Cesna Group
eCommerce Merchandising Manager
Cesna Group, Washington, District of Columbia, us, 20022
Job Description
Develop and execute the merchandising strategy aligned with the overall vision of the Dashing Diva brand, enhancing the shopper experience across our eCommerce businessEstablish actional plans to drive conversion and AOV through product placement and positioning across online campaigns – display, email, video, LPs, cross-selling, consumer reviews, site search, and ad placementOversee site improvements such as sales section and markdown cadencePartner with product team and marketing team to ensure the most attractive and relevant product assortment and collection with a focus on unique opportunities such as online exclusives, effective cross-sell opportunities, and DTC promotional calendarCommunicate cross-functionally with business stakeholders, a third-party agency, and executive management for various project managementInterpret requirements and create project plans to meet schedule and quality goals with a team of four, including eCommerce operations and customer service
Qualifications
Bachelor’s degree in computer science, Business, Marketing, Merchandising or related/equivalent field5+ years’ experience in online merchandising preferably in a DTC environmentStrong analytical skills and advanced proficiency in Microsoft ExcelExcellent written / verbal communicationPossess a high awareness of sales analytics, brand goals for growth and site navigationStrong understanding of UI, consumer digital shopping behaviorPerformance-driven, self-motivated for achievement
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Develop and execute the merchandising strategy aligned with the overall vision of the Dashing Diva brand, enhancing the shopper experience across our eCommerce businessEstablish actional plans to drive conversion and AOV through product placement and positioning across online campaigns – display, email, video, LPs, cross-selling, consumer reviews, site search, and ad placementOversee site improvements such as sales section and markdown cadencePartner with product team and marketing team to ensure the most attractive and relevant product assortment and collection with a focus on unique opportunities such as online exclusives, effective cross-sell opportunities, and DTC promotional calendarCommunicate cross-functionally with business stakeholders, a third-party agency, and executive management for various project managementInterpret requirements and create project plans to meet schedule and quality goals with a team of four, including eCommerce operations and customer service
Qualifications
Bachelor’s degree in computer science, Business, Marketing, Merchandising or related/equivalent field5+ years’ experience in online merchandising preferably in a DTC environmentStrong analytical skills and advanced proficiency in Microsoft ExcelExcellent written / verbal communicationPossess a high awareness of sales analytics, brand goals for growth and site navigationStrong understanding of UI, consumer digital shopping behaviorPerformance-driven, self-motivated for achievement
Powered by JazzHR
iOa7URmZhz#J-18808-Ljbffr