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Social Finance (SoFi)

Sr. Director, Brokerage Business Lead

Social Finance (SoFi), San Francisco, CA, United States


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Who we are:


Shape a brighter financial future with us. Together with our members, we're changing the way people think about and interact with personal finance. We're a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we're at the forefront. We're proud to come to work every day knowing that what we do has a direct impact on people's lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.


The role:


The Business Lead, SoFi Invest is responsible for operating and driving SoFi's brokerage business. The role is responsible for leading a cross functional team of Product, Engineering, Operations, Risk and others that drive product adoption, economics, and risk management. At SoFi, Business Unit Leaders (BULs) and Business Leads (BLs) are the business leaders accountable for the ultimate performance of the business - our version of GMs.


What you'll do:


  • Manage monthly, quarterly and annual deliverables for Invest's Active Invest business
  • Manage the prioritization of Product and Engineering deliverables that deliver against our economic, operational, and risk management goals
  • Work with a full cross-functional team to set and execute on a member-focused vision and strategy for SoFi's brokerage products and business
  • Partner with Legal and Compliance teams to ensure strong responses and engagement with brokerage regulators
  • Lead and chair key brokerage committees such as Best Execution and Best Interests and Conflicts
  • Rigorously understand and improve brokerage economics and product usage, brokerage operations, clearing, margin, options and operational workflows
  • Collaborate closely with vendors in their support of the product delivery and trading lifecycles, and in managing business risk and economics
  • Keep a pulse on industry trends and competitor actions to ensure SoFi is winning on the market
  • Continuously explore new strategies and leverage innovative technologies to deliver compelling and differentiated investing experiences to customers

What you'll need:


  • Bachelor's degree and MBA, preferably, Finance, Economics, Engineering
  • 12+ years of experience in online brokerage, wealth management, online investing, or a closely related business
  • Demonstrated experience in developing and launching best-in-class, online investment products and services
  • Deep familiarity with regulatory requirements and responsibilities
  • Demonstrated track record of delivering business growth and hitting OKRs
  • Strong focus on product development, risk management, and operations
  • Deep passion for fixing issues, digging into member pain points, and relentlessly driving for a measurably better member experience
  • Proven ability to execute via successful external partnerships, and experience evaluating vendor offerings, conducting build-buy-partner analysis, negotiating contracts, integrating, and managing relationships
  • Unafraid to prioritize and make trade-offs
  • Ability to operate cross-functionally, leading and influencing colleagues over whom you have no direct authority, ultimately leading to timely tactical decision-making to advance our objectives
  • Strong people manager with experience building and leading high-performing and engaged teams
  • Licensing required (e.g., Series 7, 24, 99) - current licenses are preferred but this requirement can be fulfilled post-onboarding
  • Excellent written and oral communicator
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