Sr. Social Media Strategist- Dolce Vita

General Summary: Dolce Vita is seeking a Senior Social Media Strategist to develop and implement innovative platform and creative content strategies to elevate the brand, drive channel growth, and increase community engagement and e-commerce revenue.

Major Responsibilities:

Develop social media strategies that maintain brand's unique tone of voice and aesthetic while consistently elevating brand's content/programming

• Develop and execute social campaigns that increase revenue and traffic, while portraying key brand pillars in innovative ways.
• Oversee Social Media Manager (management of content calendar, content deliverables, maintains all social network

accounts and communications on platforms, including TikTok, Instagram, Pinterest, Facebook, YouTube, etc)

• Lead concepting and ideas, motivate team to consistently deliver unique, social first brand content.
• Collaborate with Marketing and Ecommerce Teams to develop impactful Social Media marketing calendar that delivers business and brand results.
• Project management: Prioritize projects/deadlines and ensure deliverables are met.
• Demonstrate deep understanding of the brand, visual identity and target audience.
• Analyze data and performance, updating team on performance and optimizing strategies/content accordingly

Skills, Education, Licenses, Certificates, Registrations and/or Experience:

• 3+ years of experience managing social media marketing, preferably with a fashion brand.
• Experience managing at least one direct report preferred
• Early adopter of new platforms, systems, and tools for creating content efficiently.
• Knowledge of and a passion for fashion, trending news, pop culture and social media topics that influence consumer behavior.
• Ability to use creative thinking and a data-orientated analytical mindset.
• Creative, strategic, and collaborative approach to problem solving.
• Excellent interpersonal, verbal, and written communication/presentation skills; ability to write clear compelling content and use storytelling to build engagement.
• Bachelor's degree in business, marketing, communications, or related field.
• Experience as content creator with ability to shoot and edit content; ability to quickly and efficiently bring concepts to life.

Salary Range: The pay range of this position is $90k - $110k. Actual salary will be determined based off candidate's skill sets, years of experience, and other job-related factors. This range does not include benefits such as health insurance, paid time off, 401K, and additional company benefits