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The College Board

Executive Director, Business Development

The College Board, Saint Paul, Minnesota, United States, 55130


College Board - College Readiness Assessments 100% Remote (anticipated 40-50% travel, usually 1-2 days at a time) About the Team The College Readiness Assessments ("CRA") division is a team of mission-driven people who deliver the SAT Suite of Assessments (SAT, PSAT/NMSQT, PSAT10, and PSAT 8/9) to millions of students across the world each year to help open their paths to life after high school.The SAT Suite connects students to a wide range of post-high school opportunities, including scholarships, careers, and colleges and universities. In 2023, we retired the use of paper/pencil testing and are now a fully digital SAT Suite offering an assessment that is easier to give, easier to take, more secure, and more relevant. The Executive Director, Business Development will lead and build out the newly founded SAT Suite Market Development and Engagement team responsible for our market and sales strategy, stakeholder engagement, and SAT Suite messaging. With the transition of the SAT Suite to digital assessments now complete, we are establishing this team to lead how we present the SAT Suite and its mission and benefits to stakeholders (K-12, Higher ED, students and families, media, etc), with the goal of driving its continued growth as we seek to deliver on our mission for as many students and schools as possible. About the Opportunity As the Executive Director, Business Development, you are energized by the opportunity to develop and implement a market and sales strategy that enables our team to achieve and exceed volume, revenue, and retention goals for districts and states who bring the SAT Suite and its benefits to students. You will develop and then use your deep understanding of the customers and stakeholders we serve, the programs we deliver, and the other programs and organizations in our market to create and continue to refine our market and sales strategy, including leading our RFP processes. Through extensive time spent with current and prospective customers and through analysis of the assessment and ed tech space, you will identify new products and features we should consider offering to better meet the needs of the K-12 market. You are driven by the chance to help a wide and diverse set of students access college, scholarship, and career opportunities, thus opening doors to access and opportunity for a wide set of students. You believe in our triple bottom line as you look to create mission, member, and margin value, the last of which enables College Board to reinvest in providing outstanding best in class services to our K-12 partners. Your experience in education, deep knowledge of assessments, and belief in the power of the SAT Suite enable you to communicate effectively with professionals in the education industry and build new relationships with institutional decision makers and thought leaders within this space. You will report directly to the SVP, College Readiness Assessments as a member of our division's senior leadership team. You will manage a small team to start as you work to identify the additional roles you need. In this role, you will: Sales Strategy and Implementation (75%) * Continuously refine our market and sales strategy and SAT Suite value propositions for all the assessments in the SAT Suite * Design and implement our strategy to secure new and maintain current K-12 state and district partners to achieve and surpass sales goals * Lead our RFP process to secure new contracts and renew current contracts using your deep knowledge of what makes the digital SAT Suite a best-in-class suite of assessments * Serve as the CRA lead for the State and District Partnerships ("SDP") division as we execute on and refine our market and sales strategy, ensuring the SDP team has the resources, training, and collateral needed to execute our sales strategy * Provide strategic direction and, when necessary, support in key sales opportunities to secure new business * Be responsible for a prioritized list of easily im lemented program and product enhancements that would win contracts and increase business * Provide key input to a long list of medium- and long-term enhancements, features, and products that would open additional markets and extend our competitive strategy * Utilize expertise in our competitive landscape and leverage that knowledge to inform strategic messaging and differentiation of College Board solutions in the market Communications and Customer Engagement (25%) * Develop and maintain a deep understanding of the SAT Suite's value, strategy, operations, and business model * Create and own, in partnership with our Communications team, our strategic messaging and full ecosystem of communications to each stakeholder group * Refine our strategic messaging, materials, and resources in partnership with our communications team that support our customers and stakeholders * Ensure that our external engagement and presence at 50+ conferences and committee meetings per year with K-12 and Higher Ed are oriented to our strategic, growth and market insights goals and needs * Develop a deep understanding of the current and future K-12 market needs to help shape CRA product development * Manage direct reports towards strong outcomes while ensuring they are supported and engaged About You You have: * 10+ years of experience in sales with a strong focus in K-12 assessments and/or EdTech * Understanding of the fit between product, marketing, sales and service strategies and their applications within K-12 * Deep understanding of the K-12 assessment landscape, trends, and market including technology platforms (preferred) * A passion for supporting educational and career opportunities for millions of students * Strong experience leading and managing diverse sales teams * Demonstrated ability developing winning sales strategies * Demonstrated success managing complex sales situations * Strong knowledge of marketing and business principles * Demonstrated ability to design and deliver presentations and effectively facilitate high-stakes internal and external meetings * Demonstrated ability to use standard CRM and business software * Ability to travel domestically 3-4 times a month to external client sites and College Board offices * Authorization to work in the U.S. About Our Process * Application review will begin immediately and will continue until the position is filled * While the hiring process may vary, it generally includes: resume and application submission, recruiter phone screen, hiring manager interview, performance exercise and/or panel interview, and reference checks. This is an approximately 8-week process About Our Benefits and Compensation College Board offers a competitive benefits and compensation program that attracts top talent looking to make a difference in education. As a self-sustaining non-profit, we believe in compensating employees equitably in relation to each other, their qualifications, their impact, and the relevant market. The hiring range for a new employee in this position is $152,000 to $220,000. College Board differentiates salaries by location so where you live will narrow the portion of this range in which you can expect a salary. Your salary will be carefully determined based on your location, relevant experience, the external labor market, and the pay of College Board employees in similar roles. Colle To view the full job description please use the link below. https://collegeboard.wd1.myworkdayjobs.com/en-US/Careers/job/Remote---USA/Executive-Director--Business-Development_REQ001598