Manager, Marketing Operations

At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We're deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company.

Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there's going to be some ambiguity along the way, but we excel when we challenge ourselves. We're willing to take risks, fail fast, and do it all over again in the pursuit of excellence.

If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you.

About the Role:

Revenue Operations is responsible for driving financial success through creating, maintaining, and continually improving the operations, platforms and intelligence that support our go-to-market teams. This team works cross-functionally with Marketing, Sales, Customer Success, and Finance, ensuring efficiency and accuracy throughout the customer journey, from lead generation to revenue recognition. Revenue Operations is a pivotal partner in helping our go-to-market teams achieve their revenue goals.

The Manager, Marketing Operations at PitchBook plays a pivotal role in optimizing the efficiency and effectiveness of our Marketing teams. Treating Marketing teams as your customers, your goal is to empower and enable them to operate as autonomously as possible when working with our enterprise Marketing systems (e.g. Salesforce, Marketo). To do this, you are responsible for developing yourself and your team into experts in Marketing operational processes, deeply understanding how the tools and enterprise systems we provide to Marketing teams meet their operational needs and offer operational efficiencies, and then providing services via your team (support, training, and documentation) that Marketing teams need to be effective.

You manage the success of three primary functions: Marketing Platform support, Marketing Platform training, and Marketing operational documentation.

• Marketing Platform Support: You are responsible for establishing standardized inflow processes through which business teams can submit requests for support and issues with or questions about our Marketing Platform tools. Positioning your team for quickly responding and resolving Marketing team tickets, you manage and prioritize incoming work, establish and adhere to internal SLAs, and build, monitor, and improve Marketing Operations team metrics to measure your success.
• Marketing Platform Training: You are responsible for establishing and overseeing training for Marketing teams on our operational systems, thereby increasing those teams' autonomy and reducing support needs. Further, as an internal "go-to-market" function, you ensure your team evangelizes new features, tools, systems, integrations, and data/metrics that are made available by Marketing Platform and Intelligence teams.
• Marketing Operational Documentation: You will maintain up-to-date documentation on Marketing operational processes and how our ecosystem of tools supports, enables, and automates Marketing needs.

Primary Job Responsibilities:

• Marketing Automation Management: Take ownership of our marketing automation platform (e.g., Marketo) to design, build, and execute automated campaigns
• Campaign Execution: Develop and implement automated email campaigns, lead nurturing programs, and customer journey workflows to drive engagement and conversions
• Support Management: Establish standardized inflow processes for handling requests and tickets from Sales teams, prioritizing work, and adhering to SLAs
• Strategy & Objectives: Own and drive our marketing operations strategy and objectives (OKRs)
• Training and Documentation: Update and evangelize internal documentation and training materials for new tools or automation introduced by platform teams
• Team Performance: Develop and monitor team metrics to track performance and identify areas for improvement
• Team Leadership: Lead and build a team, providing direction, mentorship, and support to ensure operational excellence and alignment with business objectives
• Cross-functional Collaboration: Collaborate with cross-functional teams to identify opportunities for organizational efficiency improvements via automation
• Roadmap Contribution: Contribute ideas and insights to the Sales Platform team for inclusion in the automation roadmap
• Company Values: Support the vision and values of the company through role modeling and encouraging desired behaviors
• Company Initiatives: Participate in various company initiatives and projects as requested

Skills and Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 6+ years of experience in marketing operations or a similar role, preferably in a technology or SaaS company
• 2+ years of experience managing a team, with a track record of fostering a collaborative and high-performance culture
• 5+ years of experience working with marketing operational processes and tools (e.g., Marketo), with the ability to configure and administer them effectively
• Strong analytical skills with the ability to interpret data and metrics to drive decision-making
• Excellent communication and interpersonal skills, with the ability to train and empower stakeholders effectively
• Proficiency in project management tools and techniques
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
• Proficiency with the Microsoft Office suite including in-depth knowledge of Outlook, Word, and Excel with the ability to pick up new systems and software easily

Benefits + Compensation at PitchBook:

Physical Health

• Comprehensive health benefits
• Additional medical wellness incentives
• STD, LTD, AD&D, and life insurance

Emotional Health

• Paid sabbatical program after four years
• Paid family and paternity leave
• Annual educational stipend
• Ability to apply for tuition reimbursement
• CFA exam stipend
• Robust training programs on industry and soft skills
• Employee assistance program
• Generous allotment of vacation days, sick days, and volunteer days

Social Health

• Matching gifts program
• Employee resource groups
• Subsidized emergency childcare
• Dependent Care FSA
• Company-wide events
• Employee referral bonus program
• Quarterly team building events

Financial Health

• 401k match
• Shared ownership employee stock program
• Monthly transportation stipend

*Please be aware the above PitchBook benefit and perk offerings are subject to corresponding plan and policy documents and may change during the course of your employment.

Compensation

• Annual base salary: $120,000-165,000
• Target annual bonus percentage: 15%

*Starting pay will be based on several factors and commensurate with qualifications & experience. We also have a location-based compensation structure; there may be different ranges for candidates by location.

Working Conditions:

We believe our business and our culture are strongest when we work together in person. We also know that it's helpful to have some flexibility to work remotely. Most roles work in the office 3+ days/week, and some are expected to work in the office 4-5 days/week. The current expectation for this role is that you are working in the office 4+ days/week and that you are in the office full-time during the training period, for which the length varies by role. During an initial phone screen, the team will discuss expectations for this specific position.

The job conditions for this position are in a standard office setting. Employees in this position use PC and phone on an on-going basis throughout the day. Limited corporate travel may be required to remote offices or other business meetings and events.

Life At PB:

We are consistently recognized as a Best Place to Work and our culture is at the heart of our success. It's our fundamental belief that people do and create great things and that people are the cornerstone of prosperity. We believe that proactively seeking out different points of view, listening to others, learning, and reflecting on what we've heard creates a sense of belonging within PitchBook and strengthens the PitchBook community.

We are excited to get to know you and your background. Concerned that you might not meet every requirement? We encourage you to still apply as you might be the right candidate for the role or other roles at PitchBook.

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