Digital Media Manager

Job Overview:CorDx Inc. is seeking a creative and results-driven Digital Media Manager to spearhead the personal branding and digital presence of our President. The ideal candidate will focus on building a strong online presence for the President, increasing their followers, enhancing their influence, and establishing them as a prominent thought leader. By achieving these goals, the Digital Media Manager will amplify CorDx Inc.'s visibility and reputation across the global healthcare and biotech sectors.Salary Range: $70,000-$90,000.Key Responsibilities: Personal Brand Development: Develop and execute a cohesive digital strategy to position the President as a leading influencer and thought leader in biotechnology, diagnostics, and innovation. Content Creation and Management: Create high-quality, engaging, and diverse content (e.g., posts, blogs, videos, podcasts) tailored to the President's personality, professional expertise, and audience interests. Social Media Management: Manage and grow the President's presence across social platforms (e.g., LinkedIn, Twitter, Instagram, YouTube, and TikTok), ensuring consistent messaging and tone. Audience Engagement: Build a highly engaged online community by responding to comments, initiating discussions, and leveraging analytics to understand audience preferences and behavior. Influencer Collaboration: Identify and collaborate with other influencers, thought leaders, and industry professionals to amplify the President's reach and credibility. Trend Monitoring: Stay updated on social media trends, platform algorithm changes, and emerging digital tools to maintain a competitive edge. Performance Metrics: Track, analyze, and report on key performance indicators (e.g., follower growth, engagement rates, content reach) and continuously optimize strategies for improvement. Event Promotion: Leverage the President's digital platforms to promote speaking engagements, product launches, and other company initiatives. Crisis Management: Monitor online reputation and handle any PR challenges proactively to maintain a positive and professional image. Requirements Bachelor's Degree in Marketing, Communications, Digital Media, or a related field. 3+ years of experience in digital media management, marketing, or a similar role, Strong knowledge of digital marketing tools and platforms (Social media platforms, Video editor , etc.). Proven experience in managing digital campaigns across multiple channels, including social media, paid ads, email, and websites. Excellent content creation skills with the ability to adapt technical language for different audiences (scientists, healthcare professionals, general public). Strong understanding of SEO/SEM, content marketing, and web analytics. Exceptional communication skills, both written and verbal, with the ability to convey complex scientific concepts in an accessible and engaging manner. Analytical mindset with the ability to interpret data and optimize digital campaigns based on performance insights. Creative and innovative thinker with a passion for staying ahead of digital trends in the biotech space. More than 21,000 follower on the Internet. What We Offer: A dynamic and collaborative work environment at the forefront of cutting-edge biotechnology innovations. Opportunities for professional growth and development in the rapidly evolving biotech field. Competitive salary and benefits package. Flexible work options and a healthy work-life balance. A chance to make a meaningful impact in a company committed to advancing science and improving healthcare outcomes. BenefitsMedical InsurancePTO401K