Al-Futtaim
Performance Marketing Manager
Al-Futtaim, Shaker Heights, Ohio, United States,
Overview Of The Role
The Performance Marketing Manager is responsible for driving online visibility and patient acquisition through effective SEO strategies, paid campaigns, and website optimization. This role requires a strong analytical mindset and the ability to manage and optimize digital marketing initiatives.
What You Will Do
Develop and implement effective SEO strategies to improve organic search rankings.Plan, execute, and optimize paid digital campaigns across various channels (e.g., Google Ads, Facebook Ads, etc…).Conduct keyword research to optimize website content and drive relevant traffic.Monitor and analyze ad performance, providing regular reports and actionable insights.Collaborate with cross-functional teams to ensure alignment of performance marketing efforts with overall strategy.
Required Skills To Be Successful
SEO and SEM expertiseAudience segmentationsPaid campaign managementKeyword, website and campaign optimizationData analysis and reportingStrong analytical and problem-solving skillsDetail-oriented with a focus on ROIGrowth oriented mindsetExcellent communication and collaboration abilitiesProactive and results-driven mindset
Role
What qualifies you for the role
Bachelor’s degree in Marketing, Digital Media, or related field.5-7 years of experience in performance marketing, including SEO and paid campaigns.Experience in the healthcare or medical industry is a must.Strong analytical skills with experience using tools like Google or Adobe Analytics, etc.Proven ability to achieve ROI targets whilst managing budgets efficiently.
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The Performance Marketing Manager is responsible for driving online visibility and patient acquisition through effective SEO strategies, paid campaigns, and website optimization. This role requires a strong analytical mindset and the ability to manage and optimize digital marketing initiatives.
What You Will Do
Develop and implement effective SEO strategies to improve organic search rankings.Plan, execute, and optimize paid digital campaigns across various channels (e.g., Google Ads, Facebook Ads, etc…).Conduct keyword research to optimize website content and drive relevant traffic.Monitor and analyze ad performance, providing regular reports and actionable insights.Collaborate with cross-functional teams to ensure alignment of performance marketing efforts with overall strategy.
Required Skills To Be Successful
SEO and SEM expertiseAudience segmentationsPaid campaign managementKeyword, website and campaign optimizationData analysis and reportingStrong analytical and problem-solving skillsDetail-oriented with a focus on ROIGrowth oriented mindsetExcellent communication and collaboration abilitiesProactive and results-driven mindset
Role
What qualifies you for the role
Bachelor’s degree in Marketing, Digital Media, or related field.5-7 years of experience in performance marketing, including SEO and paid campaigns.Experience in the healthcare or medical industry is a must.Strong analytical skills with experience using tools like Google or Adobe Analytics, etc.Proven ability to achieve ROI targets whilst managing budgets efficiently.
#J-18808-Ljbffr