Logo
24 Seven Talent

Brand Marketing Manager

24 Seven Talent, San Francisco, CA, United States


Job Title: Brand Marketing Manager

Location: San Francisco, CA (Hybrid - 3x week in the office)
Duration: Fulltime direct hire opportunity, starting ASAP
Salary:$120,000-$150,000/yearly

The ideal candidate for this role is a creative, analytical, and detail-oriented self-starter with strong multi-tasking and execution skills. This role involves managing effective, innovative, and cost-efficient marketing campaigns, while collaborating closely with promotional teams, as well as the development teams.

Responsibilities:

• Create, manage, and execute Go-to-Market (GTM) strategies, overseeing innovative marketing campaigns in North and South American territories.
• Manage multiple marketing projects from strategy to launch, utilizing data analytics to develop hypotheses, measure results, and inform strategies.
• Collaborate across teams to provide leadership and support to sales, channel, public relations, legal, digital, licensing, and media departments.
• Partner to produce integrated, high-impact media plans spanning digital, social, influencer, broadcast, and other emerging verticals.
• Manage creative agencies to deliver top-tier marketing assets such as key art, trailers, websites, and online banners.
• Develop and maintain strategic partnerships, negotiating and executing collaborations with both endemic and non-endemic partners to enhance marketing efforts and expand brand reach.
• Deliver engaging experiences at key trade show events and provide on-site event support. Serve as a media spokesperson for assigned products, including live on-camera interviews.
• Manage marketing budgets for assigned products, working closely with the finance team.
• Report campaign performance to leadership, providing insights and recommendations for future strategies.

Required Experience

• Bachelor's degree in marketing, business, or a related field.
• 5+ years of marketing experience in the gaming or entertainment industry.
• Proven experience in marketing, with a focus on developing and executing Go-to-Market (GTM) strategies.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent project management skills, with the ability to manage multiple marketing projects simultaneously, from strategy to launch.
• Strong collaboration skills with experience working across various departments (sales, channel, public relations, legal, digital, licensing, media) and developers.
• Proficiency in managing marketing budgets and optimizing spend for maximum impact.
• Ability to oversee the production of marketing assets, such as trailers and online banners.
• Excellent communication and interpersonal skills, with the ability to serve as a media spokesperson.