National Sales Manager

The National Sales Manager will be responsible for developing and executing the sales strategy to drive revenue growth and expand market share. This role will involve leading the sales team, managing key customer relationships, and identifying new business opportunities. The ideal candidate will have a proven track record in sales leadership, excellent communication skills, and a deep understanding of the industrial equipment market. Key Responsibilities: Develop and implement a comprehensive sales strategy to achieve company sales targets and objectives. Lead, mentor, and motivate the sales team to ensure high performance and professional growth. Conduct monthly one on one calls to review sales representative performance and set goals. Identify and pursue new business opportunities, including new markets, partnerships, and customer segments. Build and maintain strong relationships with key customers, ensuring high levels of customer satisfaction and loyalty. Keep a list of target accounts and key accounts, and ensure each receives adequate communication. Monitor sales performance metrics, analyze data, and provide regular reports to senior management. Collaborate with marketing, product development, and operations teams to align sales efforts with overall company goals. Stay abreast of industry trends, competitive landscape, and market conditions to inform strategic decisions. Manage the sales budget, forecast revenue, and control expenses to achieve profitability targets. Represent the company at industry events, trade shows, and customer meetings. Qualifications: Bachelor’s degree 10 years of sales experience in the industrial equipment or related industry, with at least 5 years in a leadership role. Proven track record of achieving and exceeding sales targets. Strong leadership and team management skills. Excellent communication, negotiation, and interpersonal skills. Ability to analyze complex data and make strategic decisions. Proficiency in CRM software and Microsoft Office Suite. Willingness to travel. Excellent organizational skills. Willingness to demo and test equipment and other product offerings.