Money Fit by DRS
Senior Marketing Manager, Healthcare and Non-Profits, WWPS
Money Fit by DRS, Arlington, Virginia, United States, 22201
Job Title:
Senior Marketing ManagerLocation:
Arlington, VA, USAKey Responsibilities:
Collaborate with business and sales leaders on go-to-market strategy including market segmentation, messaging, marketing channels, and campaign execution spanning the non-profit business.Develop and execute aligned marketing plans in the Public Sector Healthcare center of excellence — including digital, content, and events — to drive demand generation and pipeline in support of Healthcare and Non-Profit business targets.Leverage and tailor corporate-level product marketing campaigns and materials to accelerate and maximize results through extensions to regional customers across the United States.Extend generative artificial intelligence (AI) campaigns and highlight compelling generative AI stories across non-profit business verticals.Communicate regularly with internal business and sales leaders including regular updates with the broader Healthcare and Non-Profit Organization sales and business development teams.Ensure Healthcare and non-profit target customers, customer stories, and business priorities are top of mind in all marketing activities.Earn trust and maintain strong relationships across the organization, working in conjunction with other marketing leaders and with peers.Monitor and report on campaign results and effectiveness, including ROI and recommended changes as needed.Willingness and ability to work independently and autonomously.Minimum Qualifications:
7+ years of developing and managing acquisition marketing or channel programs experienceExperience using data and metrics to drive improvementsExperience with Excel or Tableau (data manipulation, macros, charts and pivot tables)Experience building, executing and scaling cross-functional marketing programsExperience executing scaled marketing campaigns through email or social mediaExperience driving direction and alignment with large cross-functional teams and agency partnersExperience designing and executing joint marketing plans with strategic alliance partners with global footprintTrack record of developing and managing multiple marketing programs simultaneously and juggle multiple priorities to execute high quality deliverablesAbout the Team:
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.Diversity and Inclusion:
Amazon values diverse experiences and encourages candidates to apply even if they do not meet all preferred qualifications.Work/Life Balance:
We value work-life harmony. Flexible work hours and arrangements are part of our culture.Inclusive Team Culture:
Our employee-led affinity groups foster a culture of inclusion that empowers us to be proud of our differences.Mentorship and Career Growth:
We offer knowledge-sharing, mentorship, and other career-advancing resources.Amazon is committed to a diverse and inclusive workplace. We are an equal opportunity employer.
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Senior Marketing ManagerLocation:
Arlington, VA, USAKey Responsibilities:
Collaborate with business and sales leaders on go-to-market strategy including market segmentation, messaging, marketing channels, and campaign execution spanning the non-profit business.Develop and execute aligned marketing plans in the Public Sector Healthcare center of excellence — including digital, content, and events — to drive demand generation and pipeline in support of Healthcare and Non-Profit business targets.Leverage and tailor corporate-level product marketing campaigns and materials to accelerate and maximize results through extensions to regional customers across the United States.Extend generative artificial intelligence (AI) campaigns and highlight compelling generative AI stories across non-profit business verticals.Communicate regularly with internal business and sales leaders including regular updates with the broader Healthcare and Non-Profit Organization sales and business development teams.Ensure Healthcare and non-profit target customers, customer stories, and business priorities are top of mind in all marketing activities.Earn trust and maintain strong relationships across the organization, working in conjunction with other marketing leaders and with peers.Monitor and report on campaign results and effectiveness, including ROI and recommended changes as needed.Willingness and ability to work independently and autonomously.Minimum Qualifications:
7+ years of developing and managing acquisition marketing or channel programs experienceExperience using data and metrics to drive improvementsExperience with Excel or Tableau (data manipulation, macros, charts and pivot tables)Experience building, executing and scaling cross-functional marketing programsExperience executing scaled marketing campaigns through email or social mediaExperience driving direction and alignment with large cross-functional teams and agency partnersExperience designing and executing joint marketing plans with strategic alliance partners with global footprintTrack record of developing and managing multiple marketing programs simultaneously and juggle multiple priorities to execute high quality deliverablesAbout the Team:
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.Diversity and Inclusion:
Amazon values diverse experiences and encourages candidates to apply even if they do not meet all preferred qualifications.Work/Life Balance:
We value work-life harmony. Flexible work hours and arrangements are part of our culture.Inclusive Team Culture:
Our employee-led affinity groups foster a culture of inclusion that empowers us to be proud of our differences.Mentorship and Career Growth:
We offer knowledge-sharing, mentorship, and other career-advancing resources.Amazon is committed to a diverse and inclusive workplace. We are an equal opportunity employer.
#J-18808-Ljbffr