Director, Communications and Public Relations

CareOregon Inc. Director, Communications and Public Relations

Location:

Seattle, Washington Career Opportunities:

Director, Communications and Public Relations (24753) Requisition ID:

24753 - Posted 01/02/2025 - Health Share of Oregon - Full Time - Permanent - Portland - Multi Location (2) Job Title:

Director, Communications and Public Relations Exemption Status:

Exempt Management Level:

Director Direct Reports:

Communications staff Manager Title:

Chief Executive Officer Department:

Health Share CCO Pay and Benefits:

Estimated hiring range $148,500 - $181,500 /year, 5% bonus target, full benefits.

Learn more about benefits . This is a hybrid position local to Oregon or SW Washington. Job Summary

The Communications and Public Relations Director leads Health Share's strategic communications, developing messaging, brand identity, and public engagement across multiple channels. This role develops and executes communications strategies that amplify Health Share's mission and ensure all messaging is culturally relevant, inclusive, and aligned with the diverse communities we serve. The Director ensures compliance with regulatory requirements for all member-facing communications. As the public information officer and primary spokesperson, the Director also manages relationships with external marketing, PR, and media consultants. The role is key in promoting Health Share's mission, fostering member engagement, and delivering consistent, impactful communication through digital, print, and public outreach efforts. This position works collaboratively with external partners, as well as internal stakeholders. Essential Responsibilities

Communications Strategy and Marketing Oversight:

Develop aligned communications with Health Share's strategic goals, ensuring all efforts support the organization's mission and objectives across functional areas. Lead integrated communications strategies, guiding messaging, media outreach, digital marketing, and design in partnership with senior leadership, program teams, and external consultants. Utilize a health equity lens to help bring inclusive and culturally connected, equitable communication strategies. Develop and implement communication policies to ensure consistency, quality, and effectiveness, while staying ahead of trends to innovate practices. Manage social media strategy with the Communications Specialist to drive engagement and enhance Health Share's digital presence. Lead the Communications Work Group to ensure a unified approach to messaging across Health Share's founding organizations. Develop an annual communication strategy in collaboration with partners. Partner with internal teams and external stakeholders to promote Health Share's programs, initiatives, and values, driving awareness and engagement. Oversee external vendors and consultants, ensuring quality delivery of marketing materials and digital initiatives while managing budget and timelines. Media Relations:

Develop and execute a proactive media strategy to elevate Health Share's presence, focusing on earned media opportunities that highlight the organization's programs, successes, and community impact. Serve as the primary spokesperson for Health Share, engaging with media in interviews, press briefings, and public statements, and preparing staff for media interactions. Advise senior leadership on media relations strategies.

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