VP, Inside Sales

Merge Storytelling and TechnologyMERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development.As our VP, Inside Sales, you will…Be Accountable and ResponsibleDrive and oversee Account-based Marketing (ABM) efforts across the team, supporting all verticals under Health, Wealth and HappinessLead a team of inside sales associates to drive net new leadsCoordinate with Marketing on all ABM effortsHelp vertical leaders create and maintain target account lists (prospect lists) across all target verticalsCreate ‘always on’ outbound messaging and automated cadences for each verticalNurture individual contacts through 1:1 touchpoints using sales tools such as Salesloft, email, phone calls, LinkedIn, direct mail pieces, etc.Identify all interest signals through tags and tracking via Salesforce, Salesloft, LinkedIn, Marketo, Zoominfo, Lead Feeder, Oktopost, and MERGE Website to prioritize efforts of the inside sales team and elevate accounts and contacts that are showing multiple interest signalsCoordinate with client services, service offering, and tech leaders to create scripts, hooks, and stories for outreach; update monthlyGenerate a healthy pipeline of leads and nurture them into qualified opportunities, tracking everything in SalesforceCreate standardized weekly and monthly reporting for Senior Leadership across all verticals to measure the effectiveness of outreach activitiesSupport event outreach across verticals to drive trade show and virtual events, meetings/participationConduct research for insights into market demand and competitive activities across verticalsHelp team identify “next best action” from top-of-funnel activitiesThese are the qualifications we’re looking for10+ years of experience in business, with 10+ years concentrated in agency business development rolesMinimum of a Bachelor's degree, MBA, or equivalent business experience preferredExperience with Salesforce Sales Cloud, Marketo, Salesloft, ZoomInfo, and/or other sales and marketing platforms requiredStrong communication and interpersonal skills with an engaging and trusted presenceDemonstrate thorough knowledge of assigned product(s), and ability to provide clear direction to new business teams as well as broader teams overall related to the marketing of the MERGE brand and our client's brands alikeCompensation: $155,000 - $175,000 plus Annual Incentive PlanSalary differential is based on seniority, merit, education, training, and experience. MERGE’s career ladders reflect department growth from Associate through Partner levels, with details of roles and responsibilities associated with each level.And here’s how we live our values at MERGEAbility.

Mastering our craftAgility.

Delivering with a growth mindsetHumility.

Collaborating for shared successMERGE is proud to be an Equal Opportunity EmployerMERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be!

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