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Lexima

Director of Sales - Holiday Inn & Suites Boca Raton

Lexima, Boca Raton, Florida, us, 33481


Holiday Inn & Suites in Boca Raton is looking for a Director of Sales to oversee and manage sales staff to ensure maximum revenue promotional coverage and marketing opportunities are achieved. The DOS will work closely with revenue management to develop strategies to maximize REVPAR and grow market share. The DOS is additionally responsible for staying ahead of market trends, market share movement and ongoing competitive hotel analysis.

Essential Job Functions

Understand market conditions and provide leadership to maximize opportunities for revenue growth from new and current customer base as well as competitors in the market.

Conduct direct sales activities and solicit all existing and new accounts to achieve or exceed budgeted rooms revenue and improve the overall performance of the hotel.

Develop superior knowledge of the marketplace and competitors, as well as market conditions which might affect revenues.

Establish, nurture and maintain positive customer relationships.

Develop and execute a Sales and Marketing plan that outlines specific sales strategies to achieve defined goals.

Meet or exceed all established sales goals.

Maintain and monitor production of all top accounts.

Evaluate trends within the marketplace and react appropriately.

Understand and keep up to date with industry and competitive landscape.

Have superior understanding of rate mix management, and actively participates in weekly revenue meetings.

Monitor inventory and rate availability.

Make sales appointments and cold calls to consistently prospect accounts for all direct sales segments (corporate, leisure, long term stay, etc.).

Prioritize, document, and organize work to meet deadlines.

Establish and maintain a culture of success centered around effective sales tactics.

Effectively collaborate and consistently communicate with the General Manager, Revenue Manager, and Management Company staff to ensure there is strategy alignment.

Physical Requirements

The physical demands described here are representative of those that must be met by an employee with or without accommodation to successfully perform the essential functions of this job.

Frequently required to stand, walk, sit, use hands to handle or feel objects, tools or controls, reach with hands and arms, climb stairs, balance, stoop, kneel, crouch, crawl, talk, or hear.

Occasionally lift and/or move up to 25 pounds.

Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Required Education and Experience

College degree preferred.

Minimum of 5+ years sales experience, preferably in a hotel capacity.

Select, Focused, or Extended Hotel Stay experience preferred.

Previous supervisory experience required.

Strong organization and presentation skills.

Must be able to work independently and simultaneously manage multiple tasks.

Must be outgoing and a proven self-starter.

Must have a valid driver’s license with a clean driving record and proper insurance coverage for business related travel.

Must be fluent in English.

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