Logo
McGraw Hill

Strategic Director of Product Commercialization

McGraw Hill, Columbus, Ohio, United States, 43224


Overview

Impact the Moment McGraw Hill is a diverse and inclusive company that believes we can change the world by leveling the playing field and giving every learner an equal opportunity to succeed. We create best-in-class, next-generation learning platforms which are used by millions of students and educators worldwide. Our goal is to accelerate student success through intuitive and effective learning experiences, continually reimagining the way our customers teach and learn, simplifying the path to a better education for all. How can you make an impact? As the

Strategic Director of Product Commercialization , you will be responsible for the holistic view and execution of Commercialization; inclusive of vision, discovery, delivery, go-to-market (GTM) and directly managing and developing your team of Product Owners ensuring a strong product culture. You and your team of Product Owners will be responsible for conducting research, devising innovative ideas, requirements, and roadmaps, working with the GTM teams to successfully launch new platform builds and customer experiences, measuring their in-field performance against KPIs (Key Performance Indicators), and implementing improvement strategies and tactics. As the

Strategic Director of Product Commercialization , you determine what the product team builds, the investment needed, and the KPIs tied to usage and quality of user experience. You are responsible and accountable for the platform vision, strategy, delivery, and the success of the platform build and customer experiences in the market. This role is an opportunity to shape the future direction of McGraw Hill's platform strategy and delivery for the higher education market, specifically transforming our Commercialization strategy. This is a remote position open to applicants authorized to work for any employer within the United States and requires up to 25% travel for the year. What you will do: Spearhead the development and execution of our sales enablement and product-led commercialization strategy. Analyze market trends and customer needs (internal and external) to inform strategy. Position MHHE to capture market share and maintain competitive edge. Drive the showroom initiative to showcase our offerings effectively and implement product-led growth models to boost revenue and improve customer retention. Enable the commercialization of new products, offers, and business models in our platform ecosystem. Develop strategies to monetize across various user segments. Act as a player-coach, working closely with the Customer Experience Product Owner to drive the sales enablement/Showroom initiative. Foster collaboration between sales, product, marketing, and customer success teams in the sales enablement. Ensure alignment of commercialization strategies with the product development life cycle, inclusive of delivery plans and dependencies. Utilize analytics to measure the effectiveness of sales enablement/commercialization strategies. Implement KPIs to track success of new sales enablement/Showroom launches and commercialization models. Create shared understanding of strategy, progress, and results with stakeholders across MHHE. We're looking for someone who has: Bachelor's degree (an advanced degree is preferred) 5-10 years experience in product management or related field Experience leading a team Experience managing and delivering multiple projects to deadline and budget simultaneously Experience with and desire for frequent customer/user interaction Professional experience designing and conducting user research plans Experience managing vendors and working within the budget Data-driven mentality with focus on analyzing and synthesizing financial, usage, and/or research data to understand market trends and product performance to create data-informed strategies. Certification as an Agile product owner and/or demonstrated success managing software platforms and tools with significant growth or revenue responsibility Experience with Google Analytics, Web Trends or Salesforce reporting Experience working with Engineers to make product decisions on behalf of customers Experience delivering highly complex software products from inception to launch Deep understanding of higher education market, customer experience, business modelling, GTM capabilities, commercialization, & platform delivery Professional knowledge of data analysis software such as Tableau and/or Alteryx Strong technical understanding, with the ability to establish credibility with engineers (preferred) Entrepreneurial self-starter (preferred) Experience in accessibility & WCAG guidelines (preferred) The work you do at McGraw Hill will be work that matters. We are collectively designing content that will build the future of education. Play your part and experience a sense of fulfilment that will inspire you to even greater heights. If you are curious, open to new ideas and ready to make a difference, we want to talk to you. The pay range for this position is between $90,000 and $150,000 annually; however, base pay offered may vary depending on job-related knowledge, skills, experience, and location. An annual bonus plan may be provided as part of the compensation package, in addition to a full range of medical and/or other benefits, depending on the position offered.

#J-18808-Ljbffr