Fashion Institute of Design & Merchandising
Cross Sector Marketing Lead
Fashion Institute of Design & Merchandising, Denver, Colorado, United States, 80285
At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we work to weave diversity, equity, and inclusion into our work and foster a sense of belonging throughout the company and within our communities, we constantly ask ourselves: What is our impact on the world?
The Cross Sector/Cross Business Group (BGX) Marketing Lead’s primary goal is to support HDR in winning work. This includes supporting locally strategic pursuit opportunities, development initiatives, and other business development priorities that result in increased market share and elevate HDR’s stature in the industry. This includes the cross-business group initiative that aims to build a strategy in focused areas by leveraging the combined capabilities of HDR.
As a multi-disciplined, global company that excels at collaboration, we are in a unique position to see and develop market opportunities that others cannot. Leveraging this type of cross-business thinking into our everyday business development team efforts helps serve our clients throughout the project life cycle. Through flexibility and commitment, we can keep these complex opportunities moving forward and successful while creating scalable processes when needed.
Job Responsibilities
Lead research, drive strategy, prioritize efforts, organize potential opportunities for cross sectors and BGX initiatives Work closely with teams to identify, pre-position, and prioritize pursuits Advance business development and marketing efforts for cross sectors Connect the right people, across HDR, to drive program efforts forward Promote and leverage the combined capabilities of HDR Work closely with the Cross Sector Manager(s) on strategic planning and budgeting Retain, develop and supervise proposal and marketing employees, as assigned Train and mentor employees on business development and marketing best practices Verify the go/no-go decision process is applied in accordance with HDR’s Matrix of Authority Lead pursuit teams in creating and implementing effective win strategies (capture planning) Facilitate pursuit teams to develop persuasive proposal and interview materials Develop and manage proposal schedules and confirm compliance Manage workload demands of proposal managers and marketing coordinators Lead quality reviews of proposal and interview materials Coach interview teams to be effective at delivering key messages during interview presentations Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness Manage client relationship management and financial systems to inform reporting metrics and dashboards Support the development of annual and long-term strategic plans within established company direction and goals, including supporting key growth initiatives for the business group Develop and implement client plans, including long-term strategies to capture market share for the business group Develop business relationships with teaming partners Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders Develop and publish engaging digital content that reflects HDR’s brand and elevates our thought leadership Implement strategies to elevate HDR’s brand and technical talent with industry associations Actively participate in professional associations to elevate HDR’s brand in target markets Articulate HDR’s capabilities and competitive advantages Perform other duties as needed Preferred Qualifications
Bachelor's degree or equivalent experience A minimum of 7 years of experience Professional registration, license or certification may be required based on role Strong communication and listening skills Ability to handle multiple assignments Good leadership and organizational skills An attitude and commitment to being an active participant of our employee-owned culture is a must Required Qualifications
A minimum of 5 years relevant industry experience Demonstrated "self-starter" with a history of completing projects with limited oversight Deep knowledge of the A/E/C industry's standard approach to procurement of professional services Experience in sales and developing effective win strategies Excellent written and verbal communication skills Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint Proficient in Adobe Creative Cloud applications, including InDesign Demonstrated experience in winning high-value contracts in the A/E/C industry Demonstrated experience in writing compelling content based on information from technical staff What We Believe
HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve. Our Commitment
As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees. Primary Location
Industry
Marketing/Communications Schedule
Full-time Employee Status
Regular Business Class: Marketing and Admin Job Posting
At HDR, we are committed to the principles of employment equity. We are an Affirmative Action and Equal Opportunity Employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records. Ready to learn more? Let's work together to make great things possible. We design solutions to the world's greatest challenges. We're always looking for great talent to join our global teams.
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Lead research, drive strategy, prioritize efforts, organize potential opportunities for cross sectors and BGX initiatives Work closely with teams to identify, pre-position, and prioritize pursuits Advance business development and marketing efforts for cross sectors Connect the right people, across HDR, to drive program efforts forward Promote and leverage the combined capabilities of HDR Work closely with the Cross Sector Manager(s) on strategic planning and budgeting Retain, develop and supervise proposal and marketing employees, as assigned Train and mentor employees on business development and marketing best practices Verify the go/no-go decision process is applied in accordance with HDR’s Matrix of Authority Lead pursuit teams in creating and implementing effective win strategies (capture planning) Facilitate pursuit teams to develop persuasive proposal and interview materials Develop and manage proposal schedules and confirm compliance Manage workload demands of proposal managers and marketing coordinators Lead quality reviews of proposal and interview materials Coach interview teams to be effective at delivering key messages during interview presentations Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness Manage client relationship management and financial systems to inform reporting metrics and dashboards Support the development of annual and long-term strategic plans within established company direction and goals, including supporting key growth initiatives for the business group Develop and implement client plans, including long-term strategies to capture market share for the business group Develop business relationships with teaming partners Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders Develop and publish engaging digital content that reflects HDR’s brand and elevates our thought leadership Implement strategies to elevate HDR’s brand and technical talent with industry associations Actively participate in professional associations to elevate HDR’s brand in target markets Articulate HDR’s capabilities and competitive advantages Perform other duties as needed Preferred Qualifications
Bachelor's degree or equivalent experience A minimum of 7 years of experience Professional registration, license or certification may be required based on role Strong communication and listening skills Ability to handle multiple assignments Good leadership and organizational skills An attitude and commitment to being an active participant of our employee-owned culture is a must Required Qualifications
A minimum of 5 years relevant industry experience Demonstrated "self-starter" with a history of completing projects with limited oversight Deep knowledge of the A/E/C industry's standard approach to procurement of professional services Experience in sales and developing effective win strategies Excellent written and verbal communication skills Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint Proficient in Adobe Creative Cloud applications, including InDesign Demonstrated experience in winning high-value contracts in the A/E/C industry Demonstrated experience in writing compelling content based on information from technical staff What We Believe
HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve. Our Commitment
As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees. Primary Location
Industry
Marketing/Communications Schedule
Full-time Employee Status
Regular Business Class: Marketing and Admin Job Posting
At HDR, we are committed to the principles of employment equity. We are an Affirmative Action and Equal Opportunity Employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records. Ready to learn more? Let's work together to make great things possible. We design solutions to the world's greatest challenges. We're always looking for great talent to join our global teams.
#J-18808-Ljbffr