Manager, Social Media & Brand Marketing

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time.Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship.Sony Music Entertainment is a member of the Sony family of global companies.What you'll do:

Oversee AWAL brand strategy and social media strategyManage all AWAL digital properties (including all social platforms, website & blog)Work directly with artists and internal teams to produce AWAL branded events & activationsAlong with Head of PR, oversee AWAL’s participation and submission for industry events, awards and conferencesResponsible for crafting and maintaining our brand tone of voiceBrainstorm and implement new AWAL-branded content series, optimized for each channelOversee social media content calendars and work with the design team to support social campaignsPost and schedule content across multiple platformsUse analytics tools to create social performance reports and collate data that will inform our social strategyStay on top of emerging social & industry trendsWork with our internal teams to compile and promote key artist/songwriter projects, company achievements, awards and press coverageConceptualize & work directly with internal teams and senior leadership to produce AWAL branded events & activations at industry conferencesTrack and oversee submissions for industry awards on behalf of AWALAssist in media/partner outreach on behalf of the AWAL brand and its executives; produce brand advertisementsWho you are:

3+ years of experience at a label, agency, management company or similar environmentYou’ll live and breathe AWAL, crafting high quality content plans to bring our brand to life on social media & beyondPassionate storyteller with the ability to communicate creatively and manage project collaborators, a strong eye for aestheticsA demonstrated track record of creating and executing effective marketing campaigns, with demonstrable ROIHyper-knowledgeable about music and internet culture, expert user of social media with a passion for all platformsA self starter, and can think on your feet, excited to grow your career in this industryAn adept producer/project manager with a high level of attention to detailSkills:

Strong team player with excellent people skillsUnderstanding of social media analytics & strategyKnowledge of SproutSocial or other social CMSSuperior organizational skills with an ability to manage multiple projects at onceExcellent communication skills, both written and verbal; CopywritingAbility to communicate creatively & submit content briefsBasic Photoshop or video editing a plus (ie. cropping a photo, making a music video cutdown)Interviewing skills for artist/employee/brand initiativesKnowledge of Google Docs, Keynote, Google DriveSome experience in event production and planningWhat we give you:

You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day.A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best.An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching.Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans.Investment in your professional growth and development enabling you to thrive in our vibrant community.The space to accelerate progress, positively disrupt, and create what happens next.Time off for a winter recess.Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

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