Dice
Marketing Specialist
Dice, San Diego, California, United States, 92189
Pay Range :
80-85K
Why is this open:
Internal re-org and no one currently in this role.
Mission:To manage affiliate programs, execute effective Ads campaigns, and enhance brand visibility and conversions through our WordPress websites to increase overall sales and ROI.Day to Day:This role consists of three key parts: ad campaigns, E-commerce website management, and WordPress Website Support. Develop and optimize Ads campaigns to drive targeted traffic and increase conversions.Create impactful ad copy and design effective ad structures to maximize ROI.Collaborate with web development and product management teams to implement enhancements and updates to the Auto Repair website.Oversee the Affiliate Partner Program through the CAKE Affiliate portal.Support WordPress website development efforts, including assistance with content creation, formatting, and publishing.Monitor website performance metrics in collaboration with the Marketing team.Must Haves:3+ years of experience in digital marketing.3 years of managing campaign ads in a previous corporate environment.Experience with HubSpot to update and create landing pages for about 10 campaigns running at the same time.Ideally, a corporate background; but flexible with agency background too.Must be able to tweak campaigns to drive results on smaller budgets.WordPress experience.Basic understanding of e-commerce.Position:
Marketing Specialist
#J-18808-Ljbffr
80-85K
Why is this open:
Internal re-org and no one currently in this role.
Mission:To manage affiliate programs, execute effective Ads campaigns, and enhance brand visibility and conversions through our WordPress websites to increase overall sales and ROI.Day to Day:This role consists of three key parts: ad campaigns, E-commerce website management, and WordPress Website Support. Develop and optimize Ads campaigns to drive targeted traffic and increase conversions.Create impactful ad copy and design effective ad structures to maximize ROI.Collaborate with web development and product management teams to implement enhancements and updates to the Auto Repair website.Oversee the Affiliate Partner Program through the CAKE Affiliate portal.Support WordPress website development efforts, including assistance with content creation, formatting, and publishing.Monitor website performance metrics in collaboration with the Marketing team.Must Haves:3+ years of experience in digital marketing.3 years of managing campaign ads in a previous corporate environment.Experience with HubSpot to update and create landing pages for about 10 campaigns running at the same time.Ideally, a corporate background; but flexible with agency background too.Must be able to tweak campaigns to drive results on smaller budgets.WordPress experience.Basic understanding of e-commerce.Position:
Marketing Specialist
#J-18808-Ljbffr