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CareOregon

Director, Communications and Public Relations

CareOregon, Portland, Oregon, United States, 97204


CareOregon Director, Communications and Public Relations Portland, Oregon Apply Now

Director, Communications and Public Relations Requisition #: 24753 Exemption Status: Exempt Director Direct Reports: Communications staff Chief Executive Officer Department: Health Share CCO Pay and Benefits: Estimated hiring range $148,500 - $181,500 /year, 5% bonus target, full benefits.

Learn More Posting Notes: This is a hybrid position local to Oregon or SW Washington. The Communications and Public Relations Director leads Health Share’s strategic communications, developing messaging, brand identity, and public engagement across multiple channels. This role develops and executes communications strategies that amplify Health Share’s mission and ensure all messaging is culturally relevant, inclusive, and aligned with the diverse communities we serve. The Director ensures compliance with regulatory requirements for all member-facing communications. As the public information officer and primary spokesperson, the Director also manages relationships with external marketing, PR, and media consultants. The role is key in promoting Health Share’s mission, fostering member engagement, and delivering consistent, impactful communication through digital, print, and public outreach efforts. This position works collaboratively with external partners, as well as internal stakeholders. Responsibilities

Communications Strategy and Marketing Oversight

Develop aligned communications with Health Share’s strategic goals, ensuring all efforts support the organization’s mission and objectives across functional areas. Lead integrated communications strategies, guiding messaging, media outreach, digital marketing, and design in partnership with senior leadership, program teams, and external consultants. Utilize a health equity lens to help bring inclusive and culturally connected, equitable communication strategies. Develop and implement communication policies to ensure consistency, quality, and effectiveness, while staying ahead of trends to innovate practices. Manage social media strategy with the Communications Specialist to drive engagement and enhance Health Share’s digital presence. Lead the Communications Work Group to ensure a unified approach to messaging across Health Share’s founding organizations. Develop an annual communication strategy in collaboration with partners. Partner with internal teams and external stakeholders to promote Health Share’s programs, initiatives, and values, driving awareness and engagement. Oversee external vendors and consultants, ensuring quality delivery of marketing materials and digital initiatives while managing budget and timelines. Media Relations

Develop and execute a proactive media strategy to elevate Health Share’s presence. Serve as the primary spokesperson for Health Share, engaging with media in interviews, press briefings, and public statements. Advise senior leadership on media relations strategies. Track media coverage and measure the success of earned media campaigns. Content and Material Production

Direct the creation of content for a wide range of internal and external communications. Ensure the development of culturally relevant, accessible materials that align with Medicaid compliance standards. Collaborate with design consultants to develop print materials and digital assets. Manage the production and distribution of materials. Ensure website content is current and reflects the latest updates. Management and Leadership

Manage team(s) and recommends team direction and goals. Identify work and staffing needs to meet work expectations. Develop and oversee an annual operating budget for the communications department. Lead the development, communication, and oversight of team and individual goals. Evaluate employee performance and provide regular feedback to support success. Organizational Responsibilities

Perform work in alignment with the organization’s mission, vision, and values. Support the organization’s commitment to equity, diversity, and inclusion. Knowledge, Skills and Abilities Required

Strategic Communications Leadership Digital Communications Media Relations & Public Affairs Content Development & Audience Engagement Health Care Knowledge & Regulatory Compliance Core Skills and Abilities Technical Proficiency Education and/or Experience

Required: Minimum 8 years’ experience in communications, public relations, or related field. Preferred: Experience working in health care and nonprofit sectors, specifically with diverse populations. Working Conditions

Primary Work Environment: Office setting. Travel: This position may include occasional required or optional travel. Health Share is an equal opportunity employer and encourages people of color, people with disabilities, LGBTQ+ people, women and nonbinary people, and Veterans to apply for consideration. Visa sponsorship is not available at this time.

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