Cult Gaia
Art Director
Cult Gaia, Los Angeles, California, United States, 90079
Company: Born
in Los Angeles, Cult Gaia is known for beautiful heirloom pieces that will live in your closet forever. The cornerstone of Cult Gaia's DNA is creating objects d'art that makes you look twice. Since its inception, CG has grown from accessories into a lifestyle brand, selling everything from ready-to-wear to shoes, a world of Gaia.Responsibilities:The core of this role is to work closely with Design and cross functional teams to develop and drive a compelling and innovative vision of the brandYou must be direct response driven and an expert storyteller, while inspiring and developing work that is conceptually rich and uniqueYou will be able to conceptualize everything the brand stands for and translate it into advertising campaigns, customer experience, photoshoot production, social media strategy, brand collaborations and beautiful showsYou are someone who can tap into the cultural zeitgeist and establish that brand vision and it will translate globallyYou must inspire the creative team and offer excellent leadershipYou have an innate understanding of marketing and hypeYou will manage a team of creatives setting clear roles, responsibilities, and expectations of all projects to be sure the output is brand appropriate and completed on time with the highest standard possibleDrive seasonal look and feel of all creative elements for Cult Gaia, driving creative alignment across all platforms (online, social media, customer communications, catalog, in-store, packaging)Follow market visual trends and apply a keen understanding of the fashion marketplace to make decisions that will maximize the effectiveness of creativeWork within project timelines and work effectively within budgets and objectivesBe a fashion and creative expert, bringing a keen understanding of the fashion marketplace, and providing a creative framework that keeps Cult Gaia on the leading edgeEmbrace performance data, and develop future creative strategy based on these insights.Key Task:Art Direction and StrategyBrand development and StrategyBrand PackagingPhotoshoot productionBudget ManagementContent ManagementMessaging and aesthetics for all channelsBrand bookPartner with social media and PR to deliver brand messagingImage Management, own company images for email, collateral, print ads, social media ads, Company Website and any other platform requiring brand images.Qualifications:Bachelor's Degree in Graphic Design or design-related equivalent.5+ years' experience in design - specific to apparel/women's fashion industry.8 + years' management experienceStrong In Design, Illustrator & Photoshop skills (MAC platform).Proven depth of experience in design represented by a portfolio of work.Experience is photoshoot production.Deep connection to fashion culture and trend.Experience in branding & marketingSkills Required:Excellent verbal and written communication.Excellent interpersonal, organizational, and multi-tasking skills.Strong client-support orientation, and the ability to work effectively with all levels of the organization.Ability to work independently and navigate complex and uncertain environmentsStrong ability to handle fast paced environments with multiple projects at once.Solid time-management skills.Analytical and problem-solving skills.Must be a motivated self-starter, and able to work effectively with limited supervision.Proficiency in MS Office (Word, Excel, PowerPoint) required.Dependable, great attitude, highly motivated and a team player.Possess strong organizational skills and attention to detail.Ability to multi-task and meet multiple deadlines.Ability to communicate effectively across various departments.Ability to work in a changing environment.Benefits & PerksHealth, vision, and dental insurance + dependent coveragePet InsurancePaid vacation, sick day and holidays401k with company matchingAnnual clothing allowance and employee discounts on company productsCompetitive salary and benefits package.Opportunities for professional development and advancement.Dynamic and collaborative work environment.
in Los Angeles, Cult Gaia is known for beautiful heirloom pieces that will live in your closet forever. The cornerstone of Cult Gaia's DNA is creating objects d'art that makes you look twice. Since its inception, CG has grown from accessories into a lifestyle brand, selling everything from ready-to-wear to shoes, a world of Gaia.Responsibilities:The core of this role is to work closely with Design and cross functional teams to develop and drive a compelling and innovative vision of the brandYou must be direct response driven and an expert storyteller, while inspiring and developing work that is conceptually rich and uniqueYou will be able to conceptualize everything the brand stands for and translate it into advertising campaigns, customer experience, photoshoot production, social media strategy, brand collaborations and beautiful showsYou are someone who can tap into the cultural zeitgeist and establish that brand vision and it will translate globallyYou must inspire the creative team and offer excellent leadershipYou have an innate understanding of marketing and hypeYou will manage a team of creatives setting clear roles, responsibilities, and expectations of all projects to be sure the output is brand appropriate and completed on time with the highest standard possibleDrive seasonal look and feel of all creative elements for Cult Gaia, driving creative alignment across all platforms (online, social media, customer communications, catalog, in-store, packaging)Follow market visual trends and apply a keen understanding of the fashion marketplace to make decisions that will maximize the effectiveness of creativeWork within project timelines and work effectively within budgets and objectivesBe a fashion and creative expert, bringing a keen understanding of the fashion marketplace, and providing a creative framework that keeps Cult Gaia on the leading edgeEmbrace performance data, and develop future creative strategy based on these insights.Key Task:Art Direction and StrategyBrand development and StrategyBrand PackagingPhotoshoot productionBudget ManagementContent ManagementMessaging and aesthetics for all channelsBrand bookPartner with social media and PR to deliver brand messagingImage Management, own company images for email, collateral, print ads, social media ads, Company Website and any other platform requiring brand images.Qualifications:Bachelor's Degree in Graphic Design or design-related equivalent.5+ years' experience in design - specific to apparel/women's fashion industry.8 + years' management experienceStrong In Design, Illustrator & Photoshop skills (MAC platform).Proven depth of experience in design represented by a portfolio of work.Experience is photoshoot production.Deep connection to fashion culture and trend.Experience in branding & marketingSkills Required:Excellent verbal and written communication.Excellent interpersonal, organizational, and multi-tasking skills.Strong client-support orientation, and the ability to work effectively with all levels of the organization.Ability to work independently and navigate complex and uncertain environmentsStrong ability to handle fast paced environments with multiple projects at once.Solid time-management skills.Analytical and problem-solving skills.Must be a motivated self-starter, and able to work effectively with limited supervision.Proficiency in MS Office (Word, Excel, PowerPoint) required.Dependable, great attitude, highly motivated and a team player.Possess strong organizational skills and attention to detail.Ability to multi-task and meet multiple deadlines.Ability to communicate effectively across various departments.Ability to work in a changing environment.Benefits & PerksHealth, vision, and dental insurance + dependent coveragePet InsurancePaid vacation, sick day and holidays401k with company matchingAnnual clothing allowance and employee discounts on company productsCompetitive salary and benefits package.Opportunities for professional development and advancement.Dynamic and collaborative work environment.