LG Ad Solutions
Senior Product Manager, Measurement
LG Ad Solutions, Denver, CO
About Us:
LG Ad Solutions is a global leader in connected TV (CTV) and cross-screen advertising. We pride ourselves on delivering state-of-the-art advertising solutions that integrate seamlessly with today's ever-evolving digital media landscape.
This is a hybrid role in Denver, CO.
The Opportunity:
The Senior Product Manager of Measurement will lead and strategize the measurement capabilities of LG Ad Solutions' advertising technologies. You will work in close collaboration with product, engineering, and marketing departments to drive the product roadmap for analytics and measurement solutions. You will also have a critical role in defining key performance indicators (KPIs) and ensuring that the products meet or exceed industry benchmarks. You will oversee the full lifecycle of product development, from ideation to launch and beyond, while also ensuring interdepartmental alignment.
What You'll Do:
What We're Looking For:
We want to ensure that our hiring process is accessible. If you need reasonable accommodation for any part of the application process because of a medical condition or disability, please send an email to [redacted] to let us know the nature of your request
LG Ad Solutions is a global leader in connected TV (CTV) and cross-screen advertising. We pride ourselves on delivering state-of-the-art advertising solutions that integrate seamlessly with today's ever-evolving digital media landscape.
This is a hybrid role in Denver, CO.
The Opportunity:
The Senior Product Manager of Measurement will lead and strategize the measurement capabilities of LG Ad Solutions' advertising technologies. You will work in close collaboration with product, engineering, and marketing departments to drive the product roadmap for analytics and measurement solutions. You will also have a critical role in defining key performance indicators (KPIs) and ensuring that the products meet or exceed industry benchmarks. You will oversee the full lifecycle of product development, from ideation to launch and beyond, while also ensuring interdepartmental alignment.
What You'll Do:
- Strategic Leadership: Develop and implement a comprehensive product strategy focused on measurement and analytics.
- Product Roadmap: Work collaboratively with cross-functional teams to create and execute a data-focused product roadmap.
- Performance Metrics: Establish and monitor key performance metrics to evaluate the effectiveness of launched products.
- Customer-Centric: Utilize data and customer feedback to drive product decisions, ensuring solutions meet customer and market needs.
- Interdepartmental Collaboration: Coordinate with marketing, engineering, and other departments to achieve product goals.
- Industry Standards: Stay updated on industry trends and technologies to ensure LG Ad Solutions stays competitive.
- Vendor Relations: Assess and manage third-party vendors that contribute to product measurement capabilities.
- Risk Management: Proactively identify risks and work with relevant departments to mitigate them.
- Communication: Effectively communicate product updates and strategic decisions to both technical and non-technical stakeholders.
What We're Looking For:
- 5+ years of industry experience, specifically in the AdTech or media sectors.
- Strong Agile or similar Product Management planning experience, working in a PMO framework to execute product roadmaps and product releases
- Strong Technical Acumen: Familiarity with analytics tools, big data technologies, and API integrations.
- Exceptional Communication Skills: Ability to communicate clearly and concisely across various levels in the organization.
- Analytical Skills: Strong capability to interpret data and make informed decisions.
- Project Management: Proficiency in tools like Jira, Planview, Confluence, or similar platforms is a plus.
- Customer Focus: Strong understanding of customer needs and market dynamics
We want to ensure that our hiring process is accessible. If you need reasonable accommodation for any part of the application process because of a medical condition or disability, please send an email to [redacted] to let us know the nature of your request