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24 Seven Talent

Brand Marketing Manager

24 Seven Talent, San Francisco, California, United States, 94199


Job Title: Brand Marketing Manager

Location: San Francisco, CA (Hybrid - 3x week in the office) Duration: Fulltime direct hire opportunity, starting ASAP Salary:$120,000-$150,000/yearly

The ideal candidate for this role is a creative, analytical, and detail-oriented self-starter with strong multi-tasking and execution skills. This role involves managing effective, innovative, and cost-efficient marketing campaigns, while collaborating closely with promotional teams, as well as the development teams.

Responsibilities:

• Create, manage, and execute Go-to-Market (GTM) strategies, overseeing innovative marketing campaigns in North and South American territories. • Manage multiple marketing projects from strategy to launch, utilizing data analytics to develop hypotheses, measure results, and inform strategies. • Collaborate across teams to provide leadership and support to sales, channel, public relations, legal, digital, licensing, and media departments. • Partner to produce integrated, high-impact media plans spanning digital, social, influencer, broadcast, and other emerging verticals. • Manage creative agencies to deliver top-tier marketing assets such as key art, trailers, websites, and online banners. • Develop and maintain strategic partnerships, negotiating and executing collaborations with both endemic and non-endemic partners to enhance marketing efforts and expand brand reach. • Deliver engaging experiences at key trade show events and provide on-site event support. Serve as a media spokesperson for assigned products, including live on-camera interviews. • Manage marketing budgets for assigned products, working closely with the finance team. • Report campaign performance to leadership, providing insights and recommendations for future strategies.

Required Experience

• Bachelor's degree in marketing, business, or a related field. • 5+ years of marketing experience in the gaming or entertainment industry. • Proven experience in marketing, with a focus on developing and executing Go-to-Market (GTM) strategies. • Strong analytical skills with the ability to interpret data and make data-driven decisions. • Excellent project management skills, with the ability to manage multiple marketing projects simultaneously, from strategy to launch. • Strong collaboration skills with experience working across various departments (sales, channel, public relations, legal, digital, licensing, media) and developers. • Proficiency in managing marketing budgets and optimizing spend for maximum impact. • Ability to oversee the production of marketing assets, such as trailers and online banners. • Excellent communication and interpersonal skills, with the ability to serve as a media spokesperson.