Nexstar Broadcasting
Digital Sales Manager
Nexstar Broadcasting, Nashville, Tennessee, United States, 37247
Digital Sales Manager is responsible for directing the local sales team with multi-platform solutions that both drive client results and station revenue.
Develops and executes sales strategies which result in exceeding revenue targets in both digital and linear
Works with Account Executives and clients developing results driven marketing solutions across multiple platforms including linear, digital, news integration and sponsorships
Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
Be an effective educator/trainer both internally and externally on multi-platform solutions and reporting metrics
Prepares and leads weekly sales meetings
Manages sales assistants
Assists with the recruitment of talented sales professionals
Prepares budgets and approves related department expenses
Works closely with Accounts Receivable and sales team to maintain current collections
Manages Digital inventory and effective pricing
Performs other duties as assigned
Requirements & Skills :
Bachelor’s Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred
Minimum three-years’ experience in media sales, preferred linear and digital
Current knowledge of digital ad technology, online ad serving, Google Analytics, social platforms
IAB and/or Google AdWords certification a plus
Proficiency in MS Office products required
Experience with Wide Orbit, CRM software, Nielsen and ComScore are a plus
Excellent communication skills, both verbal and written
Occasional travel required; available to work extended hours if needed
#LI-Onsite
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Develops and executes sales strategies which result in exceeding revenue targets in both digital and linear
Works with Account Executives and clients developing results driven marketing solutions across multiple platforms including linear, digital, news integration and sponsorships
Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
Be an effective educator/trainer both internally and externally on multi-platform solutions and reporting metrics
Prepares and leads weekly sales meetings
Manages sales assistants
Assists with the recruitment of talented sales professionals
Prepares budgets and approves related department expenses
Works closely with Accounts Receivable and sales team to maintain current collections
Manages Digital inventory and effective pricing
Performs other duties as assigned
Requirements & Skills :
Bachelor’s Degree in Marketing, Advertising, or equivalent combination of education and work-related experience preferred
Minimum three-years’ experience in media sales, preferred linear and digital
Current knowledge of digital ad technology, online ad serving, Google Analytics, social platforms
IAB and/or Google AdWords certification a plus
Proficiency in MS Office products required
Experience with Wide Orbit, CRM software, Nielsen and ComScore are a plus
Excellent communication skills, both verbal and written
Occasional travel required; available to work extended hours if needed
#LI-Onsite
Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.
EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.