Marketing Coordinator

Job Type : Full-time, On-site Location : Downtown Los Angeles, CA 90013 About Us: We are an emerging brand in the smoking accessories market, dedicated to delivering high-quality, beautifully designed products that cater to the discerning tastes of our customers. As we continue to grow rapidly, we’re looking for passionate individuals to join our team and help bring our vision to life. Job Overview: We’re looking for a talented and detail-oriented multitasker to join our marketing team. While we have diverse functions across marketing—including digital advertising, email/SMS campaigns, SEO, social media, e-commerce, and collaborations— we don’t expect you to handle everything . Instead, we want to leverage your strengths and expertise in the areas where you shine. If you feel you’re a good fit for any (or even multiple) of these functions, we’d love to hear from you Share your CV, Cover letter, and Portfolio, and let us know how you can make an impact. Potential Responsibilities (Based on Your Strengths) 1. Content Marketing Content Planning: Strategizing effective and engaging content. Content Creation: Crafting impactful marketing materials. Content Research & Diversification: Exploring trends and broadening content formats. 2. SEO Content Planning & Creation: Structuring and writing optimized blogs. On-Page SEO: Enhancing content for search visibility. Technical SEO: Improving website performance and crawlability. 3. Email Marketing Content Planning & Research: Strategizing emails and flows. Content Creation: Writing engaging, targeted email copy. Flow Optimization: Enhancing campaigns for better performance. 4. Affiliate Marketing Network Building: Expanding our affiliate network. Network Management: Maintaining and nurturing relationships with affiliates. 5. Social Media Marketing Campaigns: Designing and executing social media campaigns. Community Management: Engaging and growing our online communities. 6. E-Commerce Marketing CRO & UI/UX: Improving website usability and conversion rates. Content Planning & Creation: Producing product-focused materials. 7. Digital Advertising Content Planning & Creation: Developing ads with high impact. Account Management: Monitoring and optimizing ad performance. Pay-Per-Click: Running PPC campaigns for maximum ROI. What We're Looking For: Experience: 2 years of experience in digital marketing, content marketing, or related fields. Prior experience in e-commerce, consumer goods, or retail industries is a plus. Technical Skills: Proficiency in marketing tools (Google Analytics, email marketing platforms, social media management tools). Experience with SEO tools (Ahrefs, SEMrush, or similar) and PPC platforms (Google Ads, Facebook Ads). Content Expertise: Ability to plan, create, and optimize high-quality, engaging content for various platforms. Knowledge of on-page and technical SEO best practices. Social Media Expertise: Strong understanding of social media platforms (Instagram, TikTok, Facebook, Snap, etc.) and their unique algorithms, audiences, and best practices. Up-to-date knowledge of social media trends, viral content, and emerging platforms. Ability to create and manage engaging content that resonates with target audiences and drives engagement. Experience with community management and building brand presence online. Analytical Skills: Ability to interpret campaign analytics and adjust strategies for better performance. Experience in A/B testing, data-driven decision-making, and improving conversion rates. Creativity: Strong creative instincts for crafting impactful marketing materials and campaigns. Experience in brainstorming innovative strategies for digital advertising, content creation, and social media. Communication and Collaboration: Excellent verbal and written communication skills. Strong team player who can collaborate with designers, writers, and other stakeholders. Detail-Oriented and Organized: Ability to manage multiple tasks, projects, and deadlines with accuracy and attention to detail. Strong organizational skills for managing campaigns, content calendars, and marketing strategies. Adaptability and Initiative: Willingness to take on new challenges and adapt to the evolving needs of the team. Proactive in identifying areas of improvement and implementing solutions. Benefits: Comprehensive health insurance Employee discounts on products Performance-based bonuses 401(k) Opportunities for career growth and development