical buyers is a plus.


What you'll get from us
  • Comprehensive health, dental, and vision plans, including options that are 100% covered by Column for you and 50% covered for your dependents
  • FSA and HSA account options to enable use of pre-tax money for medical and dependent care expenses
  • 401k plan, including self-directed brokerage options
  • Flexible time-off policy - take the time off that you want and need to relax and recharge
  • 100% paid parental leave, including 16 weeks for birth mothers, 12 weeks for primary caregivers, and 8 weeks for secondary caregivers
  • Catered lunches and dinners for SF employees
  • Commuter benefits
  • Regular team building events, including annual offsite


Pay transparency

The annual US compensation range for this role is $85,000-130,000

The range provided is the role's On Target Earnings ("OTE") range, which is inclusive of base salary and incentive compensation. This range may be inclusive of several career levels at Column, and will be narrowed during the interview process based on a number of factors including, but not limited to, the candidate's skill sets, experience, licensure and certifications, location, and other business and organizational needs.

We look forward to hearing from you

Column is committed to working with the best and brightest people from the broadest talent pool possible. We value bringing together a team with different perspectives, educational backgrounds, and life experiences, and believe a diversity of ideas is what allows us to develop the best solutions. All qualified individuals are encouraged to apply.

If you need assistance or a reasonable accommodation during the application and recruiting process, please complete the form here.

We look forward to hearing from you

Column is committed to working with the best and brightest people from the broadest talent pool possible. We value bringing together a team with different perspectives, educational backgrounds, and life experiences, and believe a diversity of ideas is what allows us to develop the best solutions. All qualified individuals are encouraged to apply.

If you need assistance or a reasonable accommodation during the application and recruiting process, please reach out to [redacted].

We participate in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program here.