Warner Media, LLC
Franchise Management & Marketing Associate (Classic Animation/HBO)
Warner Media, LLC, Burbank, California, United States, 91520
Welcome to Warner Bros. Discovery… the stuff dreams are made of.Who We Are…When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the
storytellers
bringing our characters to life, the
creators
bringing them to your living rooms and the
dreamers
creating what’s next…From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.Your New Role...Warner Bros. Discovery Global Consumer Products Inc. seeks an Associate, Global Franchise Management & Marketing department. The Associate will support the Director on the CP business for the Classic Animation and HBO portfolios. This role is responsible for the day-to-day facilitation of franchise and marketing initiatives, including review of marketing submissions and supporting the creation of franchise plans, marketing initiatives and marketing materials. They will also support the Manager across other projects as needed.
The position requires a deep knowledge of the Looney Tunes and Hanna Barbara brands along with leading HBO series like the Game of Thrones and The White Lotus.
They should have strong written and verbal communication and be comfortable liaising with internal and external parties at various levels, including but not limited to other WBDGCP departments (Category, Retail Business Development, Creative, Finance, Legal, Insights, Themed Entertainment, Digital, etc.), WBD Divisions (Franchise Development, NLC, Home Ent., WBIE, WBA, Adult Swim, etc), vendors, colleagues around the world, etc.
Your Role Accountabilities...Review, route and approve all licensee and retailer marketing submissions for assigned propertiesAssist in executing franchise strategies and marketing initiatives in support of core franchises and individual properties (e.g. Looney Tunes, Game of Thrones).Develop materials for franchise presentation decks, licensee and retailer pitch decks, sizzle videos, and similar related materials needed to drive the business.Assist with acquisition, development, approval and use of Theatrical and TV assets.Assist in executing social media content strategy and calendar across all platforms and develop innovative marketing approaches to delight and engage fans.Obtain necessary internal, external and 3rd party approvals (including Legal, Brand Assurance usage rights, and Talent) for all CP driven marketing materials and assets for licensees and promotional partnersMaintain Brand Assurance guidelines and ensure timely updates and team communicationAct as first point of contact for product development and brand related questionsCoordinate outside resources, agencies and vendors, along with associated deadlines for development, budget and delivery.Solicit industry and competitive trend information from Sales/Retail, Category, Creative/Product Development and Global Insights teams as well as external data sourcesCollect and submit updates to the Franchise Monthly Newsletter for Director and ManagerQualifications & Experience...Work ExperienceMinimum 3 years marketing experience requiredPrevious marketing experience requiredFranchise management experience a plus2+ years entertainment industry experience strongly preferredEducation, Professional Training, Technical Training or CertificationBachelor’s degree with coursework in business/marketing strongly preferredKnowledge/SkillsSignificant knowledge of entertainment landscape, particularly Classic Animation franchises and Game of ThronesStrong proficiency in Microsoft Word, Excel, Power Point and presentation software programs requiredPhotoshop and Illustrator knowledge is a plusClear understanding of marketing principlesKnowledge of digital platforms and media marketing toolsStrong understanding of Licensing preferredStrong written and oral communication skillsAbility to work in a team environment with changing priorities; possess flexibility and adaptability skillsOther RequirementsMust be well organized with effective and proven planning and follow-through skillsMust be a self-starter, dependable, and optimisticKnowledge of file set-up, maintenance and filing proceduresKnowledge of basic math, spelling, grammar, punctuationFluent command of the English language required; second language is a plus.Must be well organized with effective and proven planning and follow-through skillsMust have the ability to pay close attention to detail and understand written and oral instructionsMust have the ability to work well under time constraintsMust be able to handle multiple projects and prioritize assignmentsMust have the ability to effectively meet critical deadlinesMust be a team playerManagement has the right to add or change duties and job requirements at any timeHow We Get Things Done…This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/
along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.Championing Inclusion at WBDWarner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law. If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com. In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $47,466.00 - $88,150.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation. If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
storytellers
bringing our characters to life, the
creators
bringing them to your living rooms and the
dreamers
creating what’s next…From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.Your New Role...Warner Bros. Discovery Global Consumer Products Inc. seeks an Associate, Global Franchise Management & Marketing department. The Associate will support the Director on the CP business for the Classic Animation and HBO portfolios. This role is responsible for the day-to-day facilitation of franchise and marketing initiatives, including review of marketing submissions and supporting the creation of franchise plans, marketing initiatives and marketing materials. They will also support the Manager across other projects as needed.
The position requires a deep knowledge of the Looney Tunes and Hanna Barbara brands along with leading HBO series like the Game of Thrones and The White Lotus.
They should have strong written and verbal communication and be comfortable liaising with internal and external parties at various levels, including but not limited to other WBDGCP departments (Category, Retail Business Development, Creative, Finance, Legal, Insights, Themed Entertainment, Digital, etc.), WBD Divisions (Franchise Development, NLC, Home Ent., WBIE, WBA, Adult Swim, etc), vendors, colleagues around the world, etc.
Your Role Accountabilities...Review, route and approve all licensee and retailer marketing submissions for assigned propertiesAssist in executing franchise strategies and marketing initiatives in support of core franchises and individual properties (e.g. Looney Tunes, Game of Thrones).Develop materials for franchise presentation decks, licensee and retailer pitch decks, sizzle videos, and similar related materials needed to drive the business.Assist with acquisition, development, approval and use of Theatrical and TV assets.Assist in executing social media content strategy and calendar across all platforms and develop innovative marketing approaches to delight and engage fans.Obtain necessary internal, external and 3rd party approvals (including Legal, Brand Assurance usage rights, and Talent) for all CP driven marketing materials and assets for licensees and promotional partnersMaintain Brand Assurance guidelines and ensure timely updates and team communicationAct as first point of contact for product development and brand related questionsCoordinate outside resources, agencies and vendors, along with associated deadlines for development, budget and delivery.Solicit industry and competitive trend information from Sales/Retail, Category, Creative/Product Development and Global Insights teams as well as external data sourcesCollect and submit updates to the Franchise Monthly Newsletter for Director and ManagerQualifications & Experience...Work ExperienceMinimum 3 years marketing experience requiredPrevious marketing experience requiredFranchise management experience a plus2+ years entertainment industry experience strongly preferredEducation, Professional Training, Technical Training or CertificationBachelor’s degree with coursework in business/marketing strongly preferredKnowledge/SkillsSignificant knowledge of entertainment landscape, particularly Classic Animation franchises and Game of ThronesStrong proficiency in Microsoft Word, Excel, Power Point and presentation software programs requiredPhotoshop and Illustrator knowledge is a plusClear understanding of marketing principlesKnowledge of digital platforms and media marketing toolsStrong understanding of Licensing preferredStrong written and oral communication skillsAbility to work in a team environment with changing priorities; possess flexibility and adaptability skillsOther RequirementsMust be well organized with effective and proven planning and follow-through skillsMust be a self-starter, dependable, and optimisticKnowledge of file set-up, maintenance and filing proceduresKnowledge of basic math, spelling, grammar, punctuationFluent command of the English language required; second language is a plus.Must be well organized with effective and proven planning and follow-through skillsMust have the ability to pay close attention to detail and understand written and oral instructionsMust have the ability to work well under time constraintsMust be able to handle multiple projects and prioritize assignmentsMust have the ability to effectively meet critical deadlinesMust be a team playerManagement has the right to add or change duties and job requirements at any timeHow We Get Things Done…This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/
along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.Championing Inclusion at WBDWarner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law. If you’re a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com. In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $47,466.00 - $88,150.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation. If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.